ConversionXL

JULY 21, 2022

Optimize each channel, and you’ll win new customers, enjoy higher order rates , and retain customers. Get them wrong, and you risk damaging brand perception and trust. What customers think and feel about your brand should be the same wherever they interact with you. These are the pillars of a successful strategy.

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

Partners in Excellence

JANUARY 27, 2022

No, this isn’t a variant of the joke, “What do you call 600 Lawyers at the bottom of the ocean? Personally, I despise shopping–not because of the retail sales people, just because buying online is so much easier. A good start!” There’s something about the in person shopping experience people crave.

Retail 68

Retail B2B Manufacturing Consult 68

PandaDoc

DECEMBER 19, 2022

An ideal customer profile (ICP) describes what the most fitting potential buyers should look like. We know that they have an interest in your offerings since they’ve filled out a form or furnished an email, but there’s not that much more information about them yet available. B2B sales prospecting in a nutshell.

Prospecting 98

Prospecting B2B Objectives and Key Results Referrals 98

Martech

MARCH 15, 2022

The pending loss of third-party cookies means contextual advertising will become more important than in the past and adtech is essential to marketers who are looking for ways to access customers through contextual data. Ways to learn more about adtech. Adtech also gives marketers incredible reach since it connects them to all media.

Technology 115

Technology Technology E-commerce Campaign 115

ConversionXL

APRIL 13, 2017

As Paul Rouke says, we need to prioritize human intelligence in the face of increasingly sophisticated artificial intelligence, and building a high performing team is the most impactful thing you can do when it comes to growth. The use of qualitative research and quantitative data analysis to gain deep insights into user behavior.

Growth 99

Growth Engineering Intrinsic A/B testing 99

ConversionXL

FEBRUARY 2, 2016

Data should speak for itself, but it doesn’t. Fortunately, the HiPPO is not an insurmountable obstacle, and you can still get things done as an analyst that’s buried in the data or as an optimizer whose job it is to tell executives the bad news – that their ideas and strategies may be wrong.

A/B testing 58

A/B testing Objectives and Key Results Start-ups Conversion 58

ConversionXL

DECEMBER 13, 2022

This guide will help you understand everything you need to get started with A/B testing. You’ll see the best ways to run tests, prioritize hypotheses, analyze results, and the best tools to experiment through A/B testing. Online, you can mitigate them, but it’s difficult to create a purely controlled test.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

Hubspot

JUNE 22, 2011

Ever started something -- maybe a report or a blog post -- that began getting worse and worse, but you kept writing it anyway? Ever worked on a project that was clearly not going to solve your problem, but you just continued working on it? Are you getting enough value out of the money you’re spending?

Campaign 63

Campaign Sports Prospecting Launch 63

Hubspot

JANUARY 14, 2015

Most importantly, what did they learn from the experience? On the list below, you''ll hear from former government scientists, cashiers, consultants, MTV interns, co-founders, and car salesmen (among other positions). We thought it''d be fun to ask a range of marketing leaders what their first jobs were. What did they do there?

Healthcare 71

Healthcare Hospitality Finance Consult 71

Sales Hacker

MARCH 2, 2020

So what are the best sales books for helping you reach peak performance? I’ve pulled together the top 97 books from a range of sales disciplines to give you the information you need to stay relevant, lead conversations, understand the trends — and of course, improve your game. You Can’t Teach a Kid to Ride a Bike at a Seminar.

Sales 141

Sales Objectives and Key Results Technique Non-Profits 141

Hubspot

JANUARY 20, 2020

Most people searching for "skiing" aren't interested in reading a blog post about it — they're interested in seeing it visually via YouTube, or finding nearby locations so they can ski themselves. SEO tools like SEMrush can help you do this. Not every keyword you find is just a single blog post.

E-commerce 86

E-commerce Real Estate Growth B2C 86

Lead Fuze

OCTOBER 6, 2021

As a result, you’ll be more ready to accommodate your clients and provide them with an exceptional experience that will keep them returning for more. This enables you to establish a solid basis for your marketing initiatives and maximize your ROI. Occasionally, outbound sales representatives will cold call leads on a list.

A/B testing 52

A/B testing Sales Contact Cold Call 52

ConversionXL

DECEMBER 2, 2015

What to Test to Improve Our Chances of Winning? What You Need to Know About A/B Testing Statistics. For example, if you ran a simple A/B test, it would be a 50/50 traffic split between the original page and a variation: A/B testing splits traffic 50/50 between a control and a variation. What is A/B testing and How Does It Work?

A/B testing 88

A/B testing X-functional Objectives and Key Results Represent 88

Gong.io

FEBRUARY 9, 2019

Looking for a rich list of sales techniques and tips you can use to close more deals? After all, you can’t close any deals if you don’t have a pipeline to work with. But fear of cold calling is going to hold you back. You have to hunt them with outbound prospecting. Buy as much time as possible. Pitching 5.

Technique 133

Technique Cold Call Objectives and Key Results Objection handling 133

ConversionXL

NOVEMBER 14, 2013

How to make much more money in the coming year? Here are my 10 rules for #winning in 2014. Nate Silver become famous for predicting Obama’s wins in the last 2 elections based on his analysis of polling data. And you know what – this was mostly in 2012 (+ Moneyball came out in 2004). 2014 is almost here.

A/B testing 123

A/B testing Conversion UX Campaign 123

ConversionXL

JUNE 24, 2014

If you are considering including social login in your marketing strategy, take a look at my top nine things every marketer should know about it. There is much more to say about registration processes than I have space for in this article, but you can read more here: Why user registration sucks and how it hurts your business.

User Experience 130

User Experience Networking E-commerce B2C 130

The Lost Book of Sales

JULY 12, 2021

High-level thoughts While some chapters and concepts presented in the book are stronger than others, I enjoyed it thoroughly while taking the time to properly digest all of my learnings. It's one of those books that you have to read if you work in sales or technology. Here are some previous issues of the newsletter.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

ConversionXL

APRIL 8, 2015

Before you get out your pitchforks , I want to stress that this article does not represent Peep’s views. The “truth” is that there is no single state of truth and that all actions, disciplines, and behaviors can and should be evaluated for growth opportunities. Is how you are doing things the optional way? No, No, No, No, No.

X-functional 110

X-functional Real Estate Represent Gaming 110

Hubspot

MAY 22, 2018

But starting a business isn’t one of those "if you build it, they will come" situations. To help, I’ve put together a library of the best free tools and resources to help you start selling and marketing your business, and a complete guide on how to start a business. Keep it short - Business plans should be short and concise.

Legal 101

Legal Finance Government Up-sell 101

Partners in Excellence

JANUARY 6, 2013

I thought I’d tell you what’s on my iPad and Desk right now. Read his blog , pay attention to him. I’ve been told it focuses on teaching and learning. How Will You Measure Your Life : Clayton Christensen. Can’t tell you what they are until I review them when they are published.

Sales 89

Sales Government Up-sell Follow-up 89

ConversionXL

APRIL 3, 2019

If you’re wondering what you missed, here are highlights from each of the sessions at CXL Live this year. They can work if: You get your research questions right. You stop focusing on presenting “numbers” and present information. You stop focusing on presenting “numbers” and present information. Or absolutely awful?

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114