Martech

JUNE 16, 2025

” “What’s your go-to framework for campaign planning?” Social is still a team sport. Activate your internal network Create content to share on your Slack channel. ” Reply to every comment: Make it a habit. Every response boosts reach and shows you’re paying attention. Repost with a new angle.

CTR 64

CTR Angle Follow-up Sports 64

Martech

JULY 18, 2025

X is ranked as the 11th or 12th most popular social network globally by monthly active users. To keep up with sports or pop culture (59%). week), followed by sports teams (41.5/week). Sports teams continue to see higher engagement at 0.072% to 0.073%. million) and a 17.32% increase between 2024 and 2028.

B2B 71

B2B Sports Entertainment Niche 71

Martech

DECEMBER 26, 2024

Expect more sophisticated in-store media networks that allow for cross-channel campaigns, with personalized offers appearing on digital screens as a customer walks through a store, said Megan Harbold, VP strategy and growth for omnichannel marketing platform Skai.

Customers 126

Customers Government Healthcare Hospitality 126

Martech

APRIL 24, 2025

This AI-powered system supports interactive graphics for sports, news, and entertainment storytelling. MACH Alliance unveiled the MACH AI Exchange, a professional peer network focused on guiding AI implementation for enterprise companies. Duda launched an AI-powered Content Collection solution.

Launch 107

Launch Angle Entertainment Sports 107

Salesforce

APRIL 15, 2025

Like many sports fans, I get excited about the Big Game but not just because it’s a fun showdown. At FanDuel, we regularly prune fields, workflows, and email alerts that support campaigns weve retired. It’s FanDuels biggest event of the year, with millions of users driving a massive surge in real-time gaming activity.

CRM 90

CRM Service Customers Sports 90

ConversionXL

MAY 14, 2019

If you’re not running YouTube Ads campaigns , you’re missing out on key advertising opportunities. Although YouTube Ads campaigns run via Google Ads, YouTube advertising is different from other online ad options. Upload it as “Public” or “Unlisted” for use in YouTube Ads campaigns.

Campaign 133

Campaign CTR Objectives and Key Results Click Through Rate 133

Martech

JUNE 23, 2022

As you reevaluate your methods to reach Workday Consumers, here are a few ideas that you can use for campaign planning. This is especially important for upper-funnel campaigns because Workday Consumers actively research products and services in between work tasks. Three ways to reach the Workday Consumer. Consider working mode.

Campaign 106

Campaign Entertainment Sports Transportation 106

Hubspot

SEPTEMBER 10, 2018

The unique campaign created fans around the world that helped spread it across multiple platforms, so much so that people even dress up as the commercial's main character for Halloween. Dos Equis may not have been 100% sure that their campaign would take off the way it did, but they had a good idea about its potential popularity.

Campaign 101

Campaign Promote Entertainment Sports 101

SalesforLife

JUNE 27, 2019

These events could be localized events, sporting events, experiential events, conferences, trade shows, or user conferences. If you’re looking to use event campaigning to build pipeline , here are three simple steps that these teams are using that you can adopt for your organization. 2) Referrals. Engagement.

Campaign 95

Campaign Referrals Pipeline Territory 95

Sales Hacker

SEPTEMBER 15, 2020

He’s the Co-founder and CEO of a company called LeagueApps, which is democratizing the world of youth sports. LeagueApps is the operating system for youth sports leagues and helps people to compete in a healthy and wholesome way. Serving youth sports while social distancing [25:57]. Show Introduction [00:10].

Sports 73

Sports Objectives and Key Results Start-ups Consult 73

Hubspot

MAY 23, 2019

Millions of dollars are poured into the Google Display Network (GDN) every day. Google offers endless options for marketers to promote their products, so how is this network different? Why Use the Google Display Network? GDN, by comparison, bypasses a lot of costly competition from other networks.

Networking 78

Networking CTR Agriculture Campaign 78

Martech

MAY 2, 2024

T-Mobile in-store RMN At its first NewFronts appearance, T-Mobile announced an in-store retail media network (RMN) comprising video screens in over 11,000 T-Mobile and Metro by T-Mobile stores. Google AI Google advocated for the need to unify CTV, linear and creator campaigns within a single DSP. The first car sponsor will be DoorDash.

Sports 114

Sports Networking Technology Technology 114

Search Engine Land

FEBRUARY 15, 2023

Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between an exchange and a network? A video ad network is a company that connects publishers and advertisers. It is not an intermediary.

Gaming 84

Gaming Networking Campaign Angle 84

Hubspot

OCTOBER 12, 2012

You're probably always hearing about the most popular, mainstream social networks -- Facebook , Twitter , LinkedIn , Google+ -- and how you can use them for business. That's because these networks attract such a wide range of users, that it's easy for the majority of marketers to have success connecting with their audiences there.

Niche 78

Niche Networking Education Sports 78

Hubspot

FEBRUARY 6, 2014

The two people behind this project were kind enough to share their campaign journey with us. We interviewed first-time Kickstarters Kirsten and John Newbold-Knipp about their campaign for RingSafe , a modern clasp designed to prevent losing your wedding ring. Q: How long did it take you to set up your campaign?

Campaign 78

Campaign Commission Angle Follow-up 78

Martech

MARCH 15, 2022

For marketers reaching sports fans, March Madness is the NCAA national Div. Ads on linear TV networks are very expensive, but even marketers who can afford them are out of luck — they’ve all been sold. The number of fans who stream sports is still rising greatly. I basketball tournament.

Sports 120

Sports Gaming Networking Campaign 120

Hubspot

JUNE 18, 2012

There's a lot of options that make for better targeted campaigns -- but also lead to a lot of confusion among marketers new to the paid search game. After reading this post, you'll be able to execute your own paid search campaign at the drop of a hat. But fear no more! First, Create a Killer Keyword List. Including Negative Keywords.

Campaign 78

Campaign CTR Networking Click Through Rate 78

Hubspot

MARCH 17, 2017

At some point in one's life and career, it seems that networking events have earned a bit of a shabby image. 15 Networking Events for Marketers in 2017. Are juggling several campaigns and want to know how cloud technology can help you more seamlessly manage them. And where's the appeal of that? 1) Adobe Summit. 13) INBOUND.

Networking 78

Networking Price B2C Entertainment 78

Hubspot

DECEMBER 17, 2012

But it's not enough just to think about how our own campaigns performed; we should also think about what our fellow marketers did so we can apply their lessons to our future campaigns, too. And let me tell you: The year 2012 brought us some of the most exciting and memorable marketing campaigns. Could newsjacking be one of them?

Campaign 78

Campaign Electricity Launch Gambling 78

Martech

NOVEMBER 15, 2022

Sponsorship intelligence company SponsorPulse announced a new partnership expanding its consumer data-driven Audience Network to North American brands. The insights make it possible for brands to find the right audiences in the Audience Network. Dig deeper: MiQ announces post-cookie programmatic package.

Entertainment 97

Entertainment Sports Networking Launch 97

ConversionXL

DECEMBER 13, 2018

Integrations with a wider range of ad networks. Connect GA360 audiences to Salesforce Marketing Cloud for inclusion in Salesforce campaigns (e.g. If you manage a daily digest for The Seattle Times, for example, you could include more sports stories for sports junkies and more political headlines for partisans.

CRM 126

CRM Sports Networking SQL 126

Salesforce

MARCH 31, 2022

For example, instead of blasting their entire customer base with a promotion for a mobile plan bundled with a sports TV package, providers can target sports fans who are more likely to jump at the opportunity. However, not all providers take advantage of the personalization this data can offer. Are your teams working together?

Service 98

Service Customers Entertainment Sports 98

Martech

MAY 3, 2022

Your strategy will differ based on which social networks your target audience spends most of their time on. Reading and responding to audience reviews is a big part of designing a successful marketing campaign and significantly enhances the overall customer experience. Which social media platform should you focus on?

Sports 144

Sports B2C Entertainment Technology 144

Martech

FEBRUARY 7, 2022

They are integral parts of martech stacks that, with vision, commitment and orchestration , can empower bold strategies using components throughout the stack for impactful and effective multi-channel campaigns. Websites are far more than just places to host content, solicit personal information, and collect data.

Technology 98

Technology Technology E-commerce Sports 98

Martech

FEBRUARY 9, 2023

Brands advertising around the game this year are adapting to changes in media consumption and shopping with new digital partnerships and campaign strategies. Also, 36% of those the agency surveyed said they’ll be on social media while watching the game, and 15% will be following along on a sporting website.

Sports 98

Sports Gaming Campaign Follow-up 98

Sales Pop!

MARCH 25, 2022

On average, these people spend an hour and a half browsing and replying to messages on their chosen network. The company’s founder frequently embarks on extreme adventures – a great opportunity to shoot footage that’s ideal for long-form motivational video campaigns. As of October 2021, there were 4.55 Image source: Facebook.com.

Customers 130

Customers Sports Follow-up Entertainment 130

Hubspot

AUGUST 4, 2020

That way, instead of spending time and money to make a campaign about the phones a screen protector is great for, the cooperative partnership drives leads and sales in a more organic way. Whether the partnership is with direct competitors or complementary ones, all can enjoy the exposure and business a cooperative marketing campaigns offer.

Customers 101

Customers Sports Gaming Price 101

Martech

JANUARY 3, 2024

Marketers will continue to engage with audiences on social media through advertising and organic social campaigns. But at the same time, ecommerce giant Amazon is growing its ad network. digital advertising spend in 2023, and is growing advertising by offering ads in video, live sports, audio and grocery.” of all U.S.

Entertainment 141

Entertainment Sports Niche Networking 141

Hubspot

MARCH 30, 2020

Because of its global audience, brands that are looking to market internationally are able to leverage WhatsApp, as well as global social networks, and paid advertising campaigns. But recently, they launched a campaign that combined live chats and influencer marketing. Absolut Vodka Launch Party Campaign.

Sports 101

Sports Contact Launch Campaign 101

Martech

OCTOBER 13, 2022

The complex media ecosystem is forcing marketers to run campaigns on an ever-increasing number of channels, including many varieties of social, streaming video, retail media networks, email and more. Otherwise it’s impossible to put each effort into context and know how the campaign is performing overall.

Sports 107

Sports Gaming Campaign Retail 107

Sales Pop!

NOVEMBER 18, 2022

However, do not rely solely on social networks to promote yourself. However, keep in mind that the most effective are automated email campaigns that allow for consumer segmentation and message personalization. Online gaming, casinos, and even sports betting all have similarities to Forex. Investigate Other Industries.

Referrals 130

Referrals Education Gaming Entertainment 130

Martech

OCTOBER 20, 2021

This network was rebranded as Dplay. The Discovery Channel itself and sibling channels like Animal Planet, TLC and the Food Network, are familiar in the U.S. you have the old Discovery Networks Inc. you have the old Discovery Networks Inc. Sports, for example, is mainly behind the SVOD paywall.

Sports 111

Sports Networking User Experience Appointment 111

Hubspot

MAY 22, 2017

This wasn’t just a redesign; this was a global story merging with local, cultural relevance to give the DigitasLBi network something to stand for and rally round. Author: Dan Cunningham is an Account Director at sports marketing agency, Dark Horses. Make Your own Content. No Time Like the Present.

Sports 78

Sports Drivers/motivators Clients Networking 78

Martech

JULY 22, 2021

He has committed to spending millions of dollars to support eligible athletes and the college sports landscape over the next several years. The resulting combined business will offer end-to-end orchestration and optimization for marketers in strategy, campaigns, content and branding. Why we care. Why we care.

Sports 114

Sports Non-Profits Campaign Growth 114

Martech

OCTOBER 21, 2021

The Discovery Channel itself and sibling channels like Animal Planet, TLC and the Food Network, are familiar in the U.S. you have the old Discovery Networks Inc. Sport is big too.”. In Europe, where Salzedo is based, the scope of Discovery Plus’s offerings has been much wider. The big difference between the U.S.

Appointment 114

Appointment Sports Territory Networking 114

Hubspot

AUGUST 2, 2018

population uses social media , but since social networks are all trying to monetize their audiences as much as possible, organic reach is at an all-time low. On paid social, advertisers have a lot of opportunity to optimize their campaigns. When you create an ad campaign, your first step is to choose your campaign’s goal.

Networking 101

Networking Promote Click Through Rate Campaign 101

Search Engine Land

DECEMBER 19, 2023

YouTube TV Lineups: A TV streaming service that offers live TV channels from over 100 broadcast, cable, and regional sports networks. With reservation campaigns, you can secure impressions at a fixed rate. What are reservation products? Brand awareness: You can reach a wide audience. What Google is saying.

Construction 92

Construction Sports Territory Negotiate 92