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For dyed-in-the-wool, traditional sales reps, consultative selling can sometimes seem intimidating at first. This should come as no surprise, especially when you consider consultative selling takes the “normal” sales process and, for all intents and purposes, turns it on its head. What Is Consultative Selling?
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Yes, that means directly calling two or three CEOs who I could consult on revenue acceleration. Don’t accept the “December” excuse that most people in sales use to get out of real work. Do that before lunch. If I don't finish two major things that scare me before lunch, I shouldn't have even worked that day. 2) Become curious.
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