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Cut through inbox clutter with personalized, high-impact email by Edna Chavira

Search Engine Land

By leveraging the combined strength of your customer data platform (CDP) and email service provider (ESP), you can create targeted, high-impact emails that drive results.

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YouTube Ads: Unlocking high impact at minimal cost

Search Engine Land

Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret to creating high-reach, low-cost environments and making campaigns more effective lies within four specific variables, according to digital advertising expert Corey Henke.

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Change, Do We Really Understand It?

Partners in Excellence

We are trying to get our customers to change from the current products or services they are using, to our products and services. We want the customer to recognize and exploit a new opportunity, which mandates the use of our products and services. Without some sort of change, we never get a purchase order.

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Rethinking your keyword strategy: Why optimizing for search intent matters

Search Engine Land

Executed poorly, keyword research focuses on high-volume, low-intent searches instead of purchase-intent searches that are most likely to convert. Conversion-focused SEO campaigns aren’t right for every situation. The page for this service attracted plenty of organic traffic. Precise campaign targeting improves conversion.

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How To Create An Elevator Pitch That Works (With Examples)

ClickFunnels

Obviously, an elevator pitch is effective if it achieves the salesperson’s desired result: conversion. And while every salesperson’s goal will be a little different — as well as every product’s, service’s, and business’ — there are many similarities between the elevator pitches that work and the ones that don’t. High-Impact.

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The Best Open-Ended Discovery Question

Cerebral Selling

When it comes to running high-impact sales discovery, one of the areas so many reps struggle with is asking engaging discovery questions that customers actually want to answer! deliver better customer service”. For example: “sell more software”. work better with other departments at our company”. engage our remote employees”.

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3 High-Impact Marketing Channels You’re Probably Overlooking

Hubspot

But no one brain can be a conversion optimizer, designer, and content expert at once. Content marketing should be executed in tandem with your company’s account managers and client service representatives. It’s a quick, efficient, and natural way to prolong the lifespan of a one-time conversation. 3) Your Product.