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2024 Predictions: Ecommerce and retail

Martech

In the year ahead, marketers will be looking to expand the channels and ordering methods that customers can use to shop online. Making every order option available for retail shoppers As is the case with customer experience , 2024 will find marketers leveraging AI to create a more robust ecommerce presence.

Retail 117
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Salesforce delivers Unified Knowledge to service agents

Martech

Salesforce announced a new source of intelligence for service agents, Unified Knowledge. The solution aggregates information from third-party sources and makes it available in Salesforce, complementing the customer data in Data Cloud. Answers generated in response to queries, either from agents or customers. Why we care.

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What Is Good Customer Service?

Salesforce

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. What you’ll learn: What is good customer service?

Service 52
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3 Keys To Customer Service

Sales Pop!

Customers are at the heart of every small business. So, for your small business to succeed, you must emphasize customer service. When you get it right, you’ll be rewarded by a growing company and feel pride in building relationships with your customers. Protection Is Customer Service. Cybersecurity.

Service 95
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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity?

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How to build trust and loyalty in retail with reception marketing

Martech

Retail brands must seamlessly mesh into and be present throughout the customer journey to remain useful to consumers. Consumers make purchase decisions largely based on their online research, not necessarily on product packaging, benefits or customer service. retail brands must be present, helpful and authentic online.

Retail 109
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Customers demand digital-style experiences in physical retail stores

Martech

The latest “ State of Retail ” report from product review and UGC platform Bazaarvoice shows that almost half of consumers are now looking for in-store experiences to reflect the kinds of experiences they enjoy online and especially on social media. Why we care. This is another harbinger of changing shopper behavior.

Retail 112