Martech

JULY 16, 2021

Qubit, the personalization engine for e-commerce, has launched Qubit CommerceAI, a new offering that supports 1:1 personalization in the moment. Qubit is looking to push the envelope by deploying the “neural networks” of deep learning, instantly to recognize and respond to customer behavior. But what about smaller vendors?

E-commerce 124

E-commerce Electrical Engineering Government Electricity 124

Salesforce

OCTOBER 5, 2022

When plain, old telephone service transitioned to data transport, sophisticated switching and routing, and networking equipment, it drew data scientists and electrical engineers to network engineering and operations roles. There was a time when top prospects flocked to work with communications service providers.

Electrical Engineering 52

Electrical Engineering Transportation Electricity Retail 52

Partners in Excellence

FEBRUARY 28, 2024

I then studied Electrical Engineering at the Swiss Federal Institute of Technology, specializing to the max. As a student, I had to buy my first scientific HP calculator not in a shop but directly from a sales engineer at the local HP office. I can understand the treatment I received, being a tiny fish for the sales engineer.

Customers 108

Customers Contract Consult Electrical Engineering 108

Spiro Technologies

JUNE 3, 2024

I’ve also been really big in the education space; I’ve taught graduate school engineering. What happened was I had an opportunity to engage in the trade education network; CTEs, community colleges. You go pick a manufacture or an engineering change orders come through. I appreciate all of that. Real life is messy.

Manufacturing 59

Manufacturing Electricity Education Territory 59

Miller Heiman Group

AUGUST 28, 2019

He’s an experienced global sales leader with substantial experience at Schneider Electric and GE Automation & Controls and the author of two guides for sales leaders on CRM and sales management (see the podcast notes to get your copy!). Subscribe to the Podcast on Your Favorite Podcast Network.

Electricity 52

Electricity Appointment Territory CRM 52

Miller Heiman Group

AUGUST 28, 2019

He’s an experienced global sales leader with substantial experience at Schneider Electric and GE Automation & Controls and the author of two guides for sales leaders on CRM and sales management (see the podcast notes to get your copy!). Subscribe to the Podcast on Your Favorite Podcast Network.

Electricity 48

Electricity Appointment Territory CRM 48

Hubspot

MARCH 27, 2018

We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders. Her clients include Fortune 500 companies like Microsoft, Berkshire Hathaway, and General Electric. She’s also the Board Director for The Capital Network. Smucker Company.

Growth 78

Growth Consult Electricity Networking 78

Sales Hacker

JUNE 26, 2019

Would you be willing to refer me to other businesses in your network based on your high level of satisfaction?”. Do not underestimate the power of networking groups! Search for “Networking Group *insert city you work in*” Click through the results that show up first on your search engine. Is it really that simple?

Referrals 64

Referrals Gaming Territory Cold Call 64

Hubspot

FEBRUARY 8, 2018

This category encompasses companies that self-identified their industry as: computer games, computer hardware, consumer electronics, electrical or electronic manufacturing, nanotechnology, semiconductors, or technology. From a sample of over 348,000 emails, the average open rate for the computers and electronics category is 35%.

Real Estate 99

Real Estate Hospitality Non-Profits Government 99

Hubspot

JANUARY 16, 2013

The Social Butterfly: Everybody loves you, and you know your way around the social networks like Tony Stark knows his way around the electromagnetic spectrum -- yeah, he studied electrical engineering at MIT. Each social network has its own nuances, and it’s up to you to discover them to best reach your audience.

Electrical Engineering 77

Electrical Engineering Electricity Networking Represent 77

Hubspot

DECEMBER 17, 2012

Autodesk creates 3D design, engineering, and entertainment software, and their biggest challenge is figuring out how to get people to use their trial more. When the network TNT launched in Belgium, they made a pretty big splash. General Electric: Experts. But General Electric is definitely an exception.

Campaign 78

Campaign Electricity Launch Gambling 78

Hubspot

JUNE 28, 2012

B2B marketers have just as many opportunities on Facebook as their B2C brethren, and if you're a regular reader of this blog, you know we're dead set on proving it -- we've actually written a post that outlines exactly how B2B marketers can succeed on all the big social networks. 10) General Electric. All of 'em. 3) Dropbox.

B2B 77

B2B Electricity Real Estate B2C 77

Lead Fuze

DECEMBER 15, 2023

By analyzing historical interactions and behavioral patterns of customers using machine learning techniques such as regression analysis from Harvard University’s Wyss Institute for Biologically Inspired Engineering, businesses can anticipate customer behavior to offer personalized experiences.

E-commerce 52

E-commerce Objectives and Key Results Technique Finance 52

Hubspot

JUNE 18, 2012

Google is the most used search engine on the web. if you use general terms like, well, "tractor," you're going to get traffic from searchers looking for commercial electric tractors, private gas tractors, and commercial solar powered tractors. The average position tells you where on the search engine results page your ad will appear.

Campaign 77

Campaign CTR Networking Click Through Rate 77

Hubspot

FEBRUARY 6, 2012

Indirect exposure to your followers' personal networks can be an invaluable source of business. Search engines are taking social cues like social media shares into account when they're ranking your content, which means the more people you can get to share your content in social media, the better. Need I say more?

Electricity 75

Electricity Follow-up Engineering Start-ups 75

Hubspot

MARCH 22, 2018

That was part of the science fiction I alluded to earlier: the fantasy that non-human objects like toasters and electric blankets could be happy and sad, just like the rest of us. For something like a search engine, those keywords are likely not new, nor is the human propensity to seek expertise and advice for doing so online.

Objectives and Key Results 74

Objectives and Key Results Electricity Trust Construction 74

Hubspot

JANUARY 14, 2015

Not all current marketing executives knew they wanted to go into marketing -- in fact, many of them started in sales, consulting, human resources, entertainment, software engineering, government, and a myriad of other fields. My first job out of school was with L90, one of the early online ad networks. What did they do there?

Healthcare 72

Healthcare Hospitality Finance Consult 72

Hubspot

MARCH 11, 2016

Combine a sales-minded dreamer with a genius engineer, or combine a punk rocker with a hip-hop pioneer, and -- as you're about to discover -- the sum can often be greater than its parts. Hewlett and Packard became friends in 1934 after they had both graduated from Stanford University with degrees in electrical engineering.

Gambling 52

Gambling Electrical Engineering Launch Electricity 52

SaaStr

JULY 8, 2020

and before that spent 10 years as the Founder and CEO @ Raw Engineering, building a leading digital transformation consultancy. And before that, spent 10 years as the founder and CEO at Raw Engineering, building a leading digital transformation consultancy. For starters, I’m not an engineer and I’m a female.

Non-Profits 80

Non-Profits Teamwork Start-ups Engineering 80

Spiro Technologies

APRIL 24, 2024

Mike Nager: Yes, I went to school for an engineering degree. As a result, I’m an electrical engineer by degree. I was typically in a customer-facing position, such as applications engineering, sales, or product marketing. Adam Honig: Is this type of program primarily offered to engineering schools?

Manufacturing 59

Manufacturing Education Electrical Engineering Electricity 59

Salesforce

JANUARY 18, 2024

Not long ago, Schneider Electric created what it calls its “digital opportunity factory.” This is why you may want to try social media or in-person networking, for example, to find leads. Always look for opportunities to expand your network. You can reach these leads via email or cold calling.

B2C 59

B2C Lead generation Cold Call CRM 59

Search Engine Land

JANUARY 29, 2023

Now your Google text ads can show on YouTube search results, too 2019: Google began incorporating YouTube into its Search Partners network. Google Tests B2B Market With Google Shopping For Suppliers 2013: The beta was open only to electrical and electronics industries. Google Q4 2013 Earnings Report $16.86

Real Estate 85

Real Estate Electricity CTR Launch 85

Hubspot

AUGUST 9, 2018

They also ship their products faster because they can store inventory in their own network of warehouses. Tesla’s network of supercharger stations lets customers fully charge their cars for free in just 30 minutes. Tesla built this network and offer free charging because they know no one will buy their cars if it’s hard to charge them.

Drivers/motivators 60

Drivers/motivators Electricity Manufacturing Commission 60

G2

NOVEMBER 20, 2023

Hear from guest contributors, industry leaders, and our own talented G2ers. --> Series Guest Contributor Network G2 Voices Industry Insights About Us Our Writers Our Analysts Editorial Guidelines Subscribe and never miss a post. People in the car industry work in making, selling, designing, and engineering. Vroom vroom.

Manufacturing 52

Manufacturing E-commerce Transportation Electricity 52

Hubspot

OCTOBER 10, 2018

Ivan Sutherland , an electrical engineering professor, created a head-mounted display system, nicknamed “ The Sword of Damocles." AR is now so popular that multiple social networks, businesses, and retailers use the technology. AR technology was born at Harvard University in 1968. Sounds intimidating, right? Cameras and Sensors.

Transportation 99

Transportation Drivers/motivators Healthcare Electrical Engineering 99

SaaStr

OCTOBER 16, 2020

And most recently shared channels, as we started to think of Slack as much a network as it is a product. But I think in most organizations you can maybe budget 25 to 50% of your forward progress on engineering, toward lining up with these narratives and still have tons of room for the things that happen in engineering.

Product 68

Product Start-ups Electricity Finance 68

Hubspot

SEPTEMBER 5, 2018

Online pop-ups and search engines ads. Search engine optimization. 1995 : Search engines like Yahoo! 2013 : Sites like Pinterest and Instagram join the social network scene. Whether Google, Yahoo, or Bing, all search engines have their own paid advertising. TV commercials. Social media ads. Email communications.

Promote 53

Promote Campaign Launch Gambling 53

Hubspot

MAY 23, 2014

Cisco doesn''t just have one blog -- it has over a dozen, boasting an entire network of industry- and tech-specific sites geared toward its various customer segments. 2) General Electric. And please, hop down to the comments to share other B2B blogs out there that serve as inspiration to you -- maybe we can do a part two to this post!

B2B 78

B2B Electricity B2C Technology 78

SaaStr

SEPTEMBER 23, 2020

So, what matters most to making these companies go is the feedback loop between product marketing, product management, and engineering, creating that feedback loop. I want to buy an electric car, I can tell you within 30 seconds who the leading vendors are, as an example. So, our problems are unique. You can feel it.

Product 74

Product Start-ups Up-sell Go To Market 74

Hubspot

FEBRUARY 15, 2017

Now open to all international applicants, the Drum Marketing Awards are sponsored in part by the Drum Network -- a community that works to support marketing agencies with networking opportunities and other resources. As of January 2017, Facebook continues to reign as the most-used social network worldwide. 13) Facebook Awards.

Campaign 71

Campaign B2B B2C Promote 71

Hubspot

MARCH 18, 2018

That’s what Raise the Bar does, by compiling a “daily digest of timely, must-read posts on sales, marketing and growth engineering.” If you’ve ever seen a growth marketer on the heels of a successful optimization experiment, you know that her energy is electric. Zendesk Engineering. And, that was the intent all along.

B2B 78

B2B B2C Electricity Engineering 78

Hubspot

JUNE 12, 2017

That’s what Raise the Bar does, by compiling a “daily digest of timely, must-read posts on sales, marketing and growth engineering.” If you’ve ever seen a growth marketer on the heels of a successful optimization experiment, you know that her energy is electric. 9) Zendesk Engineering. And, that was the intent all along.

B2B 0

B2B B2C Angle Electricity 0

Hubspot

JUNE 26, 2012

If you ask marketers outside of the ecommerce world , Pinterest still has a lot of work to do to prove itself as a viable social media network. Well being a part of a "boring" industry doesn't have to limit your participation on visual social networks. 2) Manufacturing & Engineering. How "boring," right? 1) Healthcare.

Hospitality 74

Hospitality Manufacturing Healthcare Networking 74

Hubspot

MAY 10, 2012

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. That's because it's a social network made specifically for professionals! Social media! You know, where you are "social" with people instead of pushing the hard sell? Like this.

Networking 76

Networking B2B Lead generation Promote 76

Martech

JULY 12, 2021

Huge advances in Natural Language Processing and Generation, combined with neural networks, big data and affordable computing power at scale are what have led us to this moment. Volkswagen has taken to visual discovery platform Pinterest to rev up curiosity about electric vehicles by allowing users to take its VW ID.4

Electricity 95

Electricity Promote Engineering Launch 95

ConversionXL

MAY 8, 2019

If you’re REI and you own content on mountaineering prep, you position yourself as an authority for related products—in consumer minds and search-engine algorithms. They’ve put together a “Complete Electric Bike Buyer’s Guide” to educate buyers while also capturing lead details. The guide is packed with educational content.

Closing 131

Closing Electricity Education Non-Profits 131

ConversionXL

DECEMBER 3, 2018

Localized, where the entire buying process happens within a small—sometimes offline—network. It created powerful network effects. Set up in 2003, the website has a strong network-effect moat that makes it harder for other blogs and publications to compete. Electrical components might be an integral part of guitar amplifiers.

Niche 133

Niche B2B Manufacturing Education 133