SaaStr

FEBRUARY 25, 2021

The Evangelist can immediately go out and just start selling your product to anyone they can get a meeting with, and can chat the ear off any in-bound prospects. They know how to think creatively and cross-functionally. Get the lead generation engine really working with the VP Marketing. You’ll like the Evangelist.

X-functional 145

X-functional Cross-sell Sales Up-sell 145

Search Engine Land

APRIL 14, 2023

To avoid creating duplicate content issues with Google, you have to add the noindex meta tag to the test server (or block it in robots.txt): <meta name="robots" content=" noindex, nofollow " /> This tells the search engine to ignore this site version. This motto also applies to search engine optimization.

UX 103

UX X-functional User Experience Technology 103

Hubspot

AUGUST 12, 2020

The power in the buying and selling process has shifted from the seller to the buyer. That’s because inbound sales transforms selling to match today’s empowered buyer -- so sales reps can sell the way people buy. You can segment the people you target by role, title, function, or common behaviors. What is inbound sales?

Prospecting 97

Prospecting Sell Healthcare Sales 97

SaaStr

MARCH 26, 2024

As a founder, you need to be more involved in functional areas like sales support and success. It’s tough for folks to staff these functions. Give everyone x amount of money to go find the best one. Say growth slows, and you sell for $800M; that’s pretty amazing. Two things are fueling this change in CS with AI.

Price 90

Price X-functional Growth B2B 90

Hubspot

DECEMBER 20, 2019

Now think about whether you've provided the functionality so your own webpages are ready for a global audience. The name for this attribute is called language tagging, and it's an SEO tag you can use to make sure search engines know what language your content is in. The tag is: rel="alternate" hreflang="x".

X-functional 97

X-functional Territory Engineering User Experience 97

SaaStr

FEBRUARY 11, 2021

It goes something like “You’ve Got to Get Past the Carcass of Your First VP of Sales” or “It’s The Second VP of Sales When You Really Start Selling” or variants thereof. Because you’re going to need a team to sell. Getting feature gaps filled with Product and Engineering. Creating and Selling Deals Themselves.

X-functional 145

X-functional Quota Sales Up-sell 145

Partners in Excellence

MAY 27, 2015

At the drop of a hat, we will wax on endlessly about features, functions, feeds, speeds, and, of course, price. We have 76 features, 43 functions, lots of feeds, plenty of speed, and we are cheaper than them! The one’s that have a 100 rows of features, 50 rows of functions. We win the “X’s” battle.).

Product 90

Product X-functional Price Engineering 90

ConversionXL

JULY 29, 2020

Anyone who’s been in SEO for a while will tell you that understanding the core goal of a search engine is critical to a sustainable SEO strategy. But their use shouldn’t come at the expense of aligning your site to what search engines want to reward. Amazon wants to sell products. So where do the two search engines diverge?

Objectives and Key Results 113

Objectives and Key Results Click Through Rate Retail Engineering 113

Hubspot

APRIL 2, 2018

I’ve CC’d our lead engineer to speak to your concerns.”. We’d already agreed on X price. If we can come down to X price, would you sign today?”. You might be interested in our newest Feature X. ". I’ve CC’d our lead engineer to speak to your concerns.”. We’d already agreed on X price. We’ve all been there.

Prospecting 95

Prospecting X-functional Contract Cross-sell 95

PandaDoc

OCTOBER 13, 2022

Lead generation X ? Social media integration X ? Free version X ? Lead generation X ? Social media integration X ? Free version X X 24/7 customer service ? Lead generation X ? X Mobile access ? ? Social media integration X ? Free version X ? Lead generation X ?

X-functional 52

X-functional Territory CRM Lead generation 52

SaaStr

OCTOBER 5, 2020

Selling a completely fungible product. Each one consumes X% of your leads. You want three things: (x) a great boss, (y) ability to make serious coin, and (z) a winning product. So it turns out, just like engineers, you don’t ever want to lose any great sales reps. I’m not sure. More on this here.

Territory 110

Territory X-functional Quota Promote 110

Partners in Excellence

JULY 15, 2015

Each of these things impact the buying formula Jeff establishes: CD x CF > C + F (If you want to know what it means, read Jeff’s article ). So what drives the CIO in making the decision is different than those in the finance function. For the Controller: CD CTLR x FP CTLR > C CTLR + F CTLR.

B2B 94

B2B X-functional Finance Drivers/motivators 94

Search Engine Land

NOVEMBER 2, 2023

Goal-setting frameworks As best-selling author James Clear insightfully points out, merely setting goals is insufficient; it’s the systems and processes we establish for achieving these goals that set us apart. The dopaminergic pathways, integral to motivation and reward, function optimally when goals are precisely defined.

Objectives and Key Results 105

Objectives and Key Results Drivers/motivators X-functional Clients 105

SaaStr

AUGUST 12, 2020

When you start growing above 50 employees, and certainly get to 100, things change, you now have teams, which means you have functional leaders. Rather than the CEO running around telling the engineers exactly what to build, you now have product managers. To me, that’s what the cadence says. I learned this operating myself.

Finance 107

Finance X-functional Launch Objectives and Key Results 107

Sales Hacker

JANUARY 13, 2021

It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. Enterprise software companies rarely resell agreements because they are focused on selling their software.

GTM 74

GTM Negotiate Profit margin Contract 74

ConversionXL

FEBRUARY 28, 2017

There, a smoke test is the process of running test cases involving the “important functionality of a component or system, to ascertain if crucial functions of the software work correctly” Using this definition, smoke tests address questions like… Does the program run? Does clicking the key functionality do anything?

Product 67

Product X-functional A/B testing Minimum Viable Product 67

ConversionXL

JUNE 30, 2019

Competitor X is doing Y. We should do that, too,” or “X is the market leader, and they have Y, so we need Y.” Run a functional investigation. Most likely, they’ll only remember one—your main selling point. Run a functional investigation. The limits of competitive analysis. is probably random. Set your goals.

UX 126

UX X-functional A/B testing User Experience 126

ConversionXL

JUNE 2, 2020

We have feature X that they don’t.”. Your competitor has feature X, you need feature X. That’s what a unique value proposition (or unique selling proposition, USP) should do, right? Only category connoisseurs could highlight some functional differences between the shoes. WP Engine used speed.

A/B testing 162

A/B testing X-functional Price Gaming 162

SaaStr

MAY 14, 2023

Nicolas has a PhD in computer science, search engine background, text mining, worked in search for a long time. An engineering team and the sales team was me with a laptop. They all started the same day and they sat next to me watched me sell for a month and then I turned them loose. Nicolas : Not a month. A lot has changed.

Price 91

Price Start-ups Up-sell X-functional 91

SaaStr

JULY 5, 2021

So delegating these functions will for sure have the highest success rate. If you’re a great engineer, who do you think you’re going to be better at hiring? Other great engineers or great sales people? The answer is obvious, you’re going to likely hire super engineers and very mediocre sales people.

X-functional 99

X-functional Negotiate Legal Engineering 99

SaaStr

NOVEMBER 21, 2020

Tripod was a search engine there, which exited to AltaVista. Both of us and our third co-founder, Jason Purcell, were at a company called Endeca, which was a search engine for e-commerce, exited to Oracle for over a billion dollars in 2011. And that’s distinct from the X in the cloud pattern that was the first generation.

E-commerce 99

E-commerce Manufacturing X-functional Retail 99

Hubspot

DECEMBER 23, 2022

For more advanced functionality, HubSpot offers premium features in the Starter, Professional, and Enterprise versions of Sales Hub. This enterprise solution enables “co-selling, co-marketing, and lead-sharing” among business partners. Prospect monitoring functionality. PartnerTap. Image Source. Artificial Intelligence (AI).

Prospecting 76

Prospecting X-functional CRM Contact 76

Partners in Excellence

APRIL 4, 2013

” There may be functional levels of insight, “Manufacturing/Engineering/Finance/HR/Sales/Marketing (pick one) executives are seeing these issues as critical to the performance of their organizations in the next 18 months. We can show you how to reduce it by Z%, saving $A millions this fiscal year and $Z millions next year.”

X-functional 94

X-functional Manufacturing Drivers/motivators Finance 94

Heinz Marketing

MAY 16, 2022

Matt : Yeah, or companies that have a history of selling to mid-market and SMB companies that don’t take the time to understand how an enterprise buyer buys and then don’t respect what is conveyed via a very different buying process. I’m a big believer in cross-functional alignment. It’s a great tool for that.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

ConversionXL

DECEMBER 7, 2016

Nowadays nearly every online shop utilizes some sort of product recommendation engine, which is no wonder, as these systems, if set up and configured properly can significantly boost revenues, CTRs, conversions, and other important metrics. What is a recommendation engine, exactly? How Recommendation Engines Benefit Sites.

UX 115

UX Technique Conversion Product 115

ConversionXL

JULY 8, 2020

Google is the biggest search engine ad platform in the world. Sell products from your catalog. The keyword insertion function matches the exact keyword someone typed in. Job functions. For example, say you sell PPC software and you want to reach decision-makers. How to set up your Microsoft Ads account.

GTM 100

GTM X-functional Appointment Campaign 100

Hubspot

AUGUST 17, 2020

In fact, in 2019 22% of Gen Z, 20% of millennials, and 16% of Gen X have made a purchase inspired by an influencer post on social media. She added, "Think about it like this -- influencers on Instagram are the new model examples on how products wear, work, function, and are used rather than in-store experiences.".

Niche 101

Niche X-functional Referrals Gaming 101

ConversionXL

APRIL 25, 2016

In-App Purchases: You sell goods / services to users after they have downloaded and began using the app. For example, you sell coins in a game or users sell virtual products to other users. Of course, you can also sell physical products in-app. Note: Often, people cannot get this report to function properly.

X-functional 88

X-functional GTM UX Objectives and Key Results 88

Sales Hacker

MARCH 2, 2020

The New Solution Selling. The Little Red Book of Selling. Unbreakable Laws of Selling. The New Strategic Selling. Agile Selling. Spin Selling. Insight Selling. Spear Selling. The Psychology of Selling. Buyer-Centered Selling. Integrity Selling for the 21st Century.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141

ConversionXL

AUGUST 31, 2017

Because of the ability to select factors instead of just blindly adding them all in allows for this functionality on far smaller sites than other similar tools (Adobe Target Premium/1:1/Touch Clarity, X+1). I have been able to make strategic design changes with the testing tool and gather user data with the survey functionality.”.

A/B testing 129

A/B testing E-commerce X-functional UX 129

SaaStr

APRIL 30, 2022

This is products that sell themselves. This is products that kind of sell themselves on channels such as website, email, free trials. Just to say a little bit more about this, if you look at the sales functions are structured. Customer success teams are basically about building at scale this self-serve engine.

Price 93

Price Launch X-functional Contract 93

SaaStr

DECEMBER 28, 2022

Probably the biggest career limiting move I see is: – CMOs challenging CEO on Marketing Strategy – VP Sales challenging CEO on How to Sell. Or maybe 12-24 months after you have the core marketing functions all built out, and working. Ok, so her or his job as CMO is to manage all these marketing functions — to success.

X-functional 26

X-functional Growth Follow-up Strategize 26

Sales Hacker

SEPTEMBER 29, 2020

They sell that product to general councils, operations teams, and deal desks. They sell that product to general councils, operations teams, and deal desks. I’m not a lawyer, I’m actually an engineer by classical training, and it’s been a fun and interesting ride to work with this community.

Contract 108

Contract X-functional Objectives and Key Results Legal 108

Search Engine Land

APRIL 12, 2023

LinkedIn is a powerful search engine capable of generating targeted, substantial traffic to your profile. That’s because the average user doesn’t consider LinkedIn a search engine. Are some terms being used on LinkedIn but may not be a great fit in the search engines? Communicate what your unique selling point is.

Real Estate 119

Real Estate Clients Networking Follow-up 119

SaaStr

JULY 10, 2021

At the beginning, my vice presidents were engineering, and product, and a designer. As the evolution of the company, as we started moving up market, started selling to enterprises, it was, “OK. Then we needed to hire a sales guy who had experience selling to enterprise. Nikos : What about functions? crosstalk].

Finance 101

Finance X-functional Start-ups Trust 101

Lead Fuze

SEPTEMBER 2, 2023

Leveraging Proven Strategies Across Platforms Moving beyond conventional wisdom about search engine dominance opens up fresh avenues for growth. Pay special attention to unique selling propositions (USPs) they highlight or specific calls-to-action (CTAs) they use. and implementing them within Bing setup can yield positive outcomes too.

Click Through Rate 52

Click Through Rate Lead generation CTR Campaign 52

ConversionXL

OCTOBER 4, 2018

In 2009, Netflix offered $1 million to anyone who could improve the quality of its recommendation engine by 10%. As it turned out , the enhanced algorithms “did not seem to justify the engineering effort needed to bring them into a production environment.”. which customers will buy one or more products for a cross-sell or upsell.

Sports 131

Sports Clients Engineering Niche 131