article thumbnail

IAB Podcast Upfront highlights rebounding audiences and increased innovation

Martech

Left to right: Hosts Charlamagne tha God and Jess Hilarious, Will Pearson, President, iHeartPodcasts and Conal Byrne, CEO, iHeartMedia Digital Group in New York. At the IAB Podcast Upfront in New York this week, hit shows and successful brand placements were lauded. Image: Chris Wood. Podcasts are projected to reach $2.6

Sports 88
article thumbnail

The Top 5 Strategies To Sell Without Selling

ClickFunnels

So how can you convey the value of what you offer without the potential customers getting their guards up? This means that you will end up attracting people who are interested in following your business journey but don’t have much use for your product. Reach out to them, interview them, and write up a case study.

Sell 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Current trends in marketing and data have deep roots

Martech

The specific date will vary, of course, according to your location and what you count as the beginning of lockdown, but for me, in New York City, it all started around the time the museums, libraries, restaurants and bars closed. We tap and go (in New York City we do that on public transit too). No surprise there.

B2B 113
article thumbnail

Delta variant has marketers less eager to return to in-person events this year

Martech

It also follows an announcement by the New York Auto Show that it will not hold its 2021 event , despite optimism earlier this year that it could host tens of thousands of attendees in person. We saw the same trend with exhibitors, which make up a smaller proportion of our respondents. Virtual networking … not so much.”.

Territory 126
article thumbnail

Networking is a contact sport with Joe Sweeney

Sell Or Die

Our guest this week is Joe Sweeney, author, speaker, networking expert. He's here to give you the latest strategies you can take into your next networking meeting and win. Joe has written three books: soon to be released After Further Review , Moving the Needle , and The New York Times bestseller Networking Is a Contact Sport.

Sports 40
article thumbnail

A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

A positive reputation also contributes to business goals (such as growth, leveraging social proof , and network development). Focus on finding a network of diehard fans, and cater your content to their needs. Focus on finding a network of diehard fans, and cater your content to their needs. Developing a social media following.

Retail 134
article thumbnail

Your 30-Second Introduction is a Dance

criteria for success

This is how most people treat networking. I view such pitches like an awkward, solo waltz; you may have tried to dance with your partner, but instead have ended up centering yourself. Follow this conversation guide, and you will likely see new possibilities with prospects. How to Network Like a Pro. Watch Now.