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Improving Your Networking Game as a Field Sales Representative

Veloxy

Today, we’re sharing some networking tips that you and your sales team can use. Let’s say that you are a field sales representative from a company that is based in New York City. You never know where that door will take you and if you play your cards right, it could expand your business network tremendously.

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IAB releases new guidelines as retail media networks mature

Martech

The IAB introduced new guidelines to improve measurement across retail media networks (RMNs) this week. Nearly two-thirds of ad buyers (62%) cited the lack of measurement standards as a top challenge to continued growth, a new IAB study found. The guidelines will be open for public comment through October 13. Why we care.

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In a New York Minute: How SalesLoft Shares #SalesLove

SalesLoft

I Love New York. We’ve had an incredible couple days in New York City visiting customers. New York is a big city, so if we didn’t get to you, it’s not because you aren’t important! Discover new ways to approach sales from 75 industry experts. Check out our photos below.

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Gene De Libero: Spotlight on the expert

Martech

He created and sold one of the first social networks and developed an early digital out-of-home platform for movie theaters. Along the way he’s been advising executives at major enterprises and agencies while teaching marketers of the future at New York University. This interview has been edited for clarity and length.

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Pepsi, McDonald’s and the latest in digital out-of-home

Martech

Digital out-of-home is growing successfully,” said Barry Frey, President and CEO of DOOH industry organization DPAA Global, at this week’s DPAA Summit in New York. Out-of-home advertisers expect DOOH publishers and retail media networks (RMNs) to prove campaign effectiveness with ads. Brand data. Image: DPAA Global.

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Current trends in marketing and data have deep roots

Martech

The specific date will vary, of course, according to your location and what you count as the beginning of lockdown, but for me, in New York City, it all started around the time the museums, libraries, restaurants and bars closed. We tap and go (in New York City we do that on public transit too).

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Brands pause X ad spending after ads serve with pro-Nazi content

Search Engine Land

Ads from the following brands were shown alongside the pro-fascist content: Action Network Adobe Amazon Atlanta Falcons BritBox Corn Nuts / Hormel Foods FIFA Women’s World Cup Fortune Gallup Gilead Sciences MLB NCTA-The Internet and Television Association Office Depot Regal Samsung Sports Illustrated The Athletic / The New York Times Co.

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