Martech

AUGUST 20, 2024

Products exclusively aimed at adults, like cars and many healthcare products, are not going to find a natural home on a children’s channel. But on the other hand, that kind of engagement, with kids bringing parents’ attention back to ads after they’ve been shown, must be valuable to the brands involved.

Healthcare 121

Healthcare Retail Product Process 121

Martech

SEPTEMBER 4, 2024

Example 1: Personalized email for an awareness-stage lead One of our simulated users, a CTO at a medium-sized healthcare company, engaged with our LinkedIn content and downloaded a whitepaper. I thought you might enjoy this quick demo on how we’re helping similar companies streamline their workflows.”

SQL 122

SQL Healthcare Finance Campaign 122

Heinz Marketing

FEBRUARY 28, 2023

By Karla Sanders , Engagement Manager at Heinz Marketing Personalization has become increasingly important in the B2B healthcare industry as companies seek to differentiate themselves from competitors and connect with prospects and customers on a deeper level.

Healthcare 111

Healthcare B2B Campaign Prospecting 111

Heinz Marketing

JANUARY 23, 2023

My colleague Mina recently wrote a post on trends specific to the Healthcare industry and identified that more companies are moving creative studios in-house. After completing these two steps, you should be ready to develop your healthcare content strategy. How to create a content strategy?

Healthcare 105

Healthcare Clients Start-ups Consult 105

Search Engine Land

AUGUST 13, 2024

Healthcare searches – Google removed AI results for keywords related to “rare,” “genetic” and “complex” disorders. However, healthcare still has the highest number of AI Overviews (61%, down from 68%). Brand-specific queries (e.g., Google, Apple).

Real Estate 106

Real Estate Healthcare Electricity Entertainment 106

Heinz Marketing

FEBRUARY 20, 2023

By Brenna Lofquist , Senior Marketing Consultant / Client Services Operations at Heinz Marketing The healthcare industry is evolving at a rapid pace, and healthcare marketers are constantly on the lookout for new and innovative ways to reach their target audience. So how can the Healthcare industry leverage digital ad spend?

Healthcare 97

Healthcare Campaign Conversion Service 97

Martech

MARCH 28, 2024

Nowhere is this shift more evident than in healthcare products and services. Dig deeper: Breaking through the noise: How brands can connect with today’s consumers Implementing owned asset optimization Owned asset optimization (OAO) is an approach to digital marketing that has revolutionized brand strategies for healthcare organizations.

Healthcare 111

Healthcare Pharmaceutical User Experience Trust 111

Anthony Cole Training

JULY 29, 2020

Businesses in customer care, retail, healthcare, digital marketing, and online training industries are actively hiring because of the new market demands. The COVID-19 pandemic has brought about many changes. While some businesses have hit rock bottom, some are thriving and hiring at scale.

Healthcare 290

Healthcare Retail Technique Customers 290

Search Engine Land

SEPTEMBER 19, 2024

Healthcare: 16% less. For its healthcare citations: General health sites like verywellhealth.com saw a decline in citations. B2B tech: 17% less. More Google AIO ecommerce findings. BrightEdge also found that: In August, product carousels for apparel-related queries increased by 172%. Google AIO citations findings.

Healthcare 93

Healthcare Referrals Education B2B 93

Salesforce

APRIL 12, 2023

Pediatric care is perhaps one of the most sensitive areas of healthcare. This unique situation means healthcare organizations must ensure that the information they share in regards to a patient’s condition is only distributed to approved parties so pediatric patients can receive the best, most ethical care possible.

Healthcare 98

Healthcare Hospitality User Experience CRM 98

SaaStr

JULY 4, 2025

70% of Monday.com’s customers aren’t in tech. When a construction company implements Monday.com to manage their projects, job sites, and crew scheduling, they’re not “optimizing their 47th SaaS tool.” ” They’re digitizing their core business operations for the first time.

E-commerce 129

E-commerce Non-Profits Construction Real Estate 129

G2

JANUARY 18, 2024

The healthcare industry rests on one important pillar: data. Without the collective knowledge synthesized and shared by generations of healthcare professionals, we would have never become so efficient in treating diseases.

Healthcare 94

Healthcare Networking 94

The Advantexe Advisor

MAY 2, 2024

The news that Walmart is shutting down its healthcare clinic business is shocking on many levels but also goes to demonstrate the power of strategic discipline from a business acumen perspective.

Healthcare 105

Healthcare Closing Strategize Launch 105

Martech

AUGUST 22, 2024

CEO and co-founder Alex Wiltschko believes giving computers the ability to process scent can help with healthcare. That’s the goal of Osmo, a startup using artificial intelligence technology to help computers “generate smells like we generate images and sounds,” according to the company’s website.

E-commerce 122

E-commerce Healthcare Campaign Technology 122

SaaStr

JUNE 5, 2025

This shift explains why healthcare, traditionally a laggard in SaaS adoption, is now leading AI implementation. Healthcare Is Leading AI Adoption (Not Lagging) The biggest surprise? While healthcare companies were always behind on SaaS, they’re leading on AI because it directly addresses their biggest pain point: labor costs.

Hospitality 99

Hospitality Healthcare Represent Strategize 99

Martech

DECEMBER 2, 2024

This is estimated to cost healthcare systems $100 to $300 billion annually. By combining Verily’s AI capabilities with Walgreens’ patient data, they can predict and prevent missed doses, improving patient outcomes and reducing healthcare costs.

Healthcare 126

Healthcare Negotiate Strategic partnership Strategize 126

Salesforce

AUGUST 7, 2024

Customer loyalty in action: Reducing hospital readmissions with proactive care Let’s look at a fictional healthcare provider, Great Health, Inc., This proactive approach not only translated to improved patient satisfaction, demonstrating genuine care and concern, but also enhanced healthcare efficiency. s reputation.

Hospitality 105

Hospitality Customers Healthcare Transportation 105

SaaStr

JUNE 21, 2025

Defense, intelligence, healthcare, education—they’re all spending like it’s 1999 on anything with “AI” in the name. Government B2B Gold Rush Every B2B founder will suddenly discover a passion for defense/healthcare/education customers. Bet on vertical specialists – Especially in healthcare/pharma/defense.

B2B 106

B2B Government Healthcare Contract 106

Search Engine Land

JULY 11, 2024

Google already had a similar warning for healthcare queries. This could be related to Google attempting to reduce the amount of space AI Overviews occupy. More financial warnings. Google increased the number of financial warnings by 10% in June. Why we care.

Real Estate 113

Real Estate Entertainment Healthcare Education 113

Search Engine Land

SEPTEMBER 12, 2024

It uses Google Cloud’s Confidential Space technology, which has already been deployed in industries like finance and healthcare for secure data processing. Confidential matching isolates business data during processing, safeguarding sensitive information like customer identities.

Launch 90

Launch Healthcare Finance Technology 90

Salesforce

SEPTEMBER 3, 2024

In healthcare , autonomous agents can verify enrollee benefits and collate reams of patient information, insurance and pharmacy coverage details, then summarize it all to share across teams. From healthcare and financial services to manufacturing and life sciences, the business uses for autonomous agents are endless.

Healthcare 98

Healthcare Customers Retail Manufacturing 98

SaaStr

DECEMBER 19, 2024

Healthcare has seen no real downturn or impacts. If things are tougher for you, well, they cant be tougher everywhere. Toast says restaurants arent slowing down. Shopify is seeing higher e-commerce growth at almost $10B ARR (!) than it’s seen in years. Go find a segment where you can win. #4.

E-commerce 112

E-commerce Healthcare Promote Launch 112

Sales Pop!

NOVEMBER 18, 2022

What about Healthcare and Big Pharma? With temperature impacts on viruses and variants, how will the healthcare economy transition regarding cold versus warm weather seasons? Yours will, of course, be customized to your business but let’s look at some that matter in any model. Starting with account base, what about your verticals?

Real Estate 242

Real Estate Healthcare Objectives and Key Results Government 242

Martech

MAY 8, 2025

A healthcare provider redesigned their integration approach around patient care episodes rather than departmental hand-offs. Ruthlessly aligning incentives A healthcare firm discovered its customer service team was measured on call handle time, while marketing was measured on customer satisfaction. Surface pain points.

Healthcare 108

Healthcare Retail Technology Technology 108

Sales Pop!

AUGUST 24, 2021

With temperature impacts on viruses and variants, how will the healthcare economy transition regarding cold versus warm weather seasons? How many of your healthcare clients, for example, followed Dr. Anthony Fauci eighteen months ago? And what of the economy? Seasonality may not have impacted your business before but how about now?

Transportation 241

Transportation Real Estate Healthcare Government 241

Salesforce

SEPTEMBER 16, 2024

In healthcare, an agent could help patients identify the right doctor based on their symptoms, needs and location. Through its function-calling capabilities, the LAM would send requests to execute individual tasks, whether that’s a call to an internal database to pull customer and product information, or an API call to an external system.

Healthcare 116

Healthcare Appointment Retail Campaign 116

Salesforce

FEBRUARY 20, 2025

Picture hospitals where automated systems manage medication delivery and supply restocking, allowing healthcare providers to advance patient treatment and bedside manner. In healthcare, Intuitive Surgical evolved from digital surgical planning to over 7,000 da Vinci robotic systems performing millions of life-giving procedures.

Hospitality 104

Hospitality Objectives and Key Results Healthcare Manufacturing 104

Martech

SEPTEMBER 16, 2024

There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you lead marketing operations for an enterprise healthcare company that has an app. What is MMP and how can it be used to drive bookings on the mobile app as well as through online bookings on the web?

Healthcare 67

Healthcare A/B testing Appointment Campaign 67

SaaStr

JULY 11, 2025

Recognized as CB Insights’ most promising startup in healthcare for 2022, picked as a leader from a pool of 7,000 companies. The Investment Story Syllable has raised $103M total funding, including a $40M Series C led by TCV, with backing from Oak HC/FT, Section32, and Verily.

E-commerce 107

E-commerce Healthcare Price Technology 107

Search Engine Land

SEPTEMBER 4, 2024

Healthcare brand: thriving amidst market disruption A healthcare brand – faced with a -10% YoY revenue decline and significant budget cuts – sought innovative solutions to maintain its market presence.

Retail 74

Retail Healthcare Strategize Campaign 74

Martech

DECEMBER 26, 2024

While these specific updates target government entities and healthcare providers, they set a precedent that other industries should take seriously, said Chad Sollis, CMO for web accessibility platform AudioEye. Compliance deadlines for both of these updated accessibility guidelines begin as early as April 2026.

Customers 126

Customers Government Healthcare Hospitality 126

Salesforce

NOVEMBER 8, 2024

By scaling services to deliver life-enhancing therapies to patients faster, AI for life sciences can help Pharma and MedTech companies boost efficiency and better support patients and healthcare professionals (HCPs) whether it’s during clinical trials or staying connected with patients to help improve treatment adherence.

Healthcare 59

Healthcare Hospitality Manufacturing Contract 59

Sales Pop!

OCTOBER 7, 2021

If you are promoting a healthcare product, stick with whites, blues, and greens. But you also need to think about your industry to effectively find the right color scheme. If you are promoting an online casino, you could go with a daring red. On the other hand, if your flyer is promoting a heavy metal concert, you can go all-out black.

Healthcare 243

Healthcare Promote Service Follow-up 243

SaaStr

JULY 12, 2025

The Path to $10B+ ARR Based on current trajectory, here’s how Anthropic likely reaches $10B+ ARR: Near-term (2025-2026) Expand enterprise seat-based subscriptions (currently 10-15% of revenue) Launch industry-specific solutions for finance, healthcare, legal International expansion through cloud partnerships Medium-term (2026-2027) Multi-modal (..)

B2B 99

B2B Healthcare Price Drivers/motivators 99

Salesforce

MAY 20, 2025

We have created a standardized evaluation framework designed to measure AI assistants effectiveness across four core enterprise domains: healthcare appointment management, financial transactions, inbound sales, and e-commerce order processing. What are we benchmarking?

E-commerce 69

E-commerce Healthcare X-functional Appointment 69

Hubspot

JULY 30, 2024

Closing Statement 3 Healthcare CISOs and CTOs often tell me their teams struggle to identify and close data security vulnerabilities due to resource constraints. Sound familiar? Let’s meet for 30 minutes next week to discuss ways your team can affordably identify and address network security vulnerabilities without business interruption.

Closing 85

Closing Quota Healthcare Tradeshows 85

Tibor Shanto

DECEMBER 6, 2021

SVP Healthcare Solutions, Primex: helped large hospital and healthcare systems executives build clinical quality and patient safety; grew sales by 3X, SaaS ARR by 4X, EBITDA by 6X. . Prior to StrikeZone, his roles have included: .

Healthcare 144

Healthcare Hospitality Management Consulting Manufacturing 144