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If We Fixed Sales Execution, Would We Fix Sales?

Partners in Excellence

You will see some of the assumptions are very simplistic, they will become obvious as we move through the thought experiment. The reason I want you to walk through this is to help you think about what I think is the biggest challenge facing sales leaders in maximizing the performance of their organizations: Talent.

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Scratching My Head In Amazement……

Partners in Excellence

It was, yet another, discussion on “sales math.” There seemed to be virtual shrugging, “That’s just the way things are…” In any organization I’ve been involved with, this data would be the equivalent of a 12 alarm fire. Why would marketing or sales do anything other than this?

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Data literacy: The key to correcting the C-suite trust deficit

Martech

If these statistics also apply to the CMO’s entire organization, then it’s clear we have a trust problem with marketing leadership. We see it at scale with marketing organizations today. Usually, there is no objectivity because leadership comes up with an idea and we execute it. 32% of CEOs trust their CMOs.

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5 Critical Skills Top Sales Leaders Need (New Book Announcement!)

Cerebral Selling

The Massive Impact of Great Sales Leadership I started my career as a research scientist before spending nearly two decades in sales leadership roles across four high-growth tech startups and five years as a Vice President at Salesforce. I’ve spent a lot of time studying the patterns and research around what makes great sales leaders.

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Legacy Approach vs Modern Sales Conversation Structures

Iannarino

The Gist: The legacy approaches to the sales conversation have created a form of commoditization. For salespeople who want to be treated as partners, there is a new sales conversation that creates greater value. Here is the order in which sales conversations were (and mostly still are) conducted in legacy approaches to B2B sales.

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Quick Fixes….

Partners in Excellence

We called an ambulance, the paramedics acted quickly. As we would expect, the hospital did a much more complete examination, not just of his wrist, but of the rest of his body. They determined in fixing his broken wrist, a few screws would be necessary. Just fixing the problem is seldom sufficient.

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SEO product management: Key framework and fundamentals

Search Engine Land

Keep a document of when fixes went live A quick reference document for internal feature releases helps you quickly see when something new went into production. Warnings: Issues to be aware of and prioritize fixing when resources allow. SEO work gets done when it's categorized, making it easy to understand and execute.

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