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How to Prepare for AI With a Solid Manufacturing Data Strategy

Salesforce

AI has taken center stage, but the question on many manufacturers’ minds is “how do I get started with generative AI?” While many manufacturers have taken advantage of predictive AI when it comes to planning and supply chain, forecasting, wallet share, and market share, generative AI presents new opportunities and challenges.

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How European manufacturers can get their edge back

Miller Heiman Group

For more than 50 years European manufacturers built their reputation on high quality—and then the tides turned. Quality took a back seat to speed, cost and time-to-market. Buyers today are more informed, and expect sellers to truly understand their business goals as well as their product, team and processes.

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Episode 34: Why Aster Brands Values Being a Purpose Oriented Business

Spiro Technologies

How do you measure market share? Instead, today, we’re talking with Jake Manthei:, the president of Aster Brands, which is a manufacturer of business opportunities for concrete producers globally. What does it mean when you say you’re the manufacturer of business opportunities? Why do they do that? Welcome to the podcast.

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Google search antitrust trial updates: Everything you need to know (so far)

Search Engine Land

Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google credits its 90% market share to being a superior platform (Sept. ” Google calls its competition ‘inferior’ (Sept.

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It’s Really Not About The Buying Process

Partners in Excellence

We, me included, talk a lot about the selling process. So we’ve shifted our terminology to focus on the customer buying process. In politically correct circles, we talk about the buying process and engaging the customer in their buying process, perhaps even being prescriptive in their buying process.

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How to create local content that builds trust and drives sales

Search Engine Land

An HVAC company, hardware store, or real estate agent may not have the time, budget or capacity to roll out an exhaustive content marketing program that a B2B SaaS startup would implement to gain market share. Brands Do you carry certain brands in your store or prefer certain manufacturers for your materials?

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Geographical Pricing: What It Is & How You Can Make the Most of It

Hubspot

But as I touched on, regional markets are unique, and some are further or less accessible than others. That process — folding location-based considerations into your pricing strategy — is known as geographical pricing. Imagine a company that manufactures toy robots in Boston. Zone Pricing Example. FOB Pricing Example.

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