Martech

AUGUST 5, 2025

A new report suggests retail media networks (RMNs) need to evolve from platforms that push ads and pricing into content engines that influence how a new generation of consumers shops. Dig deeper: Retail media networks: What you need to know What could RMNs look like in the future? Email: See terms. appeared first on MarTech.

Retail

Sales Pop!

JULY 8, 2025

Companies can deliver messaging that reflects their core values—whether that’s sustainability, inclusion, innovation, or service—and ensure it’s consistent across direct sales, partner networks, and marketing teams. Outcome: Higher engagement, stronger brand trust, and values-based selling that resonates.

Drivers/motivators

Salesforce

AUGUST 29, 2024

However, to position your brand as a thought leader and truly grow your presence, you’ll likely need to invest in some initial paid promotion strategies.” This could mean partnering with a relevant influencer to grow your account or promoting your social presence via ads or other channels like email marketing.

B2B

Search Engine Land

AUGUST 6, 2024

Up to 10% of website visitors subscribe to notifications from the sites they visit, according to our network statistics. Instant sending allows you to promptly inform subscribers about the latest news, promotions and special offers, motivating them to visit the site and perform target actions. Ad network involvement.

Growth

Search Engine Land

AUGUST 12, 2024

Ad platforms heavily promote them and don’t require as much manual intervention. A big source of this mistrust is if someone learns one network, they may struggle to adapt to the rules of another network. For example, most paid search networks function at the campaign level, while most paid social function at the ad set level.

Objectives and Key Results

Search Engine Land

SEPTEMBER 17, 2024

Unlike traditional search engines, social search algorithms are designed to surface content based on user behavior, preferences and engagement patterns within social networks. This means social search doesn’t rely on assuming the user’s intent. The algorithm is very aware of what the search is looking for.

Objectives and Key Results

SaaStr

JULY 26, 2025

” This density creates network effects that compound over time. The Local Ecosystem Play : Being physically present allows reps to penetrate the local business network that influences restaurant purchasing decisions. The Network Effect : These partnerships create a web of mutual value where everyone wins.

Territory

Hubspot

SEPTEMBER 30, 2024

For instance, LinkedIn is a go-to for B2B connections, offering professional networking opportunities, whereas Instagram is ideal for engaging visuals that attract a younger audience. “I I already have a solid network, so I don’t need LinkedIn for that, ' or, ‘My customers aren’t active on LinkedIn, so why bother?' ).

Sell

Martech

JANUARY 7, 2025

Merchant , which does all the site-related tasks for merchandisers, including promotions, product descriptions and insights. 25, 2024, with pricing starting at $2 per conversation, with discounts available to large users Salesforce also announced the Agentforce Partner Network at the launch.

Launch

Hubspot

JULY 30, 2024

Closing statements are your best chance to impress upon the reader that they should contact your sales team, register for your event, or take advantage of a promotional offer. Uses a promotion code to track the event registration for attribution purposes. Sound familiar?

Closing

SaaStr

JANUARY 26, 2025

A self-reinforcing flywheel where successful customers: Get promoted Tell their network Become champions Drive organic growth 3.

Education

Highspot

FEBRUARY 20, 2025

Marketing to connect what your product does to how it solves customer problems with compelling promotions and campaigns. Drive Business Growth with Partner Networks Your resellers, channel partners, and distributors are just as important to GTM success as your sales force.

Product

Salesforce

JULY 24, 2025

At that time, Alicia had just been promoted to Business Development Representative, and her journey was only beginning. More than promotions: Building culture, community, and momentum Beyond growing my career, I’ve always loved building things that bring people together and drive impact. Don’t overthink it.

Cold Call

Hubspot

JULY 22, 2024

I work with companies like Facebook and Google to help promote their college recruitment events.” Finding solutions experts on problems you're working on can be a great way to build your network and find some mutually beneficial opportunities to work together later on. For example: “I see you host several campus events per year.

Clients

SaaStr

JUNE 8, 2025

Promote from Within (If Right Move) Look at your current team. Use your network, investors, and advisors to source candidates. This isn’t ideal, but as the founder, you’re often the best person to steady the ship. You know the product, the customers, and the sales process better than anyone else.

Pipeline

SaaStr

JANUARY 7, 2025

Get comfortable with headcount gaps, constantly recruit, and build a network of potential hires so youre prepared when you need to expand your team. Promote them, give them the title, and dont let them go until they have to then keep them close. In the tech world, having a network of supportive mentors and colleagues is invaluable.

Strategize

Salesforce

JUNE 17, 2025

We had a fun and fulfilling two days of learning and networking. Connect your data to Data Cloud Personalize with Agentforce Unify loyalty promotions Manage consumption in Digital Wallet Bring journeys into Flow Step 1: Connect your data to Data Cloud For years, targeting the right audience has been mostly guesswork.

Campaign

RingDNA

MARCH 26, 2025

If you’re not active on LinkedIn, you’re missing out on one of the most powerful tools for driving brand awareness, building credibility, and expanding your network. “75% Reach out to your first-degree network and make sure that they know what you do. It’s where thought leadership happens. Source: Gartner ​.

Closing

Search Engine Land

JULY 24, 2024

These campaigns have traditionally been launched on social media and then promoted on paid. This is done by developing a network of advocates, collaborating with complementary brands or experts, and using a variety of distribution methods that all come back to support search objectives at the end of the day.

Gaming

Hubspot

DECEMBER 11, 2024

Modern ML approaches include: Neural networks : Identifying hidden patterns in customer behavior. If were promoting a video for a seasonal campaign, like Black Friday, we create multiple outcome scenarios based on varying budget allocations, engagement levels, and ad placement strategies. Select your method.

Technique

Martech

JANUARY 7, 2025

Marketing and promotion: Develop a marketing plan to promote the event. This includes creating promotional materials, using email marketing, social media, and our website to reach customers and prospects. This helps us understand how well our promotional efforts resonated with our audience.

B2B

Martech

JULY 23, 2025

The once-free networking platform is rapidly evolving into a full-fledged ad channel. Here’s the data ,” LinkedIn posts and promotions are notoriously difficult to tie to concrete business impact metrics. The truth is, LinkedIn needs growth. The next phase of growth? Advertising.

Retail

SaaStr

JULY 14, 2025

.” Year-Round Elite Executive Access 5,000,000+ Monthly Touchpoints Across Executive-Focused Channels Our integrated ecosystem ensures continuous visibility among VP+ decision makers throughout their evaluation process: 🎧 #1 Executive B2B Podcast : 240,000+ monthly downloads Top 0.5%

Relationship building

SaaStr

APRIL 11, 2025

Instead, leverage personal networks, investor connections, and customer stories to make your outreach more authentic. Including, usually, the fastest and easiest promotions. If youre not naturally passionate about the role, its going to show, and youll struggle to stand out. Don’t let your work become a black hole.

Appointment

Martech

JULY 12, 2024

.” Business customers can decide not only how many subscriptions to take out, but also how to deploy them, whether it be supporting newly onboarded employees or people in a promotion pipeline. It’s early days, she said, to know which teams within an organization are going to get the most value out of the solution. for this work).

Legal

Martech

MARCH 26, 2025

They will also promote the survey and the webinar about it. These steps ensure credible data and create a network to amplify your event. You’ll promote it, and your partners will, too, because they’ll want to get the research out. Be sure to get outside feedback on survey questions.

Launch

Hubspot

APRIL 23, 2025

They sell my pastries, I promote their coffee beans, and suddenly, were both growing. To embed AI deep into Telstras systems, improving network performance, customer experience, and efficiency across the board. It comes with some big perks shared profits, access to more capital, and a bigger network but it also requires trust.

X-functional

Martech

AUGUST 4, 2025

And like all social networks, engagement is the core signal. It promotes content that sparks conversation, earns reactions, or draws repeat views. Authentic storytelling: Behind-the-scenes content, human-centered stories, and employee features often outperform polished promotional assets. What about company pages?

Click Through Rate

SaaStr

JULY 7, 2025

120 industry average) Multi-touch campaigns : 80% higher close rates than single-channel approaches S-Tier Lead Quality Indicators: 40% higher lead scores compared to other B2B channels Diamond sponsors : 850-1,750+ qualified leads annually Exclusive summit access : Direct networking with billion-dollar company executives SaaStr is BACK! .”

Pipeline

Salesforce

APRIL 14, 2025

A referral program is a systematic marketing approach aimed at incentivizing current customers to share a business’ products or services with their own network of friends, family or colleagues. By offering rewards or incentives for referring others, you can turn your happy customers into powerful promoters.

Referrals

Martech

DECEMBER 9, 2024

Workshops and meetups: Look for local workshops or meetups where you can learn from experienced videographers and network with fellow creators. Run holiday-themed video campaigns What to do: Develop short, festive videos that highlight holiday gift ideas, special promotions, or limited-time offers.

Retail

Sales Hacker

MAY 7, 2025

I think it’s really good to build a network of people who’ve done it before and really listen to how they’ve done it. And probably the same goes for founders too, hiring their first kind of executives and promoting. There’s just a lot there that is very different than sales. Actual expertise.

GTM

Sales Hacker

MAY 7, 2025

I think it’s really good to build a network of people who’ve done it before and really listen to how they’ve done it. And probably the same goes for founders too, hiring their first kind of executives and promoting. There’s just a lot there that is very different than sales. Actual expertise.

GTM

Hubspot

JANUARY 3, 2025

Another option is to offer coupons in exchange for emails (to send promotional emails). This provided us with case studies and testimonials and helped build a network of referrals. Delegate tasks and build a support network. It makes connecting and networking worthwhile (outside of gaining valuable friendships).

Networking

Salesforce

AUGUST 4, 2025

You’ve been promoted a number of times since finishing your apprenticeship. I really enjoy meeting leaders in these businesses, chatting through their pains and struggles, and trying to understand, first, whether we can help solve this and, second, where and how!

E-commerce

Salesforce

DECEMBER 20, 2024

They can dream of a campaign with a catchy email promotion, a witty tagline, or an engaging social media post and translate that vision into a concrete plan with measurable objectives. Visualizing Engineers are skilled at taking an abstract concept and bringing it to life. Many marketers may be adept at this too.

Engineering

Search Engine Land

AUGUST 26, 2024

Here is a quote from the book: “Even in their earliest stages, search engines were based on core network principles and they were developed by humans. The analysis of relationships between links and sites is network analysis. In this sense, search has always been “social” and “networked.” Links are created by people.

Engineering