SaaStr

JANUARY 3, 2025

One of the hottest topics in AI for B2B is around outcome-based pricing. Simply that outcome based pricing may be exciting to VCs who think it unlocks more TAM and budget, and it may seem exciting to founders and execs who think it will help them grow deal size. What I do know is a pricing model is not a product. What do I mean?

Price 109

Price CRM Gaming Contact 109

Search Engine Land

AUGUST 1, 2024

Digital advertising spend increased across retail media, paid search, and paid social in Q2 2024, despite rising ad prices, according to new data from Skai. Higher ad prices drove most of the spending growth, while ad volumes (clicks and impressions) slowed or decreased in some channels. Paid search spend increased 6% YoY. Why we care.

Price 100

Price Retail Campaign Growth 100

SaaStr

DECEMBER 21, 2024

Dear SaaStr: When and how should SaaS startups offer reduced pricing vs the competition? For most SaaS apps, you want to at least start with just right, Goldilocks pricing: #1. Too high a price, and you start to add friction to the sales process. The answer is simple: mark up your pricing equal to the average discount.

Price 97

Price Closing Start-ups Prospecting 97

SaaStr

DECEMBER 29, 2024

. #4: 10 Simple Steps to Improve The Odds You Get VC Funded #5: Pitchbook: 30 VC Firms Raised 75% of All the VC Capital in 2024 Top Videos and Pods: #1: What It Really Takes to Sell To Developers and Engineers with Komodor CRO Jim Hunnewell #2: How to Think About Product-Led Growth, Bootstrapping vs VC, and Early Exits with Jason Lemkin #3: From (..)

Price 113

Price Sell Engineering Growth 113

PandaDoc

JULY 7, 2025

We’ll cover their features, pricing, ease of use, and how they each integrate with PandaDoc to improve your sales process. Pricing comparison: Pipedrive vs HubSpot Pricing is, of course, a huge factor when choosing a CRM , and platforms typically take different approaches. That means less manual entry and fewer errors.

CRM 52

CRM Price E-commerce Pipeline 52

Sales Pop!

OCTOBER 30, 2024

For example, if an AI tool identifies that a segment on overcoming pricing objections receives high replay rates, this indicates a need to delve deeper into pricing strategies in future episodes or even create specific sales collateral.

Objectives and Key Results 263

Objectives and Key Results Healthcare Education Sales 263

Sales Pop!

OCTOBER 21, 2024

Often, supermarkets will discount their own brands more heavily than name-brand alternatives, offering comparable quality at a fraction of the price. Focus on items you know you’ll use over time, and take advantage of the lower prices to keep your pantry well-stocked without overspending.

Price 130

Price Sales Promote Up-sell 130

Martech

JULY 23, 2024

The latest figure I saw was something like 347,000,000,000 emails sent a day,” Cynthia Price, SVP of Marketing at Litmus, told Martech. No more trying to hide the unsubscribe link or sending people to a landing page that has a phone number on it,” said Price. “I How big is the spam problem? That’s 173,000,000,000 spam emails a day. “The

Price 124

Price Follow-up Start-ups Contact 124

Martech

OCTOBER 1, 2024

Adobe divided goods into four price tiers.) This is because of price discounts, not because shoppers are feeling wealthier. These discounting patterns are driving material changes in shopping behavior, with certain consumers now trading up to goods that were previously higher-priced and propelling growth for U.S. Top factors.

Retail 122

Retail Territory Price Sales 122

SaaStr

OCTOBER 25, 2024

8: 3x Net Dollar Retention Thanks to This Pricing Model Over time, the dominant pricing structure in B2C and B2B applications is like the cell phone plan. You get a base number of minutes for a particular price. But now there’s been a broad shift toward usage-based pricing or seat-based pricing, or a combination of the two.

Go To Market 132

Go To Market Quota GTM Price 132

Veloxy

FEBRUARY 12, 2025

Gong Team Collaboration Tools The platform excels at streamlining team collaboration through: Call recording and transcription for coaching Searchable conversation database AI-driven performance insights Customizable coaching scorecards Gong Pricing Structure Gong provides a flexible pricing model that works for teams of all sizes.

Product 130

Product CRM Price Objectives and Key Results 130

Martech

JULY 25, 2024

Anchoring Presenting a higher-priced option first can make subsequent options seem more affordable. This technique is often used in pricing strategies, such as tiered pricing models where the most expensive option sets a reference point.

Drivers/motivators 128

Drivers/motivators Technique Price Trust 128

Martech

SEPTEMBER 26, 2024

Things like creating reports out of regularly arriving or being shopping assistants, price optimization, consumer-facing chatbots and customer service. When a product becomes a commodity, one brand is as good as another and price is the only differentiator. But increased efficiency alone won’t ever justify AI’s price.

Price 131

Price Networking Start-ups Technology 131

Force Management

NOVEMBER 21, 2024

If your team repeatedly loses margin on deals, loses to competitors based on price or struggles to expand deal sizes, it may be time to assess your negotiation strategy.

Negotiate 163

Negotiate Price Sales Process 163

Sales Pop!

JUNE 17, 2025

Think about product details, pricing, results, safety, timelines, and even what makes your offer different. Prospects can submit their design files to get instant feedback on pricing and a free design evaluation. That makes it easier for them to say yes or at least keep moving forward. Build those answers into your site.

B2C 185

B2C Objectives and Key Results Manufacturing Real Estate 185

SaaStr

JULY 4, 2025

Lower Competition = Higher Prices In horizontal markets, you’re competing with 47 project management tools. Toast can charge restaurant-specific pricing. ” They’re digitizing their core business operations for the first time. In vertical markets, you might be the only serious option.

E-commerce 129

E-commerce Non-Profits Construction Real Estate 129

Martech

OCTOBER 3, 2024

True loyalty is about more than transactional convenience or pricing considerations. Higher lifetime value They often spend more overtime, buy more across your product lines and are less price-sensitive, contributing to higher customer lifetime value.

Drivers/motivators 138

Drivers/motivators Customers Trust Price 138

Sales Pop!

NOVEMBER 30, 2024

Know as much as you can about changes in competitive propositions, people, partnerships and pricing. If you don’t know your current adversaries versus their earlier selves, you’ll pay dearly, losing deals and clients as a result. You can pretty much count on the fact that your best competitors know all that about you. Assemble your teams now.

Transportation 264

Transportation Real Estate Construction Government 264

Martech

AUGUST 19, 2024

There are always leaders who prioritize low prices over the value products provide. The churn for this persona is high because they are likely to switch to lower-priced providers. When businesses are trying to build a customer base, they often undercut the existing players in price.

B2B 122

B2B Contract Consult Price 122

Search Engine Land

JULY 29, 2024

It will also insert prices. It recognizes prices on the menu and inserts them into the item. Prices are inserted. Although my menu had no prices, it did add pricing to a couple of the menu items. After uploading, I could edit the menu and publish pretty fast. It will insert headers.

Price 109

Price 109

Martech

JANUARY 7, 2025

The record-setting holidays were a result of strong consumer spending, not higher prices. Adobes Digital Price Index showed consumer prices have fallen for 27 consecutive months and were down in November 2.6% off the listed price. Dig deeper: 2024 holiday sales live up to record-breaking projections Inflation.

Retail 114

Retail Price Up-sell Sell 114

Martech

AUGUST 6, 2024

It could result in a big hit to parent company Alphabet’s bottom line; more and better search choices for people; and lower-priced, more effective advertising. And the prices that Google can charge for their search-based advertising, that’s entirely based on the percentage of market share they have. We won’t know until U.S.

Non-Profits 135

Non-Profits Engineering Price Market share 135

SaaStr

FEBRUARY 3, 2025

There have been so many price increases since 2021, many apps are 40% or more expensive than they were in 2021. To raise prices even more? DeepSeek has, at least in theory, cut the price of AI for SaaS as much as 90% overnight. And in Classic B2B you are raising my prices this quarter again ? But will it hold?

Price 117

Price Contact B2B Growth 117

SaaStr

NOVEMBER 1, 2024

And that includes pricing. One caveat: if your product requires significant onboarding and business process change, monthly pricing sometimes just doesn’t work. Be flexible in the beginning at least. Once you have a brand that customers trust, more will prepay annually.

Contract 104

Contract Price Up-sell Trust 104

Martech

OCTOBER 7, 2024

Google is showing product information when using Lens for shopping, including a product’s price across retailers, reviews or where to buy. Shop easily with Lens. Why we care. As Google and other search engines continue to innovate around AI and search, it is important to continue to watch the ongoing tests and launches of these features.

Retail 128

Retail Launch Price Engineering 128

SaaStr

JULY 12, 2025

API-First Revenue Model Unlike the subscription-heavy models of traditional SaaS, 70-75% of Anthropic’s revenue comes from API calls through pay-per-token pricing. This requires rethinking pricing, packaging, and revenue recognition. While Anthropic likely operates at 40-60% gross margins today (vs.

B2B 99

B2B Healthcare Price Drivers/motivators 99

SaaStr

FEBRUARY 24, 2025

You Can Push Back On Price Once or Twice — But That’s About It The first offer is rarely the top offer. The Price Won’t Be Great, But Just Do It. The price may be low, the terms may be rough. But Steve says it’s less than 10% of the time. BigCos move on. So if you say No — mean it. #3.

Price 103

Price Start-ups Up-sell Process 103

ClickFunnels

JULY 10, 2025

Add some plugins, email tools, and analytics tracking, and your “simple” website quickly becomes a complicated web of disconnected pieces.

Objection handling 130

Objection handling Follow-up Price Trust 130

Martech

AUGUST 5, 2024

They were on sale for a great price. I got a new pair of sunglasses at a good price, and Costco got my money. A day or two later, I walked into a Costco and saw a pair of Hugo Boss sunglasses on a special display that looked like what I saw on the AI hikers. Well, a few minutes later, I went back and bought them.

Product 129

Product Entertainment Price Strategize 129

Martech

OCTOBER 22, 2024

Features include low code setup for branded storefronts and tools to manage products and prices. Management of products, orders, customers, pricing and promotions in one place. The new offering is available immediately but only to customers in the United States. Why we care.

Price 120

Price CRM Launch Follow-up 120

SaaStr

NOVEMBER 8, 2024

AI SDRs have taken off more quickly than AI AEs (although personally, I suspect more value will be in AI SEs and AEs that can answer my deep product and pricing questions instantly, without games). But what about the more personal sales side? But is it working yet, these AI SDRs?

Pipeline 130

Pipeline Gaming Contact Price 130

Salesforce

OCTOBER 15, 2024

A sales invoice is a document issued by a seller to a buyer, detailing the products or services sold, quantities, prices, and payment terms. Pricing (or amount due) The pricing included on the sales invoice is straightforward — it’s the price that the buyer and seller agreed upon. Learn how Revenue Cloud can help.

Finance 104

Finance Territory Price E-commerce 104