Anthony Cole Training

NOVEMBER 4, 2014

As I approach the completion of my 60 th year, I think I understand that what I thought Coach Riley was saying is that basketball - and in fact, any sport - is just a game. She isn’t just making the news on ESPN and other sports media outlets. Selling and managing sales people isn’t a lot different than playing and coaching.

Sports 229

Sports Gaming Sales Up-sell 229

Sales Pop!

FEBRUARY 4, 2022

It’s not to sell for you but to watch what you’re doing and give quality feedback on how to improve. If you look at sports, for example, when a first baseman is having trouble. Salespeople need to know where they’re at and what their expectations are to see if they’re measuring up. Action 3: Skill-boosting Meetings.

Quota 246

Quota Sports Education Sales 246

Tibor Shanto

AUGUST 5, 2021

In sales the go to is often sports, and one can understand why. Over half (58 percent) of respondents believe that up to 80 percent of their data is not useful or reliable, implying that less than a quarter of data is actionable and trustworthy.” I read a scary stat, the average CRM has between 100 – 300 unfollowed up on tasks.

Objectives and Key Results 293

Objectives and Key Results Sales CRM Prospecting 293

Search Engine Land

AUGUST 14, 2024

Once you figure out your ideal audience, you’ll have a much easier time crafting ad copy and setting up display advertising on site’s those users frequent. Building upon your targeting audience, it’s critical that you know the specific selling points of your client’s product or service. Business email address Sign me up!

Clients 80

Clients Target audience/market Sports Campaign 80

Anthony Cole Training

JANUARY 27, 2015

Successful selling is a WIT profession. Here are some examples of doing WIT: Making calls – Regardless of how tired you are, how much you just sold last week, how difficult it is to handle the rejection – if you are going to be successful in selling, you have to pick up the phone and call someone. WIT = Whatever It Takes!

Cold Call 214

Cold Call Sports Legal Referrals 214

Adaptive Business Services

NOVEMBER 24, 2021

Everybody sells – Think about referrals from other team members. Then there was the time that I totally screwed up the location of a brick-based monument sign in Denver and, in the middle of winter, the President and I drove out there and fixed it … after it had been completely installed. I was the go-fer. Lemons became lemonade.

Sports 71

Sports Sell Transportation Electricity 71

Martech

JULY 25, 2024

They were there to eat popsicles in the warm sunshine, pick up gift bags from the high-end fashion brand Miu Miu and accept free copies of books Miu Miu had selected as “Summer Reads.” Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign me up! ” The books were not an afterthought.

E-commerce 121

E-commerce Hospitality Angle Sports 121

Anthony Cole Training

OCTOBER 28, 2014

It’s kind of like what one of the local sports show hosts said when discussing the Nebraska quarterback, “Evaluating a quarterback isn’t about asking or determining if he has talent; it’s about evaluating what he has done to win.” Additional Resources: Does my sales team need professional selling help? Sales Force Grader.

Sell 199

Sell Sports Government Up-sell 199

Anthony Cole Training

APRIL 8, 2014

And, even though I use a lot of sports analogies, I rarely use sport stories or examples in my blog post or Sales Brew Newsletters. They turned it up a notch and just refused to lose. Go Sell!' I’m normally one to watch a movie, read a book or listen to a song and tie it to sales and/or sales management. Take Chances.

Sell 170

Sell Territory Sports Gaming 170

Sales Pop!

NOVEMBER 10, 2024

When you’re running an ecommerce business, it can be easy to get caught up in metrics, conversions, and the latest digital marketing trends. Make it clear that you’re there to help, not to hard-sell. In fact, about half of consumers say these are the top reasons they sign up for product or service subscriptions.

Angle 130

Angle UX User Experience Price 130

Anthony Cole Training

OCTOBER 14, 2014

When I was coaching at Iowa State University, I was interviewed by a local TV sports reporter about my role as the strength and conditioning coordinator for the varsity athletics. Are we selling more today than we did last year? subject=I want to talk about One up.' As a team, are we becoming more productive? 513.791.3458.

Objectives and Key Results 209

Objectives and Key Results Drivers/motivators Sports Sales 209

Martech

FEBRUARY 7, 2025

Example: A software company selling to Fortune 500 technology firms can target users searching for software-related keywords who also: Work at large companies (10,000+ employees). Out-of-home (OOH), gaming and live sports. Email: Business email address Sign me up! Leverage audience segments Target based on: Industry. Processing.

B2B 90

B2B CTR Lead generation Sports 90

Sales Gravy

APRIL 20, 2025

It was gritty, emotional, and one of the most unforgettable moments in sports history. What shows up when youre squeezed is your true game. You follow up. You show up again. And you earn the right to close when the buyers readynot when youre desperate to sell. What shows up when youre squeezed is your true game.

Sports 71

Sports Gaming Trust Pipeline 71

Search Engine Land

JULY 15, 2024

Red Bull does a great job with entertaining content marketing by aligning themselves with lots of high-octane sports. ’ In simple terms, SEO means the process of improving your website to increase its visibility in Google, Microsoft Bing, and other search engines whenever people search for: Products you sell.

Entertainment 98

Entertainment Promote Non-Profits Engineering 98

Gong.io

SEPTEMBER 9, 2021

You have to get wide when you sell into organizations with 2,000+ employees.” . Selling is a team sport once you’re talking quarter million dollar deals. Selling is a team sport once you’re talking quarter million dollar deals. I don’t just sell — I coach and direct a go-to-market team.”.

Closing 162

Closing Sports GTM Legal 162

Veloxy

JANUARY 2, 2024

While you may want your sales team to focus on selling, they also spend much time on administrative tasks. In doing so, you can give your reps more time to sell while helping them reach more qualified leads. Invest in Quality Sales Training and Coaching A crucial part of selling is reaching the right people with a great offer.

Product 246

Product Territory Objectives and Key Results Sales 246

A Sales Guy

NOVEMBER 4, 2016

The theory suggests that sports fall into one of two categories, weak link or strong link. For example; Soccer is a weak link sport. Basketball, on the other hand, is a strong link sport. Great salespeople can’t help underperforming salespeople sell more. What percentage of the team do they make up?

Sports 131

Sports Teamwork Gaming Quota 131

Sales Pop!

NOVEMBER 6, 2023

The problem is that salespeople are highly competitive, similar to sports figures. However, to continue the journey up the mountain of learning, it’s necessary to create a long-term goal to always have in mind as obstacles seemingly appear out of nowhere that can throw us off kilter. Soon, pride kicks in that we did it!

Teamwork 195

Teamwork Negotiate Sports Referrals 195

Martech

DECEMBER 26, 2024

For marketers in healthcare and government sectors, this is a serious wake-up call and increases the urgency around embedding accessibility into every aspect of their digital strategiesnot only to meet legal requirements but to ensure theyre serving the broad and diverse audiences that rely on their services. Processing.

Customers 127

Customers Government Healthcare Hospitality 127

Martech

OCTOBER 7, 2024

Suppose a company sells widgets as its core competency. While sticking with off-the-shelf code doesn’t completely take the onus away from a company, it simplifies what a company needs to do to keep its systems up to date with current technical and consumer trends, performant and secure. Processing.

Sports 77

Sports Technology Technology Clients 77

RAIN Group

NOVEMBER 24, 2020

The in-person buying and selling experience usually goes something like this: You show up to your buyer's office, where they greet you and offer you coffee. You accept, and walk together to the kitchen, discussing your trip in and how the day's going.

Sports 137

Sports Gaming Up-sell Meeting 137

Anthony Cole Training

JANUARY 31, 2013

This list is a combination of skills that involve working directly with sales people to help them improve a set of skills specifically tied to effective selling. And the results of your sales people indicate if your beliefs are supportive or non-supportive of successful selling and sales growth. Step #1– Take responsibility.

Objectives and Key Results 201

Objectives and Key Results Sales Drivers/motivators Sports 201

Cerebral Selling

OCTOBER 7, 2024

Maybe your friend happened to be walking by your neighborhood bakery and picked up that special treat they know you love. Listen As I discuss in, Sell The Way You Buy , listening is arguably THE most important factor when it comes to success in modern selling. Even if the gesture was small. Thought you might find it interesting.”

Pitch 181

Pitch Sports Up-sell Prospecting 181

Martech

SEPTEMBER 27, 2024

Creative and business came together when I got into the start-up community around 2012. The owner also owned a magazine; I was operations director there, did a lot of graphic design, but was also in charge of selling advertising. A: He and I met up when a fellow peer suggested we had coffee. We had not met prior. Processing.

Pitch 74

Pitch Launch Sports Consult 74

Sales Pop!

JULY 2, 2022

Up until the mid-twentieth century, salespeople were competent, and remained stable on the job (some even stayed with one company their whole career). A person in their 20s might want the latest sports car, while someone in their 50s isn’t so concerned with appearance and would rather have something comfortable and cost-effective to drive.

CRM 244

CRM Pipeline Education Sales 244

Anthony Cole Training

FEBRUARY 12, 2013

In other words, depending on the direction of the scratch, the needle could get "stuck" and you could end up hearing the same music verse over and over again until you gently moved the needle forward to continue playing the rest of the song. The sales manager says, “Mary, let’s get that done and up to date, okay?”.

Sports 187

Sports Gaming Sales Drivers/motivators 187

SalesProInsider

AUGUST 13, 2020

Whether they are face-to-face or virtual, productive sales conversations are not a sideline sport. This episode of virtual selling, concrete results will help YOU make it a participative sport! Think about the last sporting event you watched…the key word is watched. Nope, in selling efforts, collaboration is king.

Conversion 127

Conversion Sports Objectives and Key Results Gaming 127

Cerebral Selling

FEBRUARY 10, 2023

That means, regardless of what you sell or who you sell it to, the experience your customers have with you IS your product! And in a virtual selling environment, that experience not only starts with the quality of your technical setup but how you use it. Like it or not, we live in an experience economy.

Presentation 226

Presentation Angle Technology Technology 226

Sales Pop!

FEBRUARY 26, 2023

and “Go sell something!”. Countless studies report the vast majority of buyers now prefer virtual interactions as opposed to face-to-face selling. And while that may have also been true in the days before 2020, mandatory distant selling brought on by the pandemic has tipped the scale to give us the dreaded new normal.

Sell 130

Sell Sports Legal Finance 130

Salesforce

JULY 29, 2024

Whether it’s from Seth Godin or an up-and-coming marketer I met at a conference , I like taking time occasionally to read some great marketing quotes and get focused again. ” — Zig Ziglar “Stop selling. You can’t give up. When I’m in a rut, I just need a spark (and maybe another iced coffee) to get going again.

Sports 59

Sports Drivers/motivators Up-sell Trust 59

Partners in Excellence

JULY 29, 2024

We know the importance of bench strength in sports teams. Bench strength is critical to the success of any sports team, otherwise, why would they spend the money on those people? A person who had the skills and mindset to up their game and contribute at a higher level is critical to driving growth and performance.

Sports 139

Sports GTM Growth Gaming 139

Sales Gravy

SEPTEMBER 16, 2023

Their conversation covers a range of topics, including the evolution of sales and marketing, the role of relationships in modern selling, and driving pipeline growth through real connection. Clare shares expert insights on outbound prospecting, multi-channel engagement, and building a strong sales culture.

Customers 116

Customers Sports Pipeline Promote 116

Heinz Marketing

MAY 20, 2020

Now, however, in the midst of the pandemic, with the economy struggling and businesses feeling the pressure to keep selling, empathy has become the star of the show, the central tenant to every sales strategy. Every marketing and sales strategy starts and ends with “ sell with empathy ”. Practice listening through role-playing.

Technique 141

Technique Sports Sales Up-sell 141

Salesforce

AUGUST 25, 2021

Earlier this year, that career took him to a new role as an account executive at Salesforce, selling to small businesses in parts of Florida and Alabama. Olympians and Paralympians representing the elite of the elite, it’s little surprise they make up some of the best sports-to-sales stories. “I’ve Playing catch-up.

Pharmaceutical 98

Pharmaceutical Sports Gaming Commission 98

Martech

MAY 2, 2023

Today, revenue and customer generation must be a team sport. Not all revenue strategies and tactics work The B2B buying and selling process is not how it used to be. Marketing generates demand, and sales follow-up on leads is the typical alignment recipe. Creating customers and growing revenue is an always-on team sport.

Finance 120

Finance Sports B2B Contract 120

Sales Gravy

JUNE 22, 2023

Yarbrough shares his experience selling fleet management software to a tough, blue-collar demographic, and the challenges of hiring for industry experience versus coaching new hires with the right mindset. Sales is a contact sport. Even surgeons and pilots use checklists to make sure that details don't fall through the cracks.

Sports 119

Sports Up-sell Trust Follow-up 119

SalesProInsider

JUNE 19, 2019

Imagine my surprise then when Mark showed up at my office, sat at my table, opened his portfolio and said, “Well, I typically like to just get right into it.” And some valuable advice on his own approach to selling. I don’t want to talk about the weather or sports. Ends up with one of us “pitching” to the other.

Sports 125

Sports Appointment Networking Conversion 125