Sales Pop!

NOVEMBER 1, 2024

For sales teams, understanding how these models work provides a strategic edge. Podcast Sponsorships with a Strategic Audience Fit Sponsorships have a greater impact when they align with listener interests. This enables more relevant, non-intrusive advertising, increasing the likelihood of engagement.

Niche 246

Niche CTR Click Through Rate Sales 246

Martech

NOVEMBER 13, 2024

In his words, marketing leaders must evolve into strategic contributors whose insights drive core business results. As a result, many marketers struggle to elevate their focus from these operational concerns to the larger strategic priorities of their organization. Here are several steps to guide this transformation.

Drivers/motivators 134

Drivers/motivators Growth Objectives and Key Results Strategize 134

Sales Pop!

OCTOBER 30, 2024

The Impact on Sales Enablement and Customer Engagement AI-driven podcasting is not just about creating compelling content—it’s also about using that content strategically for sales enablement. Sales reps can use these AI-refined podcasts to educate themselves on nuanced topics, effectively making podcasts a learning tool for the team.

Objectives and Key Results 264

Objectives and Key Results Healthcare Education Sales 264

Martech

SEPTEMBER 20, 2024

For those who have started, they are falling into the trap of using AI for isolated tasks without a strategic framework. Then use AI strategically to improve each step in your most important processes. This results in what I would call “random acts of AI.” Which processes are ripe for efficiency improvements? Where are the bottlenecks?

Profit margin 130

Profit margin Objectives and Key Results Legal Strategize 130

Martech

JULY 26, 2024

However, understanding its strategic importance is crucial. Here’s why a strong digital presence is indispensable: Strategic engagement : A website that strategically engages visitors with personalized experiences enhances customer loyalty and drives conversions.

Strategize 130

Strategize User Experience High impact Construction 130

Martech

AUGUST 13, 2024

Begin by evaluating your strategic objectives through the lens of data, considering the following questions: 1. For example: Strategic performance measures. Discovering your KPIs You’ve determined your strategic direction — now what? Identify the metrics that move the needle and directly influence your strategic goal.

Objectives and Key Results 113

Objectives and Key Results Strategize Follow-up Technology 113

Martech

APRIL 9, 2025

Those who can strategically use AI will gain a clear advantage. With AI handling the heavy lifting, you can dedicate more time to strategic planning, creative experimentation and customer engagement. AI has become a strategic partner, helping us focus on core value-creation activities. Contact enrichment. Prospect research.

GTM 129

GTM Strategic planning Strategize B2B 129

Sales Pop!

NOVEMBER 30, 2024

For strategizing about market changes will not only help future planning but create competitive advantage to serve your accounts to help win deals in your Q4 pipeline. That said, neglecting at least a review of what’s changed and changing in your markets is foolish.

Transportation 264

Transportation Real Estate Construction Government 264

Martech

AUGUST 15, 2024

It’s a strategic powerhouse intersecting with every aspect of the business. Marketing, at its best, is the strategic intelligence fueling sales growth,” said Allen Richey, Chief Operating Officer at PacTech. “By Prioritizing initiatives that deliver on these KPIs lets marketers allocate resources strategically.

Growth 122

Growth Sports Entertainment Finance 122

Martech

AUGUST 7, 2024

Where data-driven decision-making goes off the rails Using great data to make strategic choices seems straightforward and obvious, right? In many cases, what they rely on to help make strategic decisions. Addressing these challenges early on leads to more effective and impactful marketing campaigns. Fragmented systems.

Objectives and Key Results 127

Objectives and Key Results Campaign Strategize Retail 127

Martech

AUGUST 8, 2024

Addressing these challenges requires a strategic approach, improving integration, enhancing team capabilities, managing costs and staying current with technological advancements. This is where the Pareto principle can become a powerful strategic tool for you and your team.

Objectives and Key Results 123

Objectives and Key Results Technology Technology Strategize 123

Martech

MARCH 12, 2025

Investing in advanced analytics and strategic partnerships can help you identify which marketing initiatives deliver real ROI. Strategic financial partnerships can provide clarity if you’re struggling with limited financial visibility knowing which campaigns generate leads but not how they translate to actual profitability.

Strategic partnership 113

Strategic partnership Strategize Finance B2B 113

Partners in Excellence

NOVEMBER 6, 2024

It’s “strategic planning season” for many companies. They are presenting the strategic goals and numbers for the coming year. In discussing the strategic goals for the organization, most take the numbers, run the math based on growth objectives, identifying plans for the coming year. Anyone can run the numbers.

X-functional 127

X-functional Quota Strategize Pipeline 127

Martech

NOVEMBER 11, 2024

Why strategic planning matters A well-defined strategy not only sets clear and measurable goals, but also ensures a laser-focused campaign that resonates with your audience. Each touchpoint must be consistent, personalized and strategically timed to ensure maximum impact. The checklist offers more than just a roadmap.

Campaign 117

Campaign Strategic planning Strategize Promote 117

Martech

NOVEMBER 1, 2024

Why traditional account management falls short The conventional customer success model, while valuable for retention, often lacks the sophisticated orchestration needed for strategic growth. The limitations become evident in several areas: Reactive engagement versus strategically prioritizing customers by propensity to expand.

Growth 137

Growth GTM B2B Commission 137

Martech

SEPTEMBER 3, 2024

Why we care: This new feature will provide valuable context for advertisers trying to understand their performance relative to their peers, potentially informing strategic decisions and goal-setting. How it works.

Strategize 125

Strategize Process 125

Martech

SEPTEMBER 24, 2024

The second says that marketers should have a strategic view of the different platforms and how they hold and use customer data. Architecture vision competency means having a strategic view of marketing technology systems, as well as an understanding of how these tools are used when it comes to collecting and acitvating customer data.

Strategize 118

Strategize Technology Technology Growth 118

ClickFunnels

MAY 6, 2025

Sales Funnel Stages To reach that final sale, you’ll need to strategically guide the customer through multiple stages of the funnel. 10 Funnels That Drive Results Now that you understand the values and stages of a strategic sales funnel, let’s examine some of the top funnel types and explore how they work.

Growth 130

Growth Strategize Sales Contact 130

Cerebral Selling

FEBRUARY 23, 2025

” until you get to a critical and strategic business problem Follow up with the next question, How do you know? Help them strategize ways to gain buy-in from hesitant stakeholders. How to use it effectively: If they give you an answer that’s too basic (i.e. Dig deeper by asking, What happens if this problem isnt solved?

Customers 130

Customers Objection handling Strategize Drivers/motivators 130

ClickFunnels

MAY 20, 2025

How Strategic Pop-Ups Drive Engagement and Boost Conversions 5 Types of Pop-Ups for High-Converting Funnel Pages 1. Optimize for Mobile Users Start Using Pop-Ups to Boost Your Conversions Today How Strategic Pop-Ups Drive Engagement and Boost Conversions Pop-ups attract attention and drive immediate engagement. Exit-Intent Pop-Ups 2.

E-commerce 130

E-commerce A/B testing Strategize Follow-up 130

Martech

SEPTEMBER 13, 2024

A strategically built calendar offers a bird’s eye view of your year ahead, ensuring you hit every big sales opportunity and highlight everything that sets your business apart. Master your email marketing with strategic planning Failing to plan is planning to fail, and your calendar is your first line of defense.

A/B testing 136

A/B testing Strategic planning Campaign Strategize 136

ClickFunnels

MAY 13, 2025

5 Steps to Build a Strategic Sales Funnel 1. Your sales funnel is essential because it strategically creates a series of interactions with potential customers that will lead to results. Therefore, the stages of your sales funnel should keep their interest and strategically move them closer to making a purchase.

E-commerce 130

E-commerce Strategize Sales Lead generation 130

Sales Pop!

JANUARY 15, 2025

Finally, Expand accounts are your most treasured assets – your truly strategic current client accounts that drive major revenues, profits and potential. Unlike past clients whom you consciously choose not to pursue, youd eagerly welcome Recapture accounts back. Simply stated, they are your future.

Clients 264

Clients Manufacturing Represent Strategize 264

Martech

JUNE 6, 2025

Building an AI-first buying journey is now a strategic imperative for CMOs and lean GTM teams. Choosing how to act : As CMOs recalibrate their GTM strategy to compete in an AI-shaped market, the priority is understanding where AI delivers the most strategic lift. Email: See terms. Here’s what worked — and where there’s room to grow.

GTM 111

GTM Customers B2B Strategize 111

Martech

JULY 16, 2024

AI can help identify patterns and predict outcomes based on historical data, but these insights must be aligned with clear, strategic goals. However, CMOs must ensure that their teams are trained to interpret and act on AI-generated insights, bridging the gap between technical data analysis and strategic decision-making.

Finance 125

Finance Non-Profits Click Through Rate Strategize 125

Martech

JULY 10, 2024

Today, you would get no argument on the importance of building relationships with influencers across social platforms, as social media marketing ROI and KPIs have become well-established within strategic frameworks. I wish it were that simple when it comes to AI. Post-PIA survey results determining client satisfaction with the tool.

Clients 131

Clients Launch Strategize Technology 131

Martech

JULY 29, 2024

A systemic view matters more than certifications With a systemic view, you can strategically manage martech platforms by leveraging your experience with marketing processes and understanding customer data flow. The goal is to enhance customer experiences across digital channels and optimize marketing processes for teams and stakeholders.

Technology 121

Technology Technology Strategize Lead generation 121

Martech

SEPTEMBER 10, 2024

This gives strategists the ability to actually strategize. Strategize proactively: Leverage AI-driven suggestions to optimize ad performance and boost conversions. Fueling the hyperlocal future The anticipated growth of new media channels offers forward-thinking advertisers a strategic edge.

Non-Profits 119

Non-Profits Real Estate Launch Campaign 119

Membrain

FEBRUARY 23, 2025

With her extensive knowledge in strategic selling, Liz shares her insights on creating scalable, manageable, and predictable sales infrastructures. She also shares how leaders can align company vision and values with strategic frameworks to eliminate chaos and foster a thriving sales team environment in this episode.

Strategize 108

Strategize Sales Conversion Sell 108

Martech

APRIL 30, 2025

Dig deeper: How B2B marketing is becoming a strategic growth driver How does marketing become a stronger partner in martech? Realizing this golden age requires strategic planning, collaboration and adaptability from marketing and martech. The result is a treadmill youre expending much effort but not going anywhere.

B2B 113

B2B GTM Commission Drivers/motivators 113

Veloxy

JANUARY 7, 2025

These technologies enable your sales reps to spend more time on strategic initiatives. Deliver strategic, actionable information enabling decision-makers. This case study illustrates how focusing your sales operations with strategic priorities can generate massive impact.

Objectives and Key Results 130

Objectives and Key Results Negotiate CRM Sales 130