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The “Recipe” Is Just The Starting Point….

Partners in Excellence

Recently, just to try something different, I signed up for a cooking class. We had the recipes and the same ingredients, but the results that were produced were varied and fascinating. It made sense, after all, we followed the recipe without any changes. One would expect this, since we were all following the same “recipe.”

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New Google Search AI features to help you plan, research and learn

Search Engine Land

This will give you choices and the ability to co-create plans with others, it will show you links to recipes across the web, you can export those results, and replace specific plan details with another option within the various plan set. Plus it is not just showing you search results but planning them with you along the way with you.

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Google rolls out AI Overviews for more complex searches

Martech

This was just one of several significant developments announced by the company at Google I/O yesterday. You can just filter by text links, and go back to the pre-2007 universal search days. Google is rolling out its AI Overviews search to U.S.-based based users of Google Search in the coming week. What are AI Overviews?

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How to survive and thrive in a Google helpful content world

Search Engine Land

Google’s September 2023 helpful content update started rolling out Sept. Google says that the point of helpful content updates is to promote helpful, reliable, people-first content, and has directed affected site owners to review their help page for information on how to self-assess content if they feel negatively impacted.

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3 ways email marketers should actually use AI

Martech

Despite genAI’s proliferation, I find the answer easy: we don’t use it for content, aside from maybe using it to generate ideas or as a rudimentary starting point. The other piece of send time optimization isn’t just when to send an email; it’s whether to send an email.

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What Generative AI Leaders Know That You (Probably) Don’t

Salesforce

Whether you’re just starting out with AI or already innovating, this guide is your roadmap to delivering a trusted program blending data, AI and CRM. This is a unique turning point,” said CMO Gabriel Authier. High performers, on the other hand, are past that phase. They invest more and use AI more broadly.

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How Personal and Professional Growth is Based on New Beliefs, Actions, and Outcomes

Iannarino

There is a recipe for personal and professional growth : follow it, and you will become something more than you are now. There is a recipe for personal and professional growth : follow it, and you will become something more than you are now. Most avoid the recipe for growth because it is uncomfortable and, at times, difficult.

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