Search Engine Land

AUGUST 28, 2024

Dig deeper: International SEO: How to avoid common translation and localization pitfalls Yandex (Russia) Yandex has claimed to have used AI in search technologies for more than 2020 years. At the 2020 YAC (Yet Another Conference), Tigran Khudaverdyan unveiled YATI (Yet Another Transformer with Improvements). Processing.

Engineering

Search Engine Land

JULY 25, 2024

prior to 2020. The most common definition is the total number of people who could possibly use a product or service. An example of a postponable is a TV streaming service or magazine subscription. Expendable products and services will likely impact local SEO more than other sectors. will increase by approximately 10%.

Campaign

Martech

JANUARY 9, 2025

The solution will integrate with SAP S/4HANA Cloud for Retail, SAP Commerce Cloud, SAP Service Cloud and SAP Emarsys Customer Engagement. Emarsys, acquired by SAP in 2020, this week reported that four in five (83%) consumers in the U.S. Metrics that track promotion performance, linked to financial systems to measure ROI. Why we care.

Retail

Martech

AUGUST 5, 2024

This negative association diminishes brand value and makes consumers wary of the advertised products or services. MFA supply has surged from 5% of web auctions in early 2020 to nearly 30% by mid-2023. Brand suitability issues: Ads appearing on MFA sites harm brand perception by being associated with low-quality, irrelevant content.

User Experience

Martech

AUGUST 13, 2024

A similar EU ruling regarding Google’s Shopping that led to Google opening up their Shopping space to third-party Comparison Shopping Services (CSS), which were granted a 20% discount on cost-per-clicks (CPCs) to ensure they could fairly compete.” As the ruling stated “search text ads are a monopoly” but search advertising was not.

Legal

Martech

MAY 8, 2025

A financial services client spent big on integration technology but allocated zero dollars to help their teams work differently with the newly connected information. The company’s carefully crafted integration architecture had hardwired their 2020 organizational structure into the technology. ”, the silence was deafening.

Healthcare

Sales Hacker

FEBRUARY 7, 2025

As the company expanded its offerings, Nosto introduced modular pricing options, allowing customers to build their own plans by selecting the specific tools and services they needed. Strategic Bundling: Bundles and packages are created to increase average revenue per user (ARPU) by offering complementary features or services.

Price

SaaStr

JULY 26, 2025

Let’s trace their journey: 2020: 102% NRR – The New Baseline By 2020, HubSpot had stabilized at 102% NRR , establishing a healthy foundation above the crucial 100% threshold. Natural Expansion Path : As companies hire more sales, marketing, and service staff, they naturally need more seats.

Price

Search Engine Land

AUGUST 12, 2024

Conversely, those who entered the field closer to 2020 may lean toward auto and smart bidding. For single service or product-focused accounts, choose a part of the market where some fluctuation is acceptable. Ad platforms heavily promote them and don’t require as much manual intervention.

Objectives and Key Results

Salesforce

JUNE 19, 2025

From generative AI services going mainstream back in 2023 to AI agents today, the way consumers interact with the internet and the way that retailers operate is changing very rapidly. Without it, the promise of AI-enhanced personalization falters due to fragmented information and inconsistent service. There is more good news, though.

Retail

Hubspot

NOVEMBER 19, 2024

Some trend forecasting should occur before starting a business or launching a new product or service. Your planning might revolve around a product or service, or your trend forecasting may be focused on consumer behavior so you can plan to serve your audiences better. Between 2011 and 2020, the trend for plant-based grew significantly.

CRM

Search Engine Land

JULY 17, 2024

Then, read “ Lessons Earned: Helping a High-Profile Brand Regain its Reputation ,” which was posted to IPR’s website on June 23, 2020, by Kirk Stewart, who became global vice president of corporate communications for Nike in 1997. Keep your brand relevant and remember the importance of selling your products and services.

Drivers/motivators

SaaStr

JULY 9, 2025

The AI Bet (2016-2020): Riding the Massive Wave Market Cap Journey: $50B → $323B Here’s where timing met preparation. Key Lesson: The best platforms don’t just serve one vertical—they create horizontal infrastructure that enables entirely new categories of applications.

Growth

SaaStr

AUGUST 2, 2025

Both companies went public within a year of each other (Asana in September 2020, Monday.com in June 2021), but their growth stories couldn’t be more different at scale. In the increasingly crowded work management software space, two platforms have emerged as clear category leaders: Asana and Monday.com.

Non-Profits

Salesforce

JUNE 19, 2025

. “StartUp” Website : StartUp Hosts : Alex Blumberg and Lisa Chow Although production concluded in 2020, nearly 100 episodes remain, offering a valuable guide for aspiring entrepreneurs. Regardless of their diverse backgrounds, each guest has successfully built something remarkable and is eager to share their experiences. .

Entertainment

Search Engine Land

OCTOBER 1, 2024

The greater societal trends can have a big impact on demand for certain products or services. Google Trends search for “ebike” grew substantially after the pandemic started in 2020. I know this doesn’t include competition, but it could fall under each of these categories.

Electricity

SaaStr

JUNE 22, 2025

When COVID-19 decimated business travel in 2020, Navan could have become another casualty. The Navan Story: From Pandemic Pivot to IPO Ready Founded in 2015 by Israeli entrepreneurs Ariel Cohen and Ilan Twig, Navan has evolved from a corporate travel booking platform into a comprehensive spend management powerhouse. valuation, raised $2.5B

B2B

Sales Hacker

JULY 1, 2025

Austin Hughes: So way back when, so I joined RAMP back in 2020. In service of what you’re after. You’ve got tens of customers, maybe you have a PLG motion, and people are sort of signing up self-service at this point. And, um, that’s ultimately not.

GTM

Sales Hacker

MARCH 25, 2025

Product or service and we’ll, we’ll stop going to the web as much as we do today because. Cause every time we thought we needed to build something, um, A week later, they would, you know, naturally just release these capabilities and services and I was like, that saved us a truckload of work. More and more of these things.

GTM

SaaStr

JUNE 11, 2025

Rapid expansion and new service integrations negatively impacted net income. Circle’s story is a reminder that adding new products, markets, or services can actually destroy profitability if not carefully managed. When rates were 0% in 2020-2021, this model generated minimal revenue. The culprit?

B2B

Sales Hacker

FEBRUARY 11, 2025

Oh, so I think that was might’ve been September of 2020. And then I can, I could pitch my service then to say like, you don’t have to believe, I don’t have to try to convince you I’m the best, you know, the best at X, Y, or Z. So [00:58:00] high growth does not work as well as customer service struggles, right?

GTM

SaaStr

JULY 1, 2025

What FAF Actually Looks Like in the Wild Capital Concentration Goes Extreme : OpenAI’s $40B raise in 2025 is larger than the top fundraises from 2018, 2019, 2020, 2021, 2022, 2023, and 2024 combined. If your job is primarily data entry, basic analysis, routine customer service, or repetitive sales tasks — yeah, you should be worried.

Non-Profits

Salesforce

JULY 21, 2025

SMS scams have surged by more than 300% since 2020 , driven by the explosion of online activity and digital transactions. Despite its effectiveness, many services still don’t enforce it. These scams don’t just impact individuals – they damage brand trust , strain customer support , and expose businesses to regulatory risks.So

Customers

Highspot

JULY 15, 2025

It accelerated with the rise of consumer digital habits, remote work, and AI-powered sales tools that enable buyers to research products and services and reach out on their own terms. Like many other industries, many MedTech manufacturers and suppliers had limited remote selling infrastructure before 2020.

Healthcare

SaaStr

MARCH 18, 2025

” Weavi Founded in 2020, they anticipated the growing importance of unstructured data and embeddings. The new term “AI application as a service” (AIS) describes companies selling AI-powered applications to mid-market and enterprise customers. Product-led growth (PLG) motion applies well to AI-powered products.

Growth

SaaStr

AUGUST 6, 2025

Unlike the speculative 2020-2021 IPO frenzy, this batch combines growth with profitability — Hinge Health’s Rule of 78 performance puts it among the elite. raised, tripled on debut), CoreWeave ($1.5B raised), Circle ($1B raised), and Chime. 5 Interesting Learnings #1. That’s 1,100 basis points expansion during hypergrowth.

Non-Profits

Martech

FEBRUARY 26, 2025

Your CRM is not enough CRM systems alone are insufficient, the report said, because collecting data from sales transactions, customer service interactions and marketing indicators, while essential, is now merely table stakes. This is especially true of data on product usage and customer feedback from social media and review sites.

CRM

Martech

APRIL 3, 2025

The advertising is used to sell goods and services. But consumers, of course, need income and in some cases disposable income to buy those goods and services. In 2002, tariffs were placed on steel mill products from non-NAFTA countries, tires from China in 2009 and a trade war with China that lasted from 2018 to 2020.

Retail

Openview

SEPTEMBER 12, 2023

Klaviyo’s initial public offering , looking to raise more than $500 million, followed IPOs by British chip designer Arm and California-based grocery delivery service Instacart. Still, even as the stock market gets more receptive to IPOs, no one expects a return to the heady heights of 2020 and 2021. Follow him @ampressman.

Real Estate

SaaStr

JUNE 27, 2025

The Professional Services Gold Rush: High-value knowledge workers (doctors, lawyers, consultants) are early adopters willing to pay premium prices for AI that actually understands their work. Generalist AI tools can’t compete on depth. Action Items: If you’re building horizontal AI, pivot to vertical immediately. . #7:

Non-Profits

Sales Pop!

NOVEMBER 2, 2021

According to user research company Invesp , almost 85% of all customer interactions were handled without any human interaction in 2020. Customers can be directed to a page with the information they need, given a quote or other information by the chatbot themselves, or directed to a customer service operator for a more in-depth conversation.

Service

Sales Hacker

OCTOBER 2, 2020

It’s the question that will help companies stand out as we put 2020 behind us. Some key insights: According to Venture Scanner, in the past 16 months, Sales Engagement vendors have raised more than $250 million in venture investment, with $62 million of that in 2020 alone. Read More: The Forrester Wave : Sales Engagement, Q3 2020.

Objectives and Key Results

Veloxy

APRIL 5, 2021

Research shows over 75% of customers are likely to recommend your company to a friend if they received great service and had a positive experience. Today’s customer wants flexible options, proactive service, and most importantly, an empathetic ear. B: Connect Marketing and Service. Now, they seek more than fast answers.

Customers

Sales Hacker

NOVEMBER 9, 2020

Tools like this require a short go-live-time of less than a month and demand little or no support from vendor/third-party service teams. Conversely, CPQ is the category that most heavily relies on vendor professional services teams and third-party consultants for the complete setup, due to the high degree of customization.

Contract

ClickFunnels

SEPTEMBER 9, 2021

5000 list 4 consecutive years: #76 in 2018, #440 in 2019, #1257 in 2020, and #3105 in 2021. Plus, the newly formed Voomly, LLC will have even more resources to bring added improvements, features, and improved service to its customers. ClickFunnels has ranked on the prestigious Inc.

Sell

Salesforce

OCTOBER 31, 2023

This isn’t too good to be true — it’s exactly what over 80% of service leaders say automated customer service helps them do. But according to recent Salesforce research, only 58% of service organizations report using this technology. Find out how in our latest State of Service report.

Service

Sales Pop!

AUGUST 24, 2021

Service Structure and Deployment. With government decrees worldwide greatly impacting local economies, consider the economic limitations on the food service industry and its depressed ecosystem of suppliers. Regarding service structure and deployment, how effectively positioned are you for the virtual world? Do they overlap?

Transportation