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Highspot’s Customer Growth Surges as Companies Turn to Enablement to Drive Sales Productivity

Highspot

Over the last year, Highspot connected more than 12 million salespeople, channel partners, services reps and customers in digital sales experiences, representing a 50 percent increase in platform usage from the previous year. SEATTLE, Nov. Companies are under pressure to not only protect the bottom line, but to achieve more with less.

Growth 98
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Build Demand While You Fly the Ship

Sales Hacker

Don’t wait for the perfect product launch to start generating demand. Too many founders spend months perfecting every detail, only to launch into a void of silence. Customer feedback is the lifeblood of startup growth. Hosted their inaugural CMO Summit last September, with $106B of market cap represented in the room.

GTM 87
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Price’s Law and It’s Impact on Hiring and Retaining Talent

Sales Hacker

Ensure their compensation and career growth reflect their contribution. is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6 Growth demands more than just hard work; it requires smart work. Four key program areas emerge: Connect them with leadership regularly.

GTM 95
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State of the Cloud 2023 with Bessemer Venture Partners (Video + Podcast)

SaaStr

While we’re still a ways from the high valuations of 2021, we are seeing valuation multiples normalize closer to the range of what we saw for long-term pre-pandemic averages. There’s been a pivot from growth at all costs to driving profitability. It’s still in favor of growth, but it’s more balanced today.

Growth 100
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5 Interesting Learnings from Samsara at $500,000,000 in ARR

SaaStr

But Samara’s incredible growth makes it look that way. After 18 months building, things just took off when they launched, going from $0 in 2017 to an incredible $500m in ARR in 2021, in just 5 years. — Jason BeKind Lemkin (@jasonlk) November 19, 2021. Adding $100k+ customers has been key to growth.

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3 key trends impacting search marketing today

Search Engine Land

Another important date for internet privacy is September 2020, when iOS14 launched on Apple devices. By the end of 2024, third-party cookies will be effectively retired, as Chrome, Safari and Firefox represent almost 90% market share of web traffic in the United States. Google Ads changed the functionality of exact match in 2021.

Campaign 100
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What to Know About the Software Buying Landscape in 2023: What’s Changed, What’s the Same, and What Your Buyers Want with G2 CMO Amanda Malko (Video)

SaaStr

Tackle.io’s 2021 state of cloud marketplaces report highlighted a similarly dramatic shift. In a 2020 survey, 22% purchased software through a cloud marketplace versus 60% in 2021. 45% of the 2021 Forbes’ Cloud 100 actively sell on at least one of the three main cloud marketplaces.”. Salesforce is an excellent example of this.