ConversionXL

MAY 27, 2022

In this article, you’ll learn how to follow in the footsteps of brands like ConvertKit and Morning Brew through interest-building demand generation tactics. He shares content, interacts with followers on Twitter and LinkedIn, appears on podcasts, and speaks at events. Demand will naturally follow. What can only you offer ?

Referrals 115

Referrals Drivers/motivators Angle Trust 115

Search Engine Land

JUNE 10, 2024

If you have a broken zipper, following a step-by-step guide as well as watching an actual video of how to do it solves your problem instantly. These visuals help break up the text and provide additional information, recommendations or shortcuts. How did it end up in Google hell? Put yourself in your reader’s shoes.

Angle 102

Angle User Experience CTR Technique 102

Hubspot

DECEMBER 7, 2011

Just as the holidays sneak up on consumers (has anyone started shopping yet?), While this is the time of year creative types relish, there are also lots of ways to totally muck up what you assumed would be a really successful holiday campaign. and you'll get the opportunity to work the New Year's resolution angle into your creative.

Campaign 74

Campaign Angle Launch Entertainment 74

Hubspot

AUGUST 18, 2020

They're also embracing technologies like AR/VR for entertainment or retail purposes. Even if you can't take advantage of the latest marketing technology today, it's still important to keep up with how other retailers are using it -- especially if they're selling products in a similar category as you.

Product 101

Product Retail Technology Technology 101

Hubspot

SEPTEMBER 23, 2020

In 2020, the way we work, shop and entertain ourselves has been completely up-ended. On live webinar meetings, for example, we've been treated to up-the-nose camera angles, inadvertently-shared bathroom breaks, echo-y audio and dark, grainy webcam video. The results have sometimes been cringe-worthy.

Transportation 101

Transportation Electricity Follow-up Angle 101

Hubspot

FEBRUARY 21, 2018

It is not the photographs themselves that stir up these emotions, but rather the memories and aspirations we associate with them. Instead, great brands use Instagram to share images that create genuine connections between their products, and the hopes and ambitions of their followers. They can: Educate your followers.

Sell 78

Sell Transportation Angle Entertainment 78

Hubspot

MAY 12, 2022

His followers would be confused because the messages diverge so much from his well-defined personal brand of brash intelligence and risk-taking bravado. Differentiation is half the battle with a new product or service, and people often associate a start-up with its founder. Attempting to attract buyers in a buttoned-up industry?

Follow-up 95

Follow-up Transportation Networking Angle 95

Sales Hacker

DECEMBER 28, 2018

They have insightful sessions that provide both a wide-angle look and in-depth tactical solutions for the top challenges facing sales teams. The best part was talking with the fired-up CS community about winning customers for life!” – Team Wootric. And they end the day with happy hours, so gear up. TOPO Sales Summit.

Education 86

Education Angle Networking Sales 86

ConversionXL

OCTOBER 7, 2022

It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means. However, once you have historical data to work with, don’t get hung up on what others are doing. Peep recommends asking the following questions: Who are you? Your business is unique.

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

Hubspot

SEPTEMBER 26, 2018

Follow along to learn more. Following the introduction of the View-Master, cinematographer Morton Heilig developed the Sensorama. Over the next decade, VR wiggled its way into mainstream entertainment as users interacted with it in arcade games and gaming consoles. The History of Virtual Reality (VR).

Hospitality 78

Hospitality Transportation Entertainment Education 78

Hubspot

SEPTEMBER 17, 2018

Video is useful for more than entertainment, too. For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. It also draws longer streams and higher engagement rates — viewers spend up to 8.1x 90% of customers also say videos help them make buying decisions.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

OCTOBER 1, 2015

Some involve small start-ups going from rags to riches with one great idea. It began as an unknown start-up in California and wanted to run billboard advertising campaigns to generate awareness and traffic, but realized quickly that it couldn’t afford it. As for customer LTV — it, too, went up. Others are displays of true grit.

Angle 78

Angle Campaign Gaming Networking 78

Hubspot

JUNE 20, 2018

As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. If it's entertaining enough, they'll always look forward to your emails. Encourage entrants to click through to your website and sign up using their email address.

A/B testing 78

A/B testing Contact Promote Campaign 78

Sales Hacker

MAY 24, 2021

Entertaining? One of the easiest ways to align your sales and marketing teams is by having them follow that metric. That’s why sales calls, demos, and catch-ups are so valuable to your business. With a brain full of ideas from the ideation phase, the content creators roll their sleeves up. Educational? Aspirational?

Objectives and Key Results 91

Objectives and Key Results Niche Sales CRM 91

Search Engine Land

FEBRUARY 15, 2023

Microsoft Last year Microsoft announced they were acquiring Activision Blizzard, a leader in game development and interactive entertainment content publisher. Unity ads teamed up with Snap in 2020 to extend the reach of its ad supply. It uses dynamic pricing to allow advertisers to bid more for predicted higher-value users.

Gaming 84

Gaming Networking Campaign Angle 84

Hubspot

JULY 7, 2015

Good content teaches, enlightens, and entertains. Recently, I set up a Slack channel where anyone is free to drop in links to interesting articles or sites they've found. I learned how to cook up a story in the hectic, short-order kitchen of news journalism, but for me inspiration usually needs more time to marinate.

Angle 78

Angle Entertainment Networking Follow-up 78

Hubspot

MAY 27, 2020

If you're looking for the best way to divide a room full of marketers, bring up the topic of guest blogging. Grow an audience (social followers, subscribers etc.). Go through their posts and see if there's a topic that hasn't been covered or an angle you could take to complement their existing posts. Grow your personal brand.

Referrals 69

Referrals Pitch CRM Contact 69

Heinz Marketing

FEBRUARY 10, 2020

You can’t see that sales pipeline starting to curl up over the horizon there. We’ve got a little of that team up north. It’s really, really easy to follow. I mean, those guys that you watched growing up, a lot of them still come back and every now and then appear. Welcome, Matt Heinz.

Pipeline 17

Pipeline B2B Sales B2C 17

Hubspot

MAY 18, 2016

The first Instagram videos had to be recorded on your phone and could only be up to 15 seconds long. Open up with Oreo and share a new view on the world together. We need your help coming up with a sign for the Whopper. Beliebers show up in the most unexpected places. 2) Burger King. Share your ideas on Twitter by 4/15.

Real Estate 67

Real Estate Angle Start-ups Entertainment 67

Hubspot

JULY 18, 2018

Entertaining. Finally, a great webinar needs to be entertaining. Otherwise, your attendees might as well think of your webinar as 40 minutes to catch up on email. 18 Webinar Hosting Tips That Get People to Show Up. So what do you do to ensure people actually, you know. Pick a killer topic. Set a registration goal.

Promote 53

Promote Entertainment Education Real Estate 53

Hubspot

OCTOBER 10, 2019

This is because an overarching evergreen topic can lead you to brainstorm a number of smaller post ideas and story angles. While TikTok and the Emmys are hot news and entertainment topics, and less evergreen because they focus on a viral trends and an event, they still keep marketers in the know of what's new and unique in their field.

Engineering 15

Engineering Promote User Experience Niche 15

Sales Hacker

JANUARY 19, 2021

He’s also a very funny and entertaining person. It’s one full day designed to get you recharged from 2020 and skilled up for 2021. Sign up for the Beyond Quota SKO at BeyondQuota.SalesHacker.com. He’s enthusiastic and passionate. And you’re going to have fun while you’re doing it.

Cross-sell 72

Cross-sell Up-sell Objectives and Key Results Start-ups 72

Hubspot

AUGUST 20, 2020

Another thing to consider is that a lot of times, it will all boil down to the angle you take on a topic. For example, if I wanted to write a post about social media, there is probably a different angle I could take that would work for each of the following formats. It will all depend on the angle I decide to take.

Angle 101

Angle Entertainment A/B testing Presentation 101

Hubspot

APRIL 30, 2020

This followed HubSpot's 2020 State of Marketing Report , which revealed that blogging fell from the first to third-most-common content strategy between 2018 and 2020. While 34% selected this reasoning, 20% said they read blogs to be entertained, while 12% read blogs to learn about news or trends in their job industry.

Entertainment 101

Entertainment Education Drivers/motivators Angle 101

Hubspot

JUNE 13, 2019

You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs. In this guide to press release distribution, we’ll cover the following to help you put together a plan of action that results in coverage: What is press release distribution? Follow this five-step guide to learn how.

Pitch 101

Pitch Angle Contact Follow-up 101

Hubspot

JULY 19, 2013

Another thing to consider is that a lot of times, it will all boil down to the angle you take on a topic. For example, if I wanted to write a post about social media, there is probably a different angle I could take that would work for each of the following formats. It will all depend on the angle I decide to take.

Angle 78

Angle Entertainment Presentation Education 78

Hubspot

OCTOBER 24, 2019

He ended up getting treatment, but ultimately received it a little too late. For example, one of my favorite podcasts, Heavyweight , starts each episode with its host Jonathan Goldstein calling his best friend Jackie and inevitably getting hung up on because of something he says. A Good Podcast Episode is Focused! Image Source.

Entertainment 62

Entertainment Healthcare Education Angle 62

Lead Fuze

JULY 11, 2021

Sign up to get 25 leads for FREE. Can you sum up your entire brand in one word? The customer might catch on that you are buttering them up, but deep down inside they’ll feel good about themselves because of your compliments and see a positive side in all of your selling skills. LeadFuze in action. 1 One-word pitch.

Pitch 98

Pitch Cold Call Sales Objectives and Key Results 98

Sales Hacker

APRIL 15, 2025

Sign up here: [link] GTM 142 Episode Transcript Udi Ledergor: Just focus on building a great product people love. Blow up demand gen and bring you a hundred leads. So now with a shaking hand, they opened up the email. That definitely got people to open it up. May 7th | Virtual | Free. They can’t do that.

GTM 62

GTM B2B Follow-up Campaign 62

Heinz Marketing

AUGUST 26, 2019

So my deal with my wife is that we will live up here, my business is up here, we’re raising kids up here. We are coming up on the college football season. There’s a lot more disruption in the form of smaller shops springing up all the time, and then a lot wider use of skillsets that brands can draw from.

Pipeline 13

Pipeline Sales Start-ups Up-sell 13

Heinz Marketing

JULY 8, 2019

Well, if they’re social selling trainers and they promise you that they’re going to digitally transform your sales effort, whatever the heck that means, they obviously have an angle and they’re trying to sell their social selling training to you. They follow through. I didn’t make that up.

Pipeline 65

Pipeline Sales Pitch Angle 65

SaaStr

FEBRUARY 1, 2019

What does Amanda mean when she says “pricing is made up of 3 components?” If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. An individual who’s seen the scaling from start up to multi-billion dollar public company. Harry Stebbings. Amanda Kleha.

Customers 44

Customers Price Cross-sell Start-ups 44

ConversionXL

NOVEMBER 27, 2019

Brown punched up his argument, no doubt, for attention. Each July the Bintliff crew heads a boat out to the ‘ole mud hole’ and scoops up hundreds of pounds of the ‘Magic Mud’, enough for one season. For Gilt, the angle makes sense: Exclusivity aligns with high-end fashion. The “secrecy heuristic”. Image source ). Image source ).

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

Brown punched up his argument, no doubt, for attention. Each July the Bintliff crew heads a boat out to the ‘ole mud hole’ and scoops up hundreds of pounds of the ‘Magic Mud’, enough for one season. For Gilt, the angle makes sense: Exclusivity aligns with high-end fashion. The “secrecy heuristic”. Image source ). Image source ).

Customers 101

Customers Strategize Campaign Manufacturing 101

Sales Hacker

SEPTEMBER 22, 2020

Regie uses artificial intelligence to create entire outbound, inbound and even follow up sales campaigns faster using over one billion rows of performance data across 75 industries. Now the question is, does my research or the research that I did line up to being able to do double. That’s very clear.

Growth 79

Growth Objectives and Key Results Manufacturing Start-ups 79

Search Engine Land

JANUARY 3, 2023

Today, I write daily on Linkedin and have grown a decent following. As we’ll see shortly, an abundance of content sticks its fingers up at search engines and does pretty well. Be it entertaining or educating. Through email interviews, their site has hundreds of great start-up stories. SEO content or regular content?

Angle 95

Angle Engineering Cross-sell UX 95

ConversionXL

APRIL 6, 2016

Dual Process Theory – the brain is made up of two “systems.” So you can use framing to shake this up. The model is made up of 4 parts: Triggers. Angle (motivation you provide – both conscious and non-conscious). Star ratings, checks, thumbs up, logos, etc. Image Credit: Punchline Copy.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77