Hubspot

JUNE 20, 2018

As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. If it's entertaining enough, they'll always look forward to your emails. Encourage entrants to click through to your website and sign up using their email address.

A/B testing 78

A/B testing Contact Promote Campaign 78

Hubspot

DECEMBER 7, 2011

Just as the holidays sneak up on consumers (has anyone started shopping yet?), While this is the time of year creative types relish, there are also lots of ways to totally muck up what you assumed would be a really successful holiday campaign. and you'll get the opportunity to work the New Year's resolution angle into your creative.

Campaign 58

Campaign Angle Launch Entertainment 58

ConversionXL

OCTOBER 7, 2022

It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means. Effectively, “spend” includes everything that goes towards getting your product into the customer’s hands. Customer acquisition cost (CAC) is an important metric for any ecommerce business.

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

ConversionXL

NOVEMBER 28, 2022

You can use this to your advantage to sell more products. TikTok Ads give you the chance to put your products in front of the platform’s highly engaged user base to raise brand awareness , build relationships and increase sales. While the majority of TikTok’s global audience are younger users, it’s a platform that’s aging up.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

Heinz Marketing

JULY 8, 2019

Well, if they’re social selling trainers and they promise you that they’re going to digitally transform your sales effort, whatever the heck that means, they obviously have an angle and they’re trying to sell their social selling training to you. They follow through. I didn’t make that up.

Pipeline 59

Pipeline Sales Pitch Angle 59

ConversionXL

JUNE 23, 2020

Executed well, advertorials provide value to the target audience while also selling a product or service. They’re often lumped together with other maligned tactics, like cold emails and pop-ups. More space to sell potential buyers on your product. Advertorials also have their critics. A loophole to get past ad blockers.

Entertainment 105

Entertainment Angle Education Promote 105

Heinz Marketing

JUNE 2, 2022

Whether your marketing strategy is focused on brand awareness, promoting a product, or trying to grow your own personal following – there is a set of criteria you should consider and understand before choosing the ideal social media platforms to meet your goals. Please check it out for more in-depth detail but here it is in summary.

Promote 111

Promote B2B Follow-up Angle 111

ConversionXL

MAY 27, 2022

In this article, you’ll learn how to follow in the footsteps of brands like ConvertKit and Morning Brew through interest-building demand generation tactics. It uses marketing to raise brand awareness and get people excited about your products or services. Demand will naturally follow. The state of demand generation in 2022.

Referrals 115

Referrals Drivers/motivators Angle Trust 115

Hubspot

SEPTEMBER 23, 2020

In 2020, the way we work, shop and entertain ourselves has been completely up-ended. On live webinar meetings, for example, we've been treated to up-the-nose camera angles, inadvertently-shared bathroom breaks, echo-y audio and dark, grainy webcam video. The results have sometimes been cringe-worthy.

Transportation 101

Transportation Electricity Follow-up Angle 101

Hubspot

SEPTEMBER 17, 2018

Better yet, video production is more cost effective than ever — you can shoot in high-quality, 4K video with your smartphone. Video as a tactic was likely centralized with your creative team as an one-to-many awareness play, with lots of focus on expensive production and little analysis to show for it. But, don’t fret. Brand Videos.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

MAY 12, 2022

His followers would be confused because the messages diverge so much from his well-defined personal brand of brash intelligence and risk-taking bravado. Differentiation is half the battle with a new product or service, and people often associate a start-up with its founder. Seeking a training gig? Feature visual content.

Follow-up 95

Follow-up Transportation Networking Angle 95

Heinz Marketing

FEBRUARY 10, 2020

You can’t see that sales pipeline starting to curl up over the horizon there. We’ve got a little of that team up north. It’s really, really easy to follow. I mean, those guys that you watched growing up, a lot of them still come back and every now and then appear. Welcome, Matt Heinz.

Pipeline 14

Pipeline B2B B2C Sales 14

Lead Fuze

JULY 11, 2021

A sales pitch is a message used to persuade a prospect to purchase a product or service. It should also explain or demonstrate the value of the product or service to the prospect. Sign up to get 25 leads for FREE. After addressing the problem, show your audience how your product or service can help them solve it.

Pitch 98

Pitch Cold Call Sales Objectives and Key Results 98

Hubspot

FEBRUARY 21, 2018

It is not the photographs themselves that stir up these emotions, but rather the memories and aspirations we associate with them. But beautiful images of their products aren't enough. Instead of posting images that merely showcase your products, share images to evoke the feelings, dreams, and ideals you want associated with your brand.

Sell 78

Sell Transportation Angle Entertainment 78

Hubspot

OCTOBER 1, 2015

Some involve small start-ups going from rags to riches with one great idea. It began as an unknown start-up in California and wanted to run billboard advertising campaigns to generate awareness and traffic, but realized quickly that it couldn’t afford it. As for customer LTV — it, too, went up. Others are displays of true grit.

Angle 76

Angle Campaign Gaming Networking 76

Hubspot

SEPTEMBER 26, 2018

Follow along to learn more. Following the introduction of the View-Master, cinematographer Morton Heilig developed the Sensorama. Over the next decade, VR wiggled its way into mainstream entertainment as users interacted with it in arcade games and gaming consoles. The History of Virtual Reality (VR).

Hospitality 72

Hospitality Transportation Entertainment Education 72

Sales Hacker

DECEMBER 28, 2018

It’s perfect for members of any sales organization looking for secrets to unlocking efficiency, productivity, and effectiveness. They have insightful sessions that provide both a wide-angle look and in-depth tactical solutions for the top challenges facing sales teams. And they end the day with happy hours, so gear up.

Education 75

Education Angle Networking Sales 75

Hubspot

JULY 18, 2018

Webinars need to have some type of educational component to it -- whether you're educating your audience about a product, a service, a new piece of content, how to use a tool, and so on. Entertaining. Finally, a great webinar needs to be entertaining. 18 Webinar Hosting Tips That Get People to Show Up.

Promote 53

Promote Entertainment Education Real Estate 53

Sales Hacker

JANUARY 19, 2021

If you missed episode 143, check it out here: How to Drive Productivity through Operational Excellence with Jacco van der Kooij. He’s also a very funny and entertaining person. It’s one full day designed to get you recharged from 2020 and skilled up for 2021. Subscribe to the Sales Hacker Podcast. We’re on iTunes.

Cross-sell 63

Cross-sell Up-sell Objectives and Key Results Start-ups 63

SaaStr

FEBRUARY 1, 2019

Amanda Kleha is the Chief Customer Officer @ Figma, the startup that allows you to turn ideas into products faster through design, prototyping and feedback gathering, all in one place. What does Amanda mean when she says “pricing is made up of 3 components?” Welcome to Episode 209! Is there such thing as no man’s land in SaaS pricing?

Customers 43

Customers Price Cross-sell Start-ups 43

Hubspot

MAY 18, 2016

The first Instagram videos had to be recorded on your phone and could only be up to 15 seconds long. Open up with Oreo and share a new view on the world together. We need your help coming up with a sign for the Whopper. Beliebers show up in the most unexpected places. In fact, you barely see the product itself.

Real Estate 67

Real Estate Angle Start-ups Follow-up 67

Hubspot

APRIL 30, 2020

This followed HubSpot's 2020 State of Marketing Report , which revealed that blogging fell from the first to third-most-common content strategy between 2018 and 2020. With the number of leads that business blogs are known to generate , you might assume that a large chunk of people read blogs to learn about brands or products.

Entertainment 101

Entertainment Education Angle Drivers/motivators 101

Martech

MARCH 2, 2023

As a result of the WebAR technology developed by Videobomb, the image of the dollar bill connected users to the promotion, which invited them to sign up and receive a $10 eGift discount for Papa Johns. He added, “We can wrap a video around a product in a matter of minutes, and there’s no coding or app required. Brands adopting AR. “I

Campaign 107

Campaign Objectives and Key Results Angle Promote 107

Search Engine Land

JANUARY 3, 2023

Today, I write daily on Linkedin and have grown a decent following. As we’ll see shortly, an abundance of content sticks its fingers up at search engines and does pretty well. Be it entertaining or educating. Through email interviews, their site has hundreds of great start-up stories. SEO content or regular content?

Angle 99

Angle Cross-sell Engineering UX 99

Hubspot

OCTOBER 10, 2019

This is because an overarching evergreen topic can lead you to brainstorm a number of smaller post ideas and story angles. While TikTok and the Emmys are hot news and entertainment topics, and less evergreen because they focus on a viral trends and an event, they still keep marketers in the know of what's new and unique in their field.

Engineering 15

Engineering Promote User Experience Niche 15

Hubspot

JULY 7, 2015

Good content teaches, enlightens, and entertains. Recently, I set up a Slack channel where anyone is free to drop in links to interesting articles or sites they've found. I learned how to cook up a story in the hectic, short-order kitchen of news journalism, but for me inspiration usually needs more time to marinate.

Angle 78

Angle Entertainment Networking Follow-up 78

Sales Hacker

SEPTEMBER 22, 2020

Regie uses artificial intelligence to create entire outbound, inbound and even follow up sales campaigns faster using over one billion rows of performance data across 75 industries. It’s the whole product side of things when you’re in the BU and I love the customer side.

Growth 69

Growth Objectives and Key Results Manufacturing Start-ups 69

ConversionXL

APRIL 6, 2016

Dual Process Theory – the brain is made up of two “systems.” So you can use framing to shake this up. Nir Eyal: How to Build Habit-Forming Products. The model is made up of 4 parts: Triggers. Angle (motivation you provide – both conscious and non-conscious). Image Credit: Punchline Copy.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77