Martech

FEBRUARY 8, 2024

And yes, while niche content traffic may be low, conversions can be high. Displaying in-depth coverage of a topic from various angles is crucial to show Google that we are an authoritative source. Potential risk alert: If you create lists of competing companies in your niche, be prepared to hand them leads.

B2B 124

B2B Gaming Niche Appointment 124

Martech

MAY 30, 2023

Do your research in advance First, do your market research, and make sure the demographics you’ve selected are the right ones for your brand and product. Don’t just look at the one demographic you’ve assumed from the beginning; branch out to learn about related niches, and gauge interest in your product from other areas.

Angle 126

Angle Niche Clients Technique 126

Sales Hacker

FEBRUARY 22, 2021

The most obvious is to ensure that salespeople are exceptionally familiar with the product they’re selling and how each customer will use it to overcome their unique pain points. Your company’s blog is a prime location for establishing expertise in a range of fields related to your product. Create new, hyper-relevant knowledge.

Process 113

Process Niche Angle Sales 113

Sales Hacker

DECEMBER 3, 2018

How to model sales productivity in a company that is soaring past $200M in revenue. Outreach triples the productivity of sales teams and empowers them to drive predictable and measurable revenue growth by prioritizing the right activities and scaling customer engagement with intelligent automation. We’re on iTunes. And on Stitcher.

Product 77

Product Angle Objectives and Key Results Sales 77

ConversionXL

AUGUST 24, 2021

As you can see, there are many names for marketing managers and many niches for marketing managers. A content marketing manager’s role may focus on overseeing the production and execution of content across social media, the company’s website, email, and other channels. This role is far more product-driven. Others get creative.

Promote 141

Promote Pitch Campaign Niche 141

Search Engine Land

OCTOBER 11, 2023

This depends on the niche, business model and keyword types. Google is known for sticking to plans and trying to make its products work. Ecommerce queries for products will see a spike as products are prominently displayed in the AI overviews. But how big will that impact be?

CTR 132

CTR Electricity Real Estate Angle 132

Martech

AUGUST 11, 2021

Likewise, your tools should leave you with a holistic outlook on your product innovation and launch. Stories give your brand another angle to social media and maximize impact. It’s a niche tool, but one that complements your marketing intel gleaned from your main social media monitoring tools, so you know the right direction to go.

Angle 135

Angle Drivers/motivators Niche Gaming 135

Sales Hacker

DECEMBER 18, 2020

For example, they may feel like your product isn’t worth the cost you’re charging for it. You could use statistics or examples to prove that this product will pay for itself in the long run, justifying the price. They’re learning about your brand and your product. There’s no such thing as a perfect product.

Objection handling 131

Objection handling Prospecting Angle Niche 131

Search Engine Land

MARCH 2, 2023

{Topic} conference agendas Similarly, asking ChatGPT for conference topics targeting a specific persona in my niche provides some interesting ideas: Quick and dirty competitive research ChatGPT doesn’t have the most recent data and isn’t a comprehensive keyword research tool. Neither are still true.

Niche 98

Niche Non-Profits Angle Government 98

Search Engine Land

FEBRUARY 10, 2023

Creating subsections, meta descriptions and short content blocks While you want to be careful with the amount of content you let ChatGPT run wild on, you can do a few things to make the content it produces more useful: Specific prompts: Give very specific prompts about the angle you want the tool to take.

Angle 97

Angle Niche Start-ups Engineering 97

Search Engine Land

JULY 17, 2023

Companies operating in this niche could create topics around real estate investments and sub-letting opportunities because holiday homeowners could use these houses to earn money on the side. The good news is that every niche can use tangential content. trained in helping people find the right product or service for their needs”.

Niche 91

Niche Real Estate Angle Consult 91

ConversionXL

JUNE 23, 2020

Executed well, advertorials provide value to the target audience while also selling a product or service. Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). More space to sell potential buyers on your product.

Entertainment 105

Entertainment Angle Education Promote 105

Search Engine Land

NOVEMBER 1, 2023

A Google Business Profile (GBP) will almost always be the most important local listing for any business, given the site’s prominence and integration across Alphabet’s products like Search and Maps. Adding photos and in-store products Visual content is necessary for telling the story of your business.

Sports 113

Sports Angle Click Through Rate Engineering 113

Search Engine Land

JUNE 7, 2024

Apple never blinked an eye at Microsoft’s Zune, which might be a better product than theirs. A few months after the Zune’s release, Apple released the iPhone, which made that whole product vertical nearly obsolete. It’s simply a regurgitation of known facts and standard recommendations, likely with no perspective or angle.

Intrinsic 90

Intrinsic X-functional Angle Niche 90

Hubspot

JANUARY 14, 2025

Just know that regardless of what real estate lane you choose to niche in, careful planning and strategic decision-making are non-negotiables. Now, you can approach this from several different angles. Are real estate agents and realtors the same thing? Short answer: No. Theyre similar but different.

Real Estate 64

Real Estate Non-Profits Strategic planning Education 64

The 5% Institute

JULY 14, 2020

Selling financial services can sometimes feel a bit harder than selling other product types. Generally, when selling financial services, you’re selling the invisible; an intangible outcome products and results that’ll benefit them financially. Compared to that of a physical product – people can see, hear or feel what they’re buying.

Service 98

Service Sell Objectives and Key Results Pitch 98

ConversionXL

JUNE 14, 2021

Finding your niche will attract more of those ideal customers than appealing to the broader market ever could. The best approach is going straight to the source, asking your customers what they want, need, and already love about your products or services. If you’re worried that this approach will narrow your opportunity, think again.

Sell 158

Sell Objectives and Key Results Up-sell Drivers/motivators 158

Hubspot

JULY 23, 2020

Businesses who center a Group around their brand or industry can build a community around it — making our brand and products even more valuable to potential customers. Facebook Groups allow our audience to connect with each other and have valuable discussions. View examples here and here.).

Angle 100

Angle Launch Promote Niche 100

The 5% Institute

APRIL 24, 2020

Selling services can sometimes feel a bit harder than selling other product types. Compared to that of a physical product – people can see, hear or feel what they’re buying. Selling services can be a bit harder than physical products, because at times you can be selling the invisible and intangible. Final Thoughts.

Service 98

Service Closing Sell Objectives and Key Results 98

Search Engine Land

AUGUST 15, 2023

How the features of their product address the challenges of that audience. Work with your internal teams to do audience analysis A deeper source of knowledge than anything you’ll find online: your clients or colleagues in product development and sales. I met with the product engineers on the client’s team.

Angle 88

Angle CRM Niche Clients 88

Hubspot

JULY 18, 2019

For the most part, journalists aren't interested in quoting someone in your organization without any context -- nor do they want to write about new products or company updates. Delve into an existing data set, run a survey (like we did in this article), or analyze trends in order to speak out about a common issue within your niche.

Pitch 78

Pitch Niche Angle Cold Call 78

Hubspot

NOVEMBER 17, 2020

Once you are comfortable, podcast production still requires a significant investment of time. You have to brainstorm topics, reach out to guests, and record, before shifting to post-production and marketing. To make your blog stand out you have to go deeper, approach topics from a unique angle, and share must-know expert advice.

Entertainment 101

Entertainment Angle Niche Customer Relationship Management 101

Search Engine Land

JULY 24, 2023

Craft thought-provoking questions Use AI prompts effectively to pose thought-provoking questions about your industry or niche. Instead of relying solely on your own expertise, use AI-generated prompts to explore different angles and viewpoints. Priming can help shape its responses and ensure they align with your desired angle.

Objectives and Key Results 91

Objectives and Key Results Angle Healthcare Finance 91

Hubspot

JUNE 26, 2020

For example, if you post a well-made explainer which gets high views and sees high average view times, and then post a product promotion that gets lower views, this might mean that your fans prefer to learn more about your brand through the explainer format rather than an over-promotional one.

Angle 101

Angle Promote Niche Engineering 101

Search Engine Land

OCTOBER 31, 2023

Use it to craft relatable, persuasive stories showcasing the benefits of your product or service. It cannot fully understand intricate or niche topics, leading to shallow and inaccurate content. Humans bring the ability to think outside the box, connect disparate ideas and envision unique content angles that resonate with audiences.

Objectives and Key Results 120

Objectives and Key Results A/B testing Angle Strategize 120

ConversionXL

MAY 27, 2022

It uses marketing to raise brand awareness and get people excited about your products or services. Founders, sales directors, and sales reps love our content so much that they’re counting down the days to purchase our product. So you want to have a different angle, a new angle, something that you’re about.”.

Referrals 115

Referrals Drivers/motivators Angle Promote 115

Sales Hacker

MAY 24, 2021

You need to target your niche, answer questions; you need to tell a story. As the great overseer of their company, they are primarily concerned with productivity and automated reporting features for our product. They need to address your niche, fitting your product story within the context of a customer’s lives.

Objectives and Key Results 93

Objectives and Key Results Niche Sales CRM 93

Beeketing

MAY 5, 2021

Even if you look within your niche, you will still be competing with hundreds or thousands of similar websites. Create a sense of urgency to encourage people to buy your products right away. . Mention the number of units left in stock below every product and keep your inventories low to create a real sense of urgency.

Conversion 98

Conversion Retail Angle Prospecting 98

Search Engine Land

MARCH 30, 2023

It’s unique within Google News products because the publisher’s editorial team selects which stories to show readers. WebP works well for Google products but can potentially cause compatibility issues with other marketing tools, such as those for email or push notifications. Consistently plan ways to explore fresh angles.

CTR 116

CTR Angle Click Through Rate Follow-up 116

Hubspot

JULY 10, 2018

Lending to the ad a newsworthy, topical angle. More customer data can be gathered later in the campaign as leads are qualified with more product-specific offers. You have a much higher chance of attracting new leads if you’re listed among the most popular solutions, as prospects will usually only try out a few products.

Campaign 101

Campaign B2B Lead generation CTR 101

Hubspot

NOVEMBER 19, 2024

However, trend analytics and forecasting can also be completed by sales and marketing teams, growth experts, and product development managers. Product Development You can use trends to develop products. Some trend forecasting should occur before starting a business or launching a new product or service.

CRM 36

CRM Strategic planning Strategize Angle 36

Search Engine Land

OCTOBER 12, 2023

GAIO aims to help companies position their brands and products in the outputs of leading LLMs, such as GPT and Google Bard, prominent as these models can influence many future purchase decisions. Which brands and products are mentioned in a certain context can be explained by the way LLMs work. How are these recommendations made?

Engineering 103

Engineering Angle Niche Networking 103

Hubspot

SEPTEMBER 5, 2013

It’s critical to not just acknowledge Google’s quality guidelines, but to also make them an integral part of how you approach the production of web content. Invest significant time and resources into differentiating within your niche, and providing value. What Are the Quality Guidelines?

Angle 78

Angle User Experience Niche Contract 78

Search Engine Land

MAY 17, 2023

Amazon's plethora of information on each product is a great example of entity optimization. They have videos, images, multiple angles, buyer guides, reviews, tags, and detailed technical information on their products. With the ContentSprout topic generator, you enter the niche (e.g.,

Sports 101

Sports Objectives and Key Results Angle Engineering 101

Hubspot

JANUARY 12, 2015

Just ask the community for ideas and you''ll see lots of them coming from bloggers from your niche and outside of it (which is even better for finding unique perspective). I became a much more productive writer when I started using MyBlogU to brainstorm. There are more ways to benefit from collective knowledge to get inspired.

Angle 78

Angle Niche Drivers/motivators Start-ups 78

Hubspot

DECEMBER 22, 2020

The results are largely definition style SEO pages , and therefore it's obvious that a product page wouldn't rank for this query. Specific keyword angles. New product messaging. Say, for example, a shopper searches for your brand or product name, clicks on your PPC ad, stays for a minute, and then exits the page.

Gambling 101

Gambling CTR Education Campaign 101

Hubspot

JANUARY 9, 2012

It's not a press release, a blog post commenting on a hot news item, or a snippet of product information that could change with your next round of updates. If the angle with which you approached a particular topic was very popular, take advantage of the fact that not everyone consumes content in the same way.

Angle 66

Angle Niche Lead generation Networking 66