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Legacy Approach vs Modern Sales Conversation Structures

Iannarino

The Gist: The legacy approaches to the sales conversation have created a form of commoditization. For salespeople who want to be treated as partners, there is a new sales conversation that creates greater value. Here is the order in which sales conversations were (and mostly still are) conducted in legacy approaches to B2B sales.

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Short Cold Emails vs. Long Cold Emails: Which is Better?

Veloxy

Thanks in part to the popularity of inside sales and remote work, and the improvement in sales engagement and sales analytics software, cold email metrics have been skyrocketing like never before. We’re writing this blog post to help you simplify the process of choosing between short emails and long emails.

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8 important content strategy goals to consider

Search Engine Land

Every guide you’ve ever read on building a content strategy probably mentions goals somewhere. Instead of creating content randomly, you’ll create content for specific reasons, and each piece will contribute to growth. .” You can’t move people to act if you can’t first move them emotionally.

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Cold Calling: Everything a Salesperson Needs to Know

Veloxy

Did you know that the average businessman or businesswoman receives over 115 emails per day ? In fact, 51% of executives would rather hear from sales reps via phone compared to email, LinkedIn, and in-person visits. What they need is someone who understands the complexity of a sales call, what needs to be said, and how to say it.

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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

Building a sales funnel that aligns with your business goals is essential. I’m the head of Product at Datanyze, specializing in sourcing up-to-date prospect contact info to keep your pipeline flowing and sales funnel fresh. What is a sales funnel? That number varies depending on who you ask, but we’ll just say 7 for now.)

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6 Effective B2B Sales Approaches You Must Incorporate Today

Salesmate

What do you do when a manager provides negative feedback about your sales performance? Do you give excuses, stay mum, and ignore their feedback or promise to work harder? Well, if you decide to work harder, how do you do it. Do you try to change your approach or just work a little extra? – Bob Burg.

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How Sellers Can Benefit from Social Selling

Miller Heiman Group

Conditioned by their experiences as consumers in receiving personalized and seamless experiences from brands, today’s B2B buyers expect sellers to provide a similar experience throughout the buying cycle. Sellers must understand the entire customer path and develop experiences that place customers at the center.

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