Hubspot

OCTOBER 13, 2020

These five elements encompass a customer success story — a transformation from a regular case study to an enticing piece of content that encourages a reader to explore what your company has to offer. When people think about writing a case study , they might feel a daunting rise of tediousness, or perhaps writer's block.

Customers 101

Customers Referrals Clients Service 101

Sales Hacker

JULY 20, 2020

Stop writing case studies the old way ! Case studies like those can work. Today we’re learning a 7-step formula to make the best case studies your prospects have ever seen — case studies that connect to the reader, overcome objections, show what makes your product/service the best, and close the sale.

Prospecting 109

Prospecting Objectives and Key Results Clients Closing 109

Search Engine Land

FEBRUARY 28, 2023

Over the last year, my team and I have been studying and testing newer methods of influencing the PAA snippet. In our client's case, they already had an FAQ page on their website for us to work with. In our client's case, we found ~8 publishers whose content focused on education and parenting topics.

CTR 93

CTR Clients Click Through Rate Education 93

The Advantexe Advisor

MAY 13, 2022

The reasons driving this crisis is a modern-day business case study that can be best understood through the lens of business acumen. Babies and disadvantaged adults with special needs around the world are suffering because of the worst shortage in baby formula since the invention of formula.

Price 73

Price Presentation 73

TrackStreet

MAY 3, 2021

The post Case Study: Johnson Outdoors appeared first on Trackstreet.

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Eliminate Your Competition

DECEMBER 6, 2020

This is a week-by-week case study of four salespeople. If you have joined this case study in mid-campaign, we encourage you to go back to the opening video where the description of the challenge is laid out. We hope that you enjoy this case study and you learn some valuable skills. Video Script.

Territory 52

Territory Manufacturing Sports Retail 52

SalesHood

FEBRUARY 16, 2023

The post Increase Sales Efficiency with MEDDPICC: A Use Case Study appeared first on SalesHood.

Sales 52

Sales Process 52

SalesHood

APRIL 23, 2022

Take a look at how combining coaching with data can be the secret sauce you need to foster a motivated, sales-driven team [ ] The post RingCentral Case Study: Enabling Managers To Coach With Data appeared first on SalesHood.

Drivers/motivators 52

Drivers/motivators Sales 52

Heinz Marketing

MARCH 4, 2023

How to Write a Case Study (That Actually Closes Deals) by Ryan Law Five advanced ways to improve the persuasiveness of your next customer case study and an acid test to see if you’ve done it. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

B2B 52

B2B Referrals Sell Cross-sell 52

TrackStreet

MARCH 3, 2021

The post Case Study: Grizzly Pet Products appeared first on Trackstreet.

Product 52

Product 52

The Advantexe Advisor

JANUARY 21, 2022

I openly and transparently admit that Peloton has changed my life and I am addicted to the entire user experience. I think it’s one of the most innovative, unique, and powerful inventions ever. As I think about the innovations in my world, I know I can’t live without my Dell Alienware computer, my Apple iPhone, and my Peloton cycle.

User Experience 87

User Experience 87

Hubspot

JANUARY 25, 2018

Case studies and testimonials are useful to have on hand. To build this library, you'll need case study interview questions that will surface valuable details and insights. The following list of 100 case study interview questions will help you build a narrative using the “ Problem - Agitate - Solve ” method.

Referrals 92

Referrals Account management Product Process 92

Eliminate Your Competition

DECEMBER 7, 2020

This is a week-by-week case study of four salespeople. If you have joined this case study in mid-campaign, we encourage you to go back to the opening video where the description of the challenge is laid out. We hope that you enjoy this case study and you learn some valuable skills.

Consult 52

Consult Territory Appointment Sports 52

Sales Hacker

OCTOBER 4, 2019

Used right, case studies can boost your deal closing ratio by 70% and your sales by 185% — making them a valuable addition to your sales enablement library. Keep reading for practical tips on how you can use your case studies to attract new prospects and convert existing prospects into paying customers. What not to do.

Objectives and Key Results 80

Objectives and Key Results Real Estate Sales Trust 80

Anthony Cole Training

JANUARY 27, 2014

The beauty of this case study is that Market Sense was able to isolate the relative effectiveness of individual findings, something that hasn’t been done since the mid-80''s! Just as important, they were able to neutralize the effect of good versus bad sales management and coaching.

Territory 186

Territory Quota Sales Up-sell 186

Sales Hacker

APRIL 9, 2020

Here’s a case study that will show you how it’s done in a real life situation. This step involves studying both the company and CEO’s brand to understand what is working and what is not. In this case, for Evolved Media, we created and grouped content around four categories: Cybersecurity. What does that look like?

Objectives and Key Results 79

Objectives and Key Results Strategic planning Strategize Clients 79

ConversionXL

JANUARY 29, 2016

So today, we’re going to look at seven retargeting case studies that use some seriously creative tactics that I’ve never thought of… or even heard of. I’ll break down each case study and show you the takeaways so you don’t have to read them in depth (but you can, if you’re nerdy like me ). Image Source).

Campaign 91

Campaign Cross-sell Healthcare Retail 91

Hubspot

FEBRUARY 1, 2017

One of the best ways to prove your worth is through compelling case studies. To help you arm your prospects with information they can trust, we've put together a step-by-step guide on how to create effective case studies for your business -- as well as free case study templates for creating your own.

Service 101

Service Clients Follow-up Networking 101

ConversionXL

MAY 7, 2014

In the world of conversion optimization it’s always a good idea to keep your eyes open for case studies that you can learn from, adapt to your needs and go test it. What we have are 6 case studies that are a bit different. In many cases, the results may surprise you. Read The Full Case Study Here: [link].

Conversion 127

Conversion Drivers/motivators A/B testing Electricity 127

Sales Hacker

MAY 10, 2021

The post SaaS Case Study: How Customer Support Can Assist Sales Initiatives appeared first on Sales Hacker. They should also share other customer data like expectations set during the sales process. Bringing both teams on the same page can help you boost your revenue and create stronger relationships with your client.

Cross-sell 62

Cross-sell Customers Referrals Pitch 62

SalesLoft

MAY 25, 2018

Studies support this assertion. In this case study, Deputy’s Sales Manager for the Americas realized the impact of tailored cadences in the sales process when they adapted Salesloft’s sales engagement platform. Leverage custom content that explicitly addresses how your product can improve their process.

Sales 52

Sales Consult Trust Prospecting 52

The Advantexe Advisor

JUNE 1, 2022

Over the holiday weekend, I used some of my downtime to watch the totally engrossing and very well-produced docudrama on Apple TV called “WeCrashed.” WeCrashed is the dramatization of the rise and fall of WeWork and founder Adam Neumann. If you don’t know the story, WeWork was a “unicorn.”

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Miller Heiman Group

AUGUST 27, 2019

Investing in perspective can change your business nearly overnight—like in this case study from one of our manufacturing clients. How Perspective Helped This Manufacturing Firm Close an At-Risk Deal in 48 Hours. By finding the right stakeholders, rather than making assumptions, the at-risk upsell becomes new revenue.

Manufacturing 63

Manufacturing Contract Strategize Sales 63

Understanding the Sales Force

JANUARY 27, 2014

In this case they chose the 5 students with the best scores - and teamed them up. In this case they chose 5 students with the best scores for Desire and Commitment and teamed them up. Sales DNA is a score that represents the power of the selling strengths possessed by an individual.

Territory 115

Territory Sales Quota Up-sell 115

ConversionXL

MARCH 10, 2016

Case Study: How Bob & Lush Got a 13.5% Finally, as I showed in our case study, you can’t test minuscule changes. In the case of Bob & Lush, we had been working on their site for a while before so we had accumulated a lot of knowledge of what works and what doesn’t with their customer base. Tweet It!].

A/B testing 77

A/B testing E-commerce Trust Conversion 77

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Presentation 77

Presentation Follow-up Service Clients 77

Predictable Revenue

JULY 8, 2019

We’ve made updates and improvements throughout the book, including adding entirely new chapters, case studies, and critical sales concepts. The post The second edition of From Impossible to Inevitable has arrived with new chapters, new case studies, and new sales tips appeared first on Predictable Revenue.

Sales 70

Sales B2B Process 70

Hubspot

JANUARY 13, 2015

Enter the ever useful and efficient case study. Case studies give your audience more information about your product or service in the context of a specific company size or vertical. Case studies are also crucial to your sales process. Do you have a plan in place to take advantage of this trend?

Networking 71

Networking Service Process Product 71

ConversionXL

FEBRUARY 24, 2016

The post Improving Mobile UX to Boost Conversions 24.5% [Case Study] appeared first on ConversionXL. What experiences do you have optimizing for mobile traffic? Troubles, successes, stories? I’d like to hear them! Feature image source.

UX 68

UX Conversion User Experience Real Estate 68

Iannarino

JUNE 8, 2023

You want to wow your prospective client by sharing testimonials and case studies that prove you can help them improve the important outcome they are facing. As you look at your list of successes, you choose the three largest companies.

Contact 284

Contact Clients Closing Prospecting 284

Engage Selling

FEBRUARY 24, 2014

Want to attract and work with more clients that are ideal for a case study? Or, if you would like more information about case studies, take a look at our How to Create Sales-Boosting Case Studies article. The Sales Accelerator Program will show you how! Sales Tips'

Clients 48

Clients Sales 48

Iannarino

FEBRUARY 27, 2023

You always have open loops you need to close, like sending a new contact the case study they requested. It's important to be organized in sales. Or perhaps you owe another client an edited contract for a new offering they are interested in buying.

Meeting 296

Meeting Prospecting Contract Contact 296

Hubspot

JANUARY 19, 2016

One where the case study serves as the ultimate trust builder. How many marketing case studies are written where one of the core questions is, "Can this solution help improve the physical well-being of humanity?". For medtech marketing, that is the sole goal behind every published case study.

Hospitality 46

Hospitality Healthcare Manufacturing Trust 46

Search Engine Land

FEBRUARY 29, 2024

The impact of Google’s Search Generative Experience on ads within Google’s SERPs has been explored in a new study. When SGE snippets with text were present (18,455), the study found: Ads appeared at the top 4,280 times (23.19%). The study also looked at different ad types combined with text-based SGE snippets.

Niche 131

Niche Retail Presentation Closing 131

Hubspot

MARCH 14, 2016

Check out these 13 case studies that prove word choice does indeed matter when it comes to optimizing for conversions. 15 Case Studies That Prove Word Choice Matters for Conversions. As these case studies make clear, word choice matters -- whether it's in your CTAs, your headlines, or your body copy.

Entertainment 52

Entertainment Conversion Up-sell Retail 52

ConversionXL

NOVEMBER 21, 2013

It took us 6 rounds of tests until we landed on a variation that was doing 79.3% better than the version our client had before coming to us. Background. TruckersReport is network of professional truck drivers, connected by trucking industry forum. It’s a great community for drivers to share information and assist each others careers.

Drivers/motivators 122

Drivers/motivators Conversion Niche Start-ups 122

Sales Gravy

MARCH 13, 2014

A case study is a publication that illustrates a success story or the resolution to a problem. Do you use case studies The best are written strategically following a specific formula; providing proof that you are a credible company in your market.

Strategize 40

Strategize Sales 40