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8 Effective Ways of Measuring UX

ConversionXL

In this post we will look at both marketing and UX metrics at a slightly different angle. User Experience Has a HUGE Role to Play. In the end, all different usability definitions tend to come down to some fairly common themes: somewhere is a user, that user is doing something, and. UX iceberg.

UX 134
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4 SEO tips to elevate the user experience

Search Engine Land

Brands and businesses must balance optimizing their online presence through SEO with providing an excellent customer experience. This raises the question – can SEO redefine client experience, or does it risk overshadowing other important elements of the customer journey? Get the daily newsletter search marketers rely on.

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9 essential tips for building a website that drives conversions

Martech

Unlike social media, which has algorithms dictating visibility, your website is a platform you own, so you have complete control over messaging, user experience and conversion pathways. Tools like Figma facilitate real-time teamwork between designers, developers and clients. Design differentiation is essential, too.

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Ecommerce UX Battle: Benchmarking 4 Beauty & Cosmetics Mobile Websites

ConversionXL

Which popular beauty and cosmetics website has the best user experience? Our analyses measure overall user experience of each site as a composite of 5 separate UX dimensions. What is competitive UX benchmarking and why does it matter? 5 dimensions of UX benchmarking. Benefits of UX benchmarking.

UX 119
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The Effects of Typography on User Experience & Conversions

ConversionXL

John Paul Mains shares the result of one client who saw improvements in conversions after changing the font size from 10px 13px to be more readable – I wonder what would happen if he pushed it even further? Extra Lucrative Conversion Advice Blog Design user experience' What he found was pretty incredible.

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A Proven UX Research Process to Redesign Your Website

ConversionXL

You can throw away years of incremental gains in UX and site performance—unless you have a battle-tested process. I’m going to walk you step-by-step through our company’s UX research process for site redesigns—the role of each aspect, how long each should take, and what, generally, each entails. Website redesigns are a huge risk.

UX 131
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7 tips for delivering high-impact technical SEO audits

Search Engine Land

Many SEO professionals struggle to create technical audits that lead to meaningful improvements for their clients’ websites. Ineffective audits waste time and resources, leave critical issues unaddressed and can damage client relationships. Drawing from five years of experience conducting audits for prominent U.S.