Salesforce

DECEMBER 20, 2024

When I used to work for a construction manufacturer, we had to engage with various personas. However, if you don’t make time to understand them, you could be leaving revenue on the table. You need to personalize your communication to deliver what they care about most. Ive seen this turn cold opportunities into clients.

B2B 59

B2B Contract Cross-sell Construction 59

Highspot

FEBRUARY 20, 2025

Product training is a structured learning process that helps team members understand, communicate, and sell a product. According to Gartner, 77% of B2B buyers say their most recent purchase felt “very complex or difficult,” highlighting the importance of thorough product knowledge for anyone selling or supporting a solution.

Product 52

Product GTM Objectives and Key Results Cross-sell 52

Partners in Excellence

SEPTEMBER 10, 2012

Managers asking sales people to commit time selling outside the sweet spot must recognize this, They must adjust their performance expectations. There really are a few core strategies that companies look at: How do we find more stuff to sell within our current sweet spot? How do we sell new stuff to new customers?

Non-Profits 102

Non-Profits Manufacturing Cross-sell Education 102

PandaDoc

MAY 12, 2025

Selling additional products or services usually sounds like a good thing, but thats only true when every extra sale contributes to your overall bottom line. Marginal revenue can help by showing exactly how much additional income your business brings in from selling one more unit. Why does MR function this way when used in theory?

Price 52

Price Manufacturing Cross-sell Up-sell 52

Partners in Excellence

FEBRUARY 17, 2015

There are 1000’s of articles about transactional selling. The collective wisdom of most of those posts can be summarized as follows: “Transactional selling sucks!” Others say that it is all going the way of the web and e-procurement, so there is really no “selling opportunity.” ” It does!

Contract 111

Contract Cross-sell Manufacturing Price 111

Martech

MARCH 1, 2024

I see three drivers behind this stunning change: COVID-19, where personal selling was crippled and “retention is the new acquisition” became the latest catchphrase. A classic example of up-selling can be seen in McDonald’s familiar “SuperSize that for you?” Cross-selling : Offering customers related or complementary products.

B2B 134

B2B Cross-sell Pharmaceutical Account management 134

Martech

OCTOBER 20, 2022

Its customer base includes some 60 million small businesses and it wanted to cross-sell to them. It didn’t need to know everything about those businesses; it was primarily concerned to identify cross-sell triggers. In manufacturing, I think marketers care about that.” Marketing maintenance management.

Launch 107

Launch Cross-sell Manufacturing Healthcare 107

Partners in Excellence

NOVEMBER 20, 2020

I get endless notes, trying to “engage me,” “I see you are in the manufacturing industry…” I’m not, though many of my clients are manufacturers. Crossing The Chasm: What We Care About Versus What… The post Are You Curious About Who Your Customer Is?

Customers 106

Customers Manufacturing Cross-sell Pitch 106

Miller Heiman Group

JULY 23, 2019

This is abundantly true in manufacturing sales. To better serve customers, manufacturers must connect sales and service in a holistic manner that places the customer’s needs at the center of every decision. Sales Sells the First Deal, Service Sells Future Deals. Manufacturing sellers often focus on larger deals.

Manufacturing 51

Manufacturing Service Cross-sell Sales 51

Veloxy

OCTOBER 29, 2021

This turns a sales rep who spends too much time on non-selling activity into a trusted advisor that spends the majority of their time on customer engagement. This includes tools designed to reduce the administrative burden on revenue operations and reps by automating non-selling activities. How is AI Changing Sales?

Sales 223

Sales Non-Profits CRM Pipeline 223

Martech

NOVEMBER 12, 2021

According to Hensell Demand it has even been known for Amazon to approach the manufacturer and offer to place a larger order than the successful seller. And then there’s the reported practice of simply copying a successful product and putting Amazon branding on it. Sellers and aggregators.

Cross-sell 111

Cross-sell Manufacturing Price Presentation 111

ConversionXL

OCTOBER 7, 2022

Industry Average CAC Travel $7 Retail $10 Consumer goods $22 Manufacturing $83 Transportation $98 Marketing agency $141 Financial $175 Technology (Hardware) $182 Real estate $213 Banking/Insurance $303 Telecom $315 Technology (Software) $395. Can you lower costs by removing steps to market or sell your product (e.g.,

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

Martech

JUNE 24, 2025

Brands are increasingly embracing these opportunities to: Sell products. To grow their media revenue and remain competitive with broader digital platforms, they are extending into richer, cross-digital formats such as: Programmatic display. It also made headlines late last year by acquiring low-cost TV manufacturer Vizio.

Retail 67

Retail Campaign Strategize Cross-sell 67

Salesforce

JUNE 8, 2022

Work plans provide an opportunity to generate revenue with upselling or cross-selling. Work plans provide an opportunity to generate revenue with upselling or cross-selling. The average success rate of selling to a customer you already have is 65%, compared to a 12.5% This can have a significant impact on revenue.

Service 98

Service Cross-sell Appointment Electricity 98

Martech

FEBRUARY 25, 2022

B2B and B2C upper mid-market and enterprise marketing teams, supporting retailers, banks, insurance, e-commerce, education, travel, hospitality, media, manufacturing and entertainment. This includes cross-channel, multi-touch and multi-wave campaigns. Target customers. Product overview. Product overview. Product overview.

E-commerce 122

E-commerce B2C Manufacturing Hospitality 122

PandaDoc

MARCH 25, 2025

If youre selling a cup of coffee, the options are relatively simple. Identifying upsell and cross-sell opportunities to drive continued revenue growth. Manufacturing : Simplifies complex product configurations, ensuring accurate quotes and reducing production delays. Take buying a CRM, for example.

Objectives and Key Results 52

Objectives and Key Results Contract Legal Sales 52

Partners in Excellence

JANUARY 5, 2013

” First, look at different types of selling. See how you might apply them to selling. I also read a lot about product development and manufacturing. ” What’s interesting is there is much in “great teaching” that can be applied to “great selling.” Most of my work is in B2B sales.

B2C 108

B2C Cross-sell Sales Manufacturing 108

Salesforce

JULY 18, 2022

Digital leaders are at the forefront, with 49% of leaders selling through their customer service centers compared to 40% of laggards. You can also drive revenue through cross-selling, up-selling and outbound outreach with items that may pair well with purchases. Your customer service teams can make money — here’s how.

Contact 98

Contact E-commerce Cross-sell Manufacturing 98

Sales Hacker

APRIL 6, 2022

And these manual processes take sales reps away from their most important activity: selling. If you’re selling a limited number of products or services, or have an extremely simple pricing model, a CPQ system may be beyond your needs. A better selling experience. 5 benefits of CPQ software. Scaling sales operations.

Cross-sell 107

Cross-sell Contract Price Finance 107

Sales Hacker

JUNE 17, 2025

Dennis Lyandres: Okay, so Sophie Buonassisi: when it comes to cross vertical software and ai, [00:04:00] what are you really advising founders on today? And then they’re going to expend who they sell to, so what stakeholders they kind of sell to, and they’re gonna eventually kind of fork out of that workflow.

GTM 82

GTM Customers Construction X-functional 82

Salesforce

NOVEMBER 19, 2024

Your business will have to set firm red lines that cannot be crossed, no matter how badly the sales team wants to close a deal. Penetration pricing: A penetration pricing strategy involves drastically discounting a product, even to the point of selling it below cost. Your bottom line will depend on it. Watch the demo

Price 52

Price Profit margin Territory Cross-sell 52

Salesforce

DECEMBER 4, 2023

Here’s an example: Joy’s Toys, a toy manufacturer, is focused on growth but doesn’t have a clear target KPI for lead generation that incentivizes reps to keep their pipelines full. If upselling or cross-selling are not possible (due to product portfolio, pricing structures, etc.), Typically measured yearly.

Cross-sell 105

Cross-sell Pipeline Contract Sales 105

Partners in Excellence

FEBRUARY 5, 2015

The “Profession Of Selling:” Usually when we talk about a “profession,” what we are referring to is a certification process. We see truly outstanding people in manufacturing, engineering, design, development, general management, human resources, customer service, operations, and finance. Starting At The Top.

Education 111

Education Cross-sell Sales Manufacturing 111

Partners in Excellence

JULY 8, 2015

Marketing talks about their performance, sales, customer success, product management, engineering, development, finance, manufacturing, HR… Each has metrics and can go through pages and pages of data showing their performance. All of this because we aren’t aligned–cross functionally and vertically within our organizations.

Launch 107

Launch Manufacturing Cross-sell Finance 107

Martech

AUGUST 2, 2022

Unseen by the customer is the network of manufacturers, shippers and warehouses that meet demand with supply. Smaller businesses may lack the scope and the time, being too busy selling…and growing. “A They sell through, or sell out, or are left with a s**t ton of stock.”. For the online retailer, it is anything but magic.

E-commerce 103

E-commerce Retail Cross-sell Teamwork 103

Salesforce

JUNE 14, 2023

Let’s face it: Hard sells and flashy demos can be effective ways to close. Not only will this help you build trust, which makes it easier to sell , but it will open the door to long-term relationships that can lead to upsells and cross-sells. But not always. Add case studies to help drive your point home.

Gaming 95

Gaming Cross-sell Referrals CRM 95

Partners in Excellence

JANUARY 10, 2017

It’s what causes our customers and prospects to shut down, ignoring our best efforts to engage them and sell them something (you can begin to see the challenge with that statement.). Yes, every once in a while a customer or prospect crosses over to our side of the chasm. What are you doing to cross that chasm?

Cross-sell 67

Cross-sell Customers Manufacturing Healthcare 67

Martech

MARCH 4, 2024

There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are also an expert in large car manufacturers. Context) In addition to your other context, you are also an expert in large car manufacturers. Understood?

Customers 110

Customers Objectives and Key Results Manufacturing CRM 110

Hubspot

JULY 11, 2018

They do this by using their power of purchasing to support positive change, keep their manufacturing footprint small and responsible, give back to local communities, and make delicious ice cream. They offer a marketplace for creatives to sell their goods with the aim of having a positive impact on people and the planet. Warby Parker.

Non-Profits 99

Non-Profits Manufacturing Healthcare Drivers/motivators 99

Martech

JULY 24, 2023

Now here’s a welcome email that I love from Ooni, a European pizza oven manufacturer: Before I enabled images on this email, I could read the text next to the images, so the email didn’t have to rely on the images to deliver its message. If you’re selling things without a compelling story, maybe not.

Cross-sell 98

Cross-sell Real Estate Retail Represent 98

Hubspot

OCTOBER 15, 2020

There was a time when selling products was simple. It’s the different places you sell your products, right? You sell your lines straight to their end-users. The principal players in such more complex chains are as follows: Producers – These are the manufacturers who make products or their constituent parts. Image Source.

Retail 89

Retail Manufacturing Cross-sell Sales 89

Salesforce

MAY 13, 2025

3:30 – 3:50 PM Community Campfire 2 Session Title Description Time 5 Key Learning every Manufacturing Company Needs in Commerce Get a front row seat to best practices for commerce experiences in the manufacturing industry by leaders whove seen dozens of implementations.

A/B testing 71

A/B testing Manufacturing Cross-sell Networking 71

Salesforce

DECEMBER 13, 2022

Generating more revenue by enabling agents to cross-sell, upsell and start outbound outreach when assisting customers with service issues. Australian appliance manufacturer Fisher & Paykel uses Commerce Cloud order management to drive success now. What customers are saying.

Cross-sell 98

Cross-sell Manufacturing Contact Represent 98

Salesforce

SEPTEMBER 21, 2021

“You ring up a bag of chips at the gas station, and the manufacturer may never actually know when that happened, how that happened, or in which location it happened. If that’s the case, does the manufacturer of these chips really understand me as a consumer? Probably not.”. Probably not. Bryan Berumen, managing director, Accenture.

B2B 96

B2B Territory Manufacturing Sales 96

Martech

DECEMBER 26, 2023

So John Murphy, partner development manager at HubSpot, looks to remove barriers to cooperation between the vendor’s direct sales reps and the channel partner, for example, consulting with partners on lead generation and educating them on successful co-selling methods. It’s the job of the vendor to provide product knowledge to their partners.

B2B 114

B2B Cross-sell Hospitality Healthcare 114

ConversionXL

DECEMBER 3, 2018

I worked with a company that manufactured moisture-resistant flooring adhesive. By shifting the focus away from basic educational content and toward high-level inspirational concepts, Zuora inspired the elite and discerning audience it intended to sell to—CEOs, founders, and executives. It created powerful network effects.

Niche 133

Niche B2B Manufacturing Education 133

Salesforce

JULY 28, 2022

That’s where OEM (original equipment manufacturer) and aftermarket parts come in — and sales of these crucial components are big business now. Any disruption to an assembly line or a delivery fleet can bring operations to a standstill, putting pressure on manufacturers to fix the issue as soon as possible. What are aftermarket parts?

Original Equipment Manufacturer 52

Original Equipment Manufacturer Manufacturing Sell Assembly Line 52