Dear SaaStr: Do Net Promoter Scores Really Matter?
SaaStr
FEBRUARY 8, 2024
Dear SaaStr: Do Net Promoter Scores Really Matter? The fundamental reason is if you talk to any software/SaaS business truly at scale, you’ll hear one common theme — they get 80%+ of their new customers from word-of-mouth. If you have a 50+ NPS, that means your customers are all going to recommend you. But I was wrong.
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