Remove Entertainment Remove Niche Remove Up-sell
article thumbnail

6 things to look for in a B2B influencer

Martech

What’s important is partnering with an influencer who successfully reaches the much more niche audience a B2B brand is hoping to engage and convert. As Yolanda Zaw of LinkedIn writes , B2B influencers are “not here to entertain with viral dance routines or trendy challenges. The B2B influencer space is different.

B2B 122
article thumbnail

Content marketing and SEO: Creating an integrated SEO plan

Search Engine Land

Defining marketing’s present and future Typically, content created and promoted will help the reader in some way and, in some instances, it will be purely for entertainment. Red Bull does a great job with entertaining content marketing by aligning themselves with lots of high-octane sports. Services you provide.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Make Brands and Influence People

Sales Pop!

Internet growth and its accessibility, as well as innovation expansion, have made it more convenient for people to create, distribute, and sell content digitally. How are creators shaking things up and giving brands a new game plan? This strategy also comes with comparatively low risk and cost to switch up if needed.

Negotiate 130
article thumbnail

GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

Getting entire work done or processes done in the background and only bubbling up to a human when it has an exception. So it’s kind of like coming up with something based on giving it a task or a goal, it’s going to reason on a plan on how to accomplish that. tool selection. And that’s going to be dynamic.

GTM 67
article thumbnail

Most celebrity endorsements are expensive mistakes

Martech

Email: Business email address Sign me up! Evaluating an endorsement deal whether it’s with a global icon or a niche influencer can be done with rigor and structure. Now, think Ozzy Osbourne selling I Can’t Believe It’s Not Butter! Let a YouTuber explain, let a TikToker entertain and let a podcaster deep-dive.

Niche 96
article thumbnail

What Are the Most Lucrative Ecommerce Niches in 2020?

Hubspot

But if you’re considering setting up an online store, or changing your focus in response to the current climate, you might be wondering what you should sell. In this article, we’ll look at the recent changes to the ecommerce landscape and what they mean for you as you start your online business journey or pivot into a new niche.

Niche 100
article thumbnail

50 Lucrative Blog Niches & Finding One That Works for You

Hubspot

No, that concept is also relevant to niche blog topics. Here, we'll go over what you need to consider when choosing a niche blog topic and look into 50 potential blog niche ideas you can choose from. How to Choose Your Niche Blog Topic. Entertainment. It's a fun niche with an active base. Acting Tips.

Niche 101