Martech

JANUARY 7, 2025

This article looks at those tactics from a B2B lens, broken down by the following SEO initiatives: Content strategy. For example, a rich blog post for a fintech company could be titled What is embedded finance? For LLM-specific content enhancements: Focus on content that answers People Also Ask and conversational follow-up queries.

B2B 112

B2B Engineering Education Trust 112

Veloxy

APRIL 12, 2023

Speed up the process. This means providing them with accurate and up-to-date information about the benefits of solar, how it works, and what their options are. To educate your customers effectively, you can follow these tips: Provide easy-to-understand materials such as brochures or infographics. Let’s get started!

Referrals 246

Referrals Finance Objectives and Key Results Sales 246

Salesforce

OCTOBER 15, 2024

Not only does a well-crafted sales invoice keep track of what’s been sold and how much is owed, but it also helps keep your finances in check and ensures you get paid on time. Sign up now Thanks, you’re subscribed! For example, if a customer signed up late in the month, the bill may only be for 15 days of that first month.

Finance 104

Finance Territory Price E-commerce 104

Search Engine Land

NOVEMBER 28, 2023

Google’s “credit in personalized ads” policy will be broadened to include “consumer finance in personalized ads.” Google said enforcement will commence on February 28 of next year, but that it could take six weeks to ramp up to full enforcement. What is changing.

Finance 91

Finance Follow-up Service Product 91

Salesforce

DECEMBER 2, 2024

When you run a small business or startup, you may feel like you need to be great at sales, marketing, finance, and customer service, right? Stay up to date on what’s new Keep up with the latest trends and tools, like changes in digital marketing or new customer tools. You’re not alone.

CRM 106

CRM Technique Finance Start-ups 106

SaaStr

DECEMBER 10, 2024

Focus more on the quality of the experience: how you follow up, how your product delivers value, etc. So when you’re thinking about this audience, you always have to think about being multi-threaded now as finance has come back into the deal cycle much more than it used to. that’s what really matters to them.

Engineering 111

Engineering Sell Technical Sales B2B 111

Salesforce

AUGUST 29, 2024

Even though you’re trying to speak more to executives and decision-makers instead of the general public, you don’t always need to take a buttoned-up approach to your social marketing. According to research by Wpromote, 60% of B2B marketers polled in 2023 said that social media was the most effective channel for revenue — up from 50% in 2022.

B2B 109

B2B Legal Entertainment Follow-up 109

SaaStr

MARCH 7, 2025

If I had to summarize all my learnings, it’s that you can’t really hire a full-time head of finance too early, but many of us go to hire a “CFO” around $10m-$30m ARR, when we really need a VP/SVP of Finance. Especially once the renewal cycle heats up and once you have a ton of customers to invoice.

Finance 123

Finance Price Trust Follow-up 123

Sales Pop!

SEPTEMBER 23, 2021

And as the calendar pages turn in major account pursuits, doubt, uncertainty, risk, and costs add up. The commitment of finances, organizational energy, and resources – human and otherwise can be crippling. Alas, no easy solution to recovering from eighteen months of pandemic paralysis. Especially now, in the fog of post-COVID fatigue.

Legal 242

Legal Finance Contract Networking 242

Search Engine Land

AUGUST 30, 2024

Efficiency AI automates repetitive tasks such as data analysis, email marketing and social media posting, freeing up valuable time for marketers to focus on strategy and creativity. These systems were widely used in fields such as medicine and finance. Business email address Sign me up! Processing. See terms.

Transportation 98

Transportation Education Angle Healthcare 98

Martech

FEBRUARY 3, 2025

Innovation rarely follows a straight line. Finance questions every tech investment, even the critical ones. Give finance visibility into usage metrics and ROI tracking. Show up at team meetings to understand challenges firsthand. When leaders demonstrate commitment, teams follow. The human impact cuts deep.

Finance 107

Finance Technology Technology Drivers/motivators 107

Tibor Shanto

AUGUST 5, 2021

With nearly half of B2B reps missing quota , it follows that they are failing to deliver value to their prospects. When you look at the legends of finance, they all take a long-term view of value. I read a scary stat, the average CRM has between 100 – 300 unfollowed up on tasks. You can visualize it this way: Share Your Value.

Objectives and Key Results 293

Objectives and Key Results Sales CRM Prospecting 293

Veloxy

JUNE 21, 2021

You can use these scripts, tips, and tricks to up your cold call game. A great way to do this is by coming up with three common problems your customers experience that your product or service can help with. This opens up an opportunity to show you have the solution. Cold Calling Script Structure. Close the Sale.

Cold Call 298

Cold Call Objectives and Key Results Pitch Follow-up 298

Martech

APRIL 2, 2025

Email: Business email address Sign me up! Imagine your business provides services to help other companies manage their finances and payroll. Your top competitors may not dominate search results or have massive social media followings. Processing. Let’s consider a couple of examples to clarify.

Objectives and Key Results 114

Objectives and Key Results Strategize B2C CRM 114

ClickFunnels

OCTOBER 18, 2021

The main advantage of the salary compensation structure: It’s clear and simple, which makes it easy to plan your company’s finances as well as avoid misunderstandings. Consequently, your employees might start optimizing for quantity at the expense of quality, which means that you might end up paying for leads that will never convert.

Lead generation 246

Lead generation Commission Profit margin Territory 246

ClickFunnels

SEPTEMBER 28, 2021

In just a few sentences, Ramit addresses what presumably are the three largest segments of his audience: career people, entrepreneurs, and personal finance enthusiasts. Note how he also differentiates himself from the other personal finance gurus by saying “spend on what you love, guilt-free”. Create your first lead magnet.

Lead generation 245

Lead generation Finance Non-Profits Up-sell 245

SalesProInsider

JUNE 13, 2025

The absence of intentional prep for how the conversation should end shows up as hesitation, awkwardness, or confusion when it’s time to talk next steps. That gap shows up as hesitation, vague “follow-up” next steps, or awkward goodbyes instead of clear decisions. Are finances a sensitive subject?

Closing 62

Closing Pitch Finance Follow-up 62

Salesmate

DECEMBER 4, 2020

The sales team is always the front face of the company, with the managers backing them up. Why do finance companies need CRM? Therefore, today’s finance businesses need to adopt such approaches that are modern and customer-focused, which is why CRM for Finance plays an important role in the scaling of companies.

CRM 128

CRM Service Finance Customer Relationship Management 128

SaaStr

NOVEMBER 20, 2024

They took it as its own SKU that could be opened up into new and adjacent markets. They ended up shipping Copilot for Business for non-GitHub Enterprise users, which was a commercial success. You might have to take a new approach to feedback to keep up with demand. Then, package that up into a narrative that makes sense.

Product 103

Product GTM Legal Launch 103

Salesforce

APRIL 8, 2025

The way you set up your teams can decide whether your business stays stuck or moves forward. It helps your team focus on the right opportunities, follow up at the right time, and close deals with confidence. Keeping up with all these doesnt have to be complicated. But doing it all manually can quickly become overwhelming.

Growth 94

Growth Finance Non-Profits Repeat business 94

Search Engine Land

SEPTEMBER 30, 2024

Further anchoring growth in retail spending, a 2024 Universit y of Michigan Consumer Sentiment Survey shows that while consumer sentiment has been up and down, consumers are gaining confidence and spending money online again after bottoming out in 2022. Business email address Sign me up! 23% increase in expedited shipping. Processing.

Retail 77

Retail Finance Price Follow-up 77

Hubspot

APRIL 9, 2025

Some, like scheduling follow-up emails or creating a repeatable framework for researching prospects, streamline your day without harming the quality of your work. Doing your research after regular business hours (rather than during) frees up additional selling time. Plan follow-up strategies when, how, and what to say.

Real Estate 69

Real Estate Objectives and Key Results Follow-up Contact 69

Sales Pop!

MAY 15, 2023

By streamlining your invoicing process and improving your payment terms, you can accelerate your cash flow and reduce your financing costs. By following these tips, you can speed up your payment process, reduce your payment delays, and improve your bottom line. As you may have picked up, this type of operation can be unsavory.

Conversion 130

Conversion Non-Profits Finance Profit margin 130

Martech

APRIL 7, 2025

Email: Business email address Sign me up! Then, social media allowed us to count followers, post impressions and comments and more. Both answers say that if brand investment is effective, much of its value will show up in the medium to longer term. Our display ads created #X MQLs. Campaign A contributed $X to pipeline.

B2B 118

B2B Drivers/motivators Finance Pipeline 118

Hubspot

JUNE 16, 2025

We placed a candidate for a sales role at a fintech company, and the hiring manager told us they would rather train a finance expert in sales than train a great salesperson in finance. You show you can identify hidden revenue opportunities and automate follow-ups that close deals faster. Follow up post-interview.

Objectives and Key Results 49

Objectives and Key Results Pitch Sales Follow-up 49

Salesforce

SEPTEMBER 16, 2024

It’s easy to get caught up in what to charge. Back to top ) Pros and cons of usage-based pricing Although the right pricing model for a business depends on multiple factors, including its customer base, costs, and company goals, companies often see the following benefits and challenges with usage-based pricing.

Price 52

Price Electricity E-commerce Finance 52

Salesforce

MARCH 20, 2025

A finance team streamlines operations, thanks to an AI agent that reconciles transactions, flags discrepancies, and generates reports in seconds. They use Agentforce to drastically speed up product development cycles. Rather, they embed AI agents into workflows that dont follow a predetermined script.

Strategize 124

Strategize Finance Prospecting Follow-up 124

Sales Pop!

OCTOBER 31, 2023

Navigate financing options Very few startups are fully self-funded. Whether you seek loans, investors, or other sources, an accountant is invaluable for guiding financing decisions. For debt financing, they can help you understand options like bank loans, SBA loans, and credit cards to select the best fit.

Service 130

Service Finance Referrals Growth 130

ClickFunnels

SEPTEMBER 12, 2022

The post Your First Funnel Challenge Review: Should You Sign Up? We have top-tier funnels from every industry (such as finance, eCommerce, coaching, info products, and more), and we’ll show you how to “ethically steal” the perfect funnel. Plus The Following Bonuses (For Free!). appeared first on ClickFunnels.

E-commerce 244

E-commerce Niche Real Estate Cross-sell 244

Martech

APRIL 3, 2025

Email: Business email address Sign me up! When setting up brand awareness campaigns, clearly define your messaging and targeting. If you’re unsure, set up a new campaign that implements one of the changes to A/B test the effectiveness. Your operations and finance directors will thank you. Processing.

Conversion 110

Conversion A/B testing Campaign Click Through Rate 110

Martech

JANUARY 2, 2025

All change management frameworks show a series of steps for organizations to follow. Dig deeper: 3 strategies to navigate change as digital privacy evolves A different approach to change management The frameworks we examined earlier, such as the ADKAR framework or CADR, are typically labeled as “bottom up” or “top down.”

Finance 120

Finance Technology Technology Presentation 120

Sales Pop!

SEPTEMBER 3, 2021

They wouldn’t have to waste time or finances commuting or driving from one location to another, nor would they have to deal with their boss peering over their shoulder. Sites like Etsy, ArtFire, and Zibbet allow you to set up an online shop and sell your wares for a price of your choosing. Sell Your Crafts Online.

Clients 246

Clients Angle Up-sell Start-ups 246

PandaDoc

OCTOBER 15, 2024

Deal desks can incorporate large teams of relevant stakeholders within sales, finance, product marketing, product management, legal, customer success, and more as needed. Missed follow ups, lost sales opportunities, time lost to manual processes , and more can be costing you revenue without even realizing it.

Legal 52

Legal Contract Cross-sell Finance 52

Iannarino

JUNE 17, 2021

It was natural to follow a hierarchical command and control structure, especially as companies like General Motors grew much larger. As the legacy laggard era started to wind down in the 80s, larger groups started showing up to sales meetings. The Lost Art of Closing shows you how to proactively lead your customer and close your sales.

Contract 212

Contract Sales Clients Government 212

Salesforce

MARCH 12, 2025

Algorithmic trading: In finance, autonomous agents can help execute algorithmic trading by analyzing market trends and data. and then respond to follow-up question by referring to the records and data. AI-driven systems also monitor financial transactions to detect and prevent fraudulent activities. What are assistive agents?

Represent 98

Represent Customer Relationship Management CRM Relationship Management 98

Salesforce

OCTOBER 18, 2024

A top motivating factor for most people — especially those in finance, insurance, and construction — is money. When you own a small business, you control your finances and your destiny. Author Martha Sinetar encouraged entrepreneurs to do what they love and the money will follow in her 1980s bestseller. Is there demand?

Minimum Viable Product 111

Minimum Viable Product Cross-sell Niche Legal 111

Heinz Marketing

JANUARY 10, 2022

Join us for a great conversation about speaking finance as a marketer, the importance of the sales role in retention, how you are successful as a leader first and much more. If you are following us on LinkedIn Live and joining us in the middle of your workday, thanks very much for joining. Matt: All right.

Pipeline 110

Pipeline Finance Non-Profits Sales 110