Heinz Marketing

SEPTEMBER 26, 2023

By Sheena McKinney , Business Operations & Marketing Assistant at Heinz Marketing In the world of B2B sales and marketing, first impressions matter more than ever. You have a limited amount of time to make an impression, so make it count.”

B2B 131

B2B A/B testing Pitch Technique 131

SaaStr

JANUARY 10, 2024

It’s a true vertical SaaS leader — “Cloud for Construction” — growing an impressive 33% at $1 Billion (!) GRR Has Held Up at an Impressive 95%. New Customer Count Growing 10%, ARR Growing 33%. Procore is still growing its customer count by a healthy 10% a year at scale. in ARR now.

Construction 83

Construction Growth Up-sell Start-ups 83

Search Engine Land

FEBRUARY 1, 2023

Google’s video indexing report within Google Search Console added some new improvements, including video impressions overlay and sitemap filter. Here is a screenshot of this report for one of my sites in Google Search Console: Video impression overlay. The report now shows you the number of daily video impressions over time.

Engineering 84

Engineering Presentation 84

SaaStr

MAY 10, 2023

First, so many of us HubSpot itself every day, so it’s … well, tangible. And while that growth level is a bit off the crazy pace of 2021 , it’s still mighty impressive in the current macro environment. HubSpot’s operating margins have scaled into the double-digits the past two quarters for the first time.

Growth 101

Growth B2B Up-sell Price 101

Search Engine Land

DECEMBER 1, 2022

Google has improved its system to count clicks and impressions for the Google Search Console Discover performance report. Please note that you may see an increase in your clicks and impressions within this report, but it is just a reporting change and not a change related to your actual performance in Google Discover.

Sports 91

Sports Engineering Follow-up Start-ups 91

SaaStr

APRIL 17, 2024

NRR Down a Bit, But Still Very Impressive at 133% I borrowed the NRR chart below from Meritch. #2. For me, Net New Customer Count has become the metric I obsess the most about at scale. The post 5 Interesting Learnings from Rubrik at $784,000,000 in ARR appeared first on SaaStr. If so, it’s a mighty high bar.

Price 91

Price Growth Start-ups Customers 91

SaaStr

APRIL 23, 2021

Pretty impressive. This is pretty impressive, although on reflection, perhaps what one would expect from a mission-critical SMB app. Without taking payments and a cut of transactions, Bill.com would still be an impressive SaaS company. But not nearly as impressive, at $110m ARR growing 33%. This is pretty impressive.

Growth 126

Growth Up-sell Sell Customers 126

SaaStr

AUGUST 9, 2023

First, it’s an epic bootstrapping success story. Revenue Up 31%, But New Customer Count Up Just 8% This is perhaps where you can see the challenges of scale and macro impacts hitting Atlassian a bit. And despite impressive growth, Atlassian is still cutting non-discretionary spending themselves. We have a sense of.

Growth 73

Growth Up-sell Conversion Customers 73

Martech

SEPTEMBER 7, 2022

This project is the first update of its kind to guidelines introduced in 2009. The measurement standards are focused on: Re-examining the 10-second cumulative exposure duration for counting a valid impression including “sight, sound, and motion”, as well as 3D and virtual environments. Intrinsic in-game ads.

Intrinsic 120

Intrinsic Gaming Customers B2C 120

SaaStr

NOVEMBER 1, 2023

Down A Bit, But Still Very Impressive for SMBs. But still — 111% from SMBs is very impressive. Having 110%+ NRR means your revenue will grow significantly faster than your new logo count. #7. Billion in ARR appeared first on SaaStr. But as a result, they have stunning gross margins of 87%. #3. 111% NRR from SMBs.

Non-Profits 114

Non-Profits Niche Growth Networking 114

Martech

MARCH 14, 2022

Third-party cookies are predisposed to inflation and double-counting when it comes to conversions. Why first-party tracking is a better choice. You just need first-party cookies on your website, like the kind that Google Analytics runs on. You can count how many visits or marketing touches it takes before they convert.

Drivers/motivators 95

Drivers/motivators Represent Campaign Conversion 95

SaaStr

AUGUST 30, 2021

Still, and most impressively, primarily from 52,500+ SMBs. This is pretty impressive for a high ACV SMB sale, although pretty consistent with where Zendesk is today as well at 120%. #3. This is pretty impressive given how many SMB customers they have (although consistent with 118% NRR). 5 Interesting Learnings: #1. NRR of 118%.

Represent 138

Represent Growth CRM Start-ups 138

Martech

NOVEMBER 10, 2023

“The last time holding companies did acquisitions at that scale — close to a billion — was probably when they tried to do first party data plays.” The number of retail pure play agencies out there at scale can be counted on two hands (maybe even one hand). That scarcity even continues as you get into the mid-market.”

Retail 107

Retail Networking Start-ups Price 107

Search Engine Land

JULY 26, 2023

Meta’s Q2 2023 performance also showed impressive growth in user engagement. Facebook’s daily active user count increased by 5% to reach 2.06 This is the first time that Meta has achieved double-digit growth since the fourth quarter of 2021, with much of its strong performance driven by growth in ad revenue. Daily active users.

Growth 91

Growth Engineering 91

Hubspot

NOVEMBER 22, 2019

When counting engagement, there are two terms you should know: reach and impressions. Impressions are the total number of times social media browsers have been showed your content. Impressions are different than reach because it doesn't count people who click or engage with your content, just those who are exposed to it.

Promote 101

Promote Follow-up Presentation Closing 101

Search Engine Land

APRIL 13, 2023

That was the question I set out to answer, and the result is my first Google Ads script that uses GPT. We found that RSAs drive 4X the impressions of expanded text ads, and ads with more headline variants got more impressions per ad than those with fewer variants. But there’s a new kid on the block – GPT.

Follow-up 103

Follow-up Campaign Engineering Start-ups 103

Search Engine Land

NOVEMBER 20, 2023

You will see automatically created assets on both the test and control arm, however the control side will serve 0 ACA impressions.” Note that ACA don’t count toward these asset limits.” The post Google shares automatically-created assets FAQ and marketers give their verdict appeared first on Search Engine Land.

Campaign 115

Campaign Engineering Closing Conversion 115

SaaStr

MAY 3, 2023

While Freshworks is very much a global SaaS leader, its history as perhaps the first with deep roots in India to IPO in the U.S. NRR Still Impressive at 107% Given Many SMB Customers, Although Down Year-over-Year from 115%. First quarter of non-GAAP operating profit. 20% Revenue Growth from 11% Customer Count Growth.

Non-Profits 117

Non-Profits Cross-sell B2B Growth 117

SaaStr

MARCH 6, 2024

Salesforce and Marc Benioff at first said the core market, security identity, was too small of a market. Free cash flow is even more impressive. Customer Count Up 8% Year-over-Year to 18,950 It’s hard to find net net customers after $1B ARR. Billion in ARR appeared first on SaaStr. The story is super inspiring.

Contract 86

Contract Engineering B2B Growth 86

Search Engine Land

MARCH 12, 2024

This is your opportunity to impress and persuade potential customers to visit their site, opening the door to a potential lead or sale. Help people ‘self-qualify’ With ever-increasing CPCs , do what you can to make every click count. As such, no value has been lost from not having them visit the site in the first place.

Price 119

Price Promote Follow-up Consult 119

Adaptive Business Services

MAY 8, 2024

Web hooks work in conjunction with web forms and a web hook counts against the premium web form allowance. I must say that the integration is impressive. appears as my first name. For example, you can now create a web hook to connect Nimble to Mailchimp. Watch the replay and decide for yourself!

CRM 71

CRM Contact Consult Service 71

SaaStr

NOVEMBER 13, 2021

Folks count differently, but I decided to take a slice of CB Insight’s last data — download it here — which shows 903 Unicorns. I count about 337 Unicorns and 15 Decacorns ; and. The post CB Insights: There Are ~15 SaaS/Cloud Private Decacorns, And 337 Unicorns appeared first on SaaStr.

Healthcare 100

Healthcare B2C B2B 100

Search Engine Land

MAY 17, 2024

Those of us who have been around for a while remember the PC war, the OS war, the first browser war, the smartphone war, the second browser war, the search engine war and the smart speaker war. Don’t count out the countless other AI companies. It’s the Green Toys My First Stack Cup. Here’s an example. OK, Google.

Manufacturing 77

Manufacturing Government Promote Retail 77

SaaStr

JUNE 22, 2022

New Customer Count Growing as Fast as Revenue. HashiCorp’s customer count grew 86%, from 1,736 to 3,240. High NRR plus high new customer count is the magic formula for years and years of high growth. And even more impressive — 86% customer growth. 5 Interesting Learnings: #1. Even faster than revenue growth. #2.

Growth 95

Growth Closing Customers Product 95

SaaStr

APRIL 13, 2023

Impressive, although as an overall barometer for tech and tech spending, it’s important to note that while growth is still very strong, it’s down substantially from a stunning 70% at $400m in ARR. 120,000 tiny customers (86% by count) make up 27% of revenue. But they are focused on the “less tiny” ones. $5k

Growth 95

Growth Contract Pipeline Engineering 95

Martech

JUNE 14, 2022

Creating standards for tracking impression measurement, display ad viewability and invalid traffic. Re-examining the 10-second cumulative exposure duration for counting a valid impression. The post IAB releases proposed standards for in-game ads appeared first on MarTech.

Gaming 95

Gaming Intrinsic Angle Entertainment 95

Search Engine Land

APRIL 26, 2023

Meta’s Q1 2023 performance also showed impressive growth in user engagement. Facebook’s daily active user count increased by 4% to reach 2.04 in Q1 appeared first on Search Engine Land. Other revenue $205 $215 -5.1% Family of Apps $28,306 $27,213 3.9% Reality Labs $339 $695 -51.1% Total revenue $28,645 $27,908 2.6%

Advertising/ Marketing 94

Advertising/ Marketing Growth Technology Technology 94

SaaStr

APRIL 6, 2022

Margins Continue to Improve to an Impressive 75%. This is equally as impressive. Customer count is up 44% overall to 5,944, but the 184 $1m+ customers are up 139%. #4. Billion in ARR appeared first on SaaStr. Billion in ARR, it’s still growing 102%. 5 Interesting Learnings: #1. All the Way to 178%.

Growth 110

Growth Engineering Customers Sales 110

Martech

DECEMBER 27, 2023

2: Grab attention with subject lines Your subject line is your first impression, so make it count. That’s why you should make sure the first few lines of the email match the subject line and continue the story. The post Email marketing 101: The five basics appeared first on MarTech. Get MarTech! In your inbox.

Follow-up 129

Follow-up Contact Trust CRM 129

SaaStr

AUGUST 10, 2022

8,800 employees, so an impressive ~$350,000 in revenue per employee. Atlassian's customer count is still growing an impressive 20% as year even at $3B in ARR. But it gets more impressive when you combine it with their > 130% NRR. This is what we’d expect, and it’s good to see. The Power of High NRR.

Growth 89

Growth Engineering Customers Product 89

SaaStr

SEPTEMBER 14, 2022

The six figure accounts have grown 55% by logo count (even more than other editions) and much more by total revenue. Still impressive, but it’s come down to a more earthly metric. #3. The post 5 Interesting Learnings from GitLab at $400,000,000 in ARR appeared first on SaaStr. Overall account growth is 65%. #2. It’s a good one.

GTM 89

GTM Growth B2B Closing 89

Search Engine Land

JANUARY 23, 2024

Instead, they need a tailored approach to make every dollar count. As a result, focus on capturing existing demand first. We all want to grow and scale our accounts, but it’s important to first make the most of the existing budget. You can then exclude the Sales function from all campaigns.

Territory 106

Territory Campaign Networking Construction 106

Martech

MAY 18, 2022

The growing popularity of video ads has prompted many social media platforms to modify and expand their video ad options and metrics, so bidding, view counting, and reporting can vary significantly from platform to platform. What counts as a video view on each platform? What counts as a video view on each platform?

Objectives and Key Results 101

Objectives and Key Results Campaign Follow-up Promote 101

Search Engine Land

APRIL 18, 2023

How to build the report First, open Looker Studio and create a blank report. Connect Search Console data: Find your site under Sites , and click URL impression > Web to connect that data. This is a custom name, not an out-of-the-box metric like clicks or impressions. SUBSCRIBE See terms. Happy reporting!

CTR 98

CTR Construction Clients Contract 98

Veloxy

SEPTEMBER 28, 2023

First impressions are vital in all walks of life, and this is no different here. Angle Your Body You need to make every conversation count, and there are some things that you can do to help that are more subtle. The post 13 Door-to-Door Sales Tips for New Salesmen appeared first on Veloxy.

Objectives and Key Results 264

Objectives and Key Results Pitch Angle Sales 264

Sales Pop!

DECEMBER 15, 2021

Follower count. Follower count is the easiest KPI to understand, yet it’s also greatly misunderstood. Primarily, your social media efforts shouldn’t focus on only growing follower count. Impression and reach. The number of impressions is the count of views your post or content received or generated.

Campaign 52

Campaign Repeat business Growth Promote 52

SaaStr

MARCH 13, 2023

These service businesses go all out to impress customers with little details like an extra drink or a warm welcome. They understand that every impression counts and can create returning or pissed-off one-time customers. His request was granted, which left a solid impression on him about the company.

Hospitality 83

Hospitality User Experience Growth Drivers/motivators 83