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Focus On Your Sweet Spot!

Partners in Excellence

I talk about the importance of “focusing on your sweet spot,” a lot, often taking for granted people understand what I mean. My post, An Output Of Your Sales Process Should Be Profitable Customers, generated a number of phone calls and email discussions about the sweet spot.

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B2B social media ‘sweet spots’: What’s working and what’s not

Martech

B2B social media ‘sweet spots’ Our research has uncovered a handful of businesses beginning to find the “sweet spot” for B2B. Posts focused on topics close to their hearts, such as Earth Day, Bring Your Child to Work Day, MLK Day, volunteer work, etc. The ones who just post… anything and everything.

B2B 132
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Google’s cookie deprecation: An essential marketing playbook for the post-cookie era

Martech

No matter where your company is at in the post-third-party preparation curve, the truth is that we won’t fully realize the impact on our marketing efforts until Google finally flips the switch and we head into the unknown. Data hygiene is more than just cleaning and organizing your customer data.

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Doubling Down: Satya Patel, Partner at Homebrew

SaaStr

What’s your most recent disclosed investment? What’s your sweet spot for investing — check size, stage, type of deal? And how big is your current fund? Our sweet spot is pre-seed and seed with checks ranging from $100k to $2m. What’s your pulse check on the venture markets right now, today?

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Doubling Down: Andrew Steele, Partner at Activant Capital

SaaStr

What’s your most recent disclosed investment? Solving this challenge is no easy feat, but with relentless focus on the customer and best-in-class product, Owner is giving restaurant owners superpowers and digitizing their entire operations. What’s your sweet spot for investing — check size, stage, type of deal?

Growth 85
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Doubling Down: Jay Levy Managing Partner at Zelkova Ventures

SaaStr

What’s your most recent disclosed investment? What’s your sweet spot for investing — check size, stage, type of deal? And how big is your current fund? Focus on the customer and drive revenues – sales solve all issues. What’s your pulse check on the venture markets right now, today?

Launch 92
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The great debate: Activity vs. results

Martech

It’s about making tough calls and trade-offs to focus on what matters. ” Dig deeper: Here’s why your marketing’s success depends on insights Chasing results That’s where the results-driven crew comes in. You need to connect your actions to measurable results to prove your strategies are working.