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Forget PageRank: Here’s why you should focus on ranking instead

Search Engine Land

Therefore, focusing on building PageRank-passing backlinks is akin to gambling and hoping to hit the jackpot. Websites are growing, constantly changing entities, so SEO signal consistency must be checked and verified to avoid roadblocks in competitive niches. This is almost always due to outdated legacy solutions.

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Email outreach for marketers: Measuring and optimizing performance

Martech

It felt like a high-stakes gamble, and we went all-in. Instead of a common approach like “finance,” you might focus on specific niches like “FinTech startups” or “retail banking.” For me, stepping into the shoes of a CMO without a previous background in marketing was like a roller-coaster ride. Move into verticals.

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SMB Marketing: 12 Things to Avoid Messing Everything Up

Lead Fuze

Marketing is a bit of a gamble, so make it an informed gamble. Marketing is a bit of a gamble, so make it an informed gamble. No company can capture 100% of the SMBs in its niche. If you see marketing as a chore, you’ve got the wrong attitude. It should be data-driven but at the same time creative.

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3 ways to target your PPC competitors’ audience

Search Engine Land

PPC audience targeting for lead generation Improving lead generation involves targeting specific groups: People in your niche. Now, I have to say, this is kind of a gamble because it can go in two directions. People who are interested in your services or products. People who are willing to buy from you.

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Keyword difficulty in SEO guide: Everything you need to know

Search Engine Land

You might find less relevant results and may spot some niche websites that aren’t household names. Getting ahead of trends Using tools like Google Trends, Pinterest Trends, TikTok Trends and Exploding Topics, look out for new areas of interest in your niche. There’s always a gamble here, though.

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Examples of Blogs From Every Industry, Purpose, & Readership

Hubspot

Even though steel may be a niche topic, there are blogs written in a number of engaging formats including interviews, how-to's, and listicles. Algamus Gambling Recovery Blog. The Algamus Gambling Recovery Blog is for anyone who is (or knows someone who is) going through gambling addiction recovery.

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7 Ways SEO & PPC Can Work Together in 2021

Hubspot

The marketing team at Toast is gambling on the mere possibility that restaurant managers seeking a phone system might also be in the market for POS software. That said, Toast is venture-backed and valued at $4.9B , so this is probably a gamble they're comfortable taking. While it might work, the potential for bleeding is likely.

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