Hubspot

OCTOBER 18, 2021

Have you ever played a game of Monopoly and kept tabs on the other players? But the value of observing the competition isn't specific to board games — actual companies can benefit from it as well. By the 1970s, Xerox continued to thrive with strong patents, little competition, and a growing market. Identify the competition.

Manufacturing 63

Manufacturing Assembly Line User Experience Gaming 63

Highspot

FEBRUARY 25, 2024

As Lisa McCarthy, Director of Sales Operations at Oxford University Press , highlighted, integrating Highspot with Salesforce was a game-changer, offering a unified source of truth and significantly streamlining sales workflows.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Sales Strategize 52

Hubspot

APRIL 1, 2018

It was a breaking story across the marketing and advertising industry. Pepsi even released counter-ads shortly after the campaign launched. while drinking beer and "watching the game" on TV. Watching the game, havin' a Bud" (a Budweiser), someone replies. Nonetheless, Coke received immediate attention for it. The Lesson.

Gambling 101

Gambling Campaign Sports Gaming 101

Search Engine Land

AUGUST 11, 2023

This does show well the checkered past of SEO and the nature of Google’s PR pushes to call out tactics that attempt to game their system or harm others. Figure 25 Events Some earlier posts in history promoted specific conferences like SMX, but this was over a relatively short period, so they were removed from the dataset. Figure 24 ).

Engineering 98

Engineering Follow-up Start-ups Niche 98

Hubspot

MARCH 18, 2016

They issued public apologies, updated their food safety protocols, and launched a new ad campaign focusing on how darn safe their food is (now). In 1917, Converse launched the first mass-produced basketball sneaker: the All Star. of the market share. coli outbreak. And thennn norovirus struck. 1) Converse. 1) Converse.

Conversion 78

Conversion Sports Campaign Objectives and Key Results 78

ConversionXL

MAY 1, 2017

Competitor Innovation and Market Disruption. While customer churn and loss of market share through one or several of these lapses is often quite avoidable, it’s also true that dramatic disruptions, whether due to competitor innovation or changes in market conditions, can blindside companies in ways that they have little or no control over.

Growth 127

Growth Start-ups Price Drivers/motivators 127

Hubspot

JUNE 11, 2013

They launched an ad campaign designed to convince men that the size of a diamond in an engagement ring showed how much they loved their fiancé. In 2004, Dove, a personal hygiene brand owned by Unilever, announced a campaign promoting the real beauty of women. Before 2006, video game consoles were mostly the same.

Networking 76

Networking Gaming Campaign Retail 76

Hubspot

SEPTEMBER 19, 2018

Who would become promoters of it? By the time their success prompted competitors to start their own online bookstores, Amazon had already taken a big enough market share to make competition nearly impossible. Many businesses that are now household names — like Airbnb and Uber — took multiple launches to succeed.

Minimum Viable Product 78

Minimum Viable Product Legal Finance Government 78

Hubspot

SEPTEMBER 6, 2012

On the other end of the spectrum, there are competitors who know you're an awesome content creator and totally promote your content! And by "promote," what we really mean is "steal." Gain competitive market share by creating marketing people love. Win your game fair and square -- victory will taste much sweeter.

Gaming 73

Gaming Promote Price Launch 73

Hubspot

MAY 29, 2012

This dynamic is primarily due to the content of the video, which isn't promotional and boring, but informative and/or entertaining. Some of the online marketing videos we've started seeing today are more like short movies than interruptive ads, and that's a fundamental shift from traditional advertising.

Entertainment 76

Entertainment Pitch Launch Gaming 76

Hubspot

NOVEMBER 13, 2017

The Mac vs. PC debate ended up being one of the most successful campaigns ever for Apple, and they experienced 42% market share growth in its first year. Ayer's game plan was to "create a situation where almost every person pledging marriage feels compelled to acquire a diamond engagement ring.". A key takeaway here?

Campaign 78

Campaign Gambling Cross-sell Follow-up 78

Hubspot

MARCH 2, 2015

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? Now, onto market share.

Electricity 78

Electricity Follow-up Cross-sell Market share 78

Hubspot

JULY 15, 2016

If you are launching a new community or refreshing your existing community, taking time to prepare a plan is crucial for ensuring success. How to Launch a Successful Online Community. There are two types of forums: one revolving around shared interest and the other that is more informational in nature. Marketing KPIs.

Launch 78

Launch Gaming Networking Promote 78

ConversionXL

OCTOBER 14, 2021

NPS (Net Promoter Score) and CSAT (Customer Satisfaction Score) are both methods of quantifying customer sentiment and satisfaction. Market share. Market share is a good measure of your brand position relative to your competitors, as it’s a zero-sum game. NPS & CSAT. Image source. Brand consideration.

Objectives and Key Results 157

Objectives and Key Results A/B testing Growth Market share 157

Salesforce

NOVEMBER 17, 2023

Spurred by the influence of smartphones and the convenience of online shopping, mobile commerce sales make up almost 75% of ecommerce market share. To win your share of the market, it’s important to stay on top of the latest ecommerce trends and know what motivates customers to make purchases. How is ecommerce changing?

B2C 59

B2C Minimum Viable Product Cross-sell Retail 59

Hubspot

OCTOBER 22, 2015

The categories you can filter by include things like "technology," "design agencies," "promotional," "ecommerce," and "hotel/restaurant." The categories are a little more ad hoc than many of the other resources on these list, but useful ones include things like abandoned cart emails, events emails, product launch emails, and so on.

B2C 78

B2C Sports Retail Promote 78

The Lost Book of Sales

JULY 12, 2021

Being sales vs. market driven when crossing the chasm. Launching the invasion. They sometimes even seek them out even before a formal marketing program has been launched. In sum, to the pragmatist buyer, the most powerful evidence of leadership and likelihood of competitive victory is market share.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52

Gong.io

FEBRUARY 9, 2019

It’s more than a mindless numbers game. Here’s a game-changing sales technique for getting long responses to discovery questions: Phrase your questions in a way that encourages a long response. Market dynamics and market share. BK’s genius spin was to promote themselves as the place for GROWNUPS.

Technique 133

Technique Cold Call Objectives and Key Results Objection handling 133

Search Engine Land

JANUARY 3, 2023

Google launches Question Hub for U.S. 2021: Google launched Question Hub in regions where the company found it did not have enough content in its search index to answer searchers’ questions. (On Blekko Launches New Tablet Search Engine “izik”. 5, 2010: Liveblogging The Google Nexus One Phone Launch. publishers.

Launch 92

Launch Engineering Drivers/motivators Territory 92

SaaStr

SEPTEMBER 13, 2020

Still has some market share to go, but is providing a fantastic offering that many of you benefit from. If you think of this in the context of software, it’s particularly powerful because for years, we’ve been seeing the visionaries out there promoting this transition. What was that game changing VP?

Non-Profits 66

Non-Profits Strategize Trust Growth 66

Lead Fuze

DECEMBER 15, 2023

Market stalls were bustling centers where merchants would attract customers through persuasive communications, haggling, and displays that showcased their products. In this era, market share wasn’t determined by your website ranking on web search engines or how well you optimized keywords for search engine results.

Gaming 52

Gaming Engineering Lead generation Technique 52

Search Engine Land

JANUARY 15, 2023

Bing Ads launches page feeds for easier Dynamic Search Ads management. Day Google doodle promotes King’s message of unity. 2013: The interactive Doodle allows searchers to play the Zamboni game by cleaning the ice after it is being used by children, hockey players and ice dancers. search market share.

Real Estate 86

Real Estate E-commerce Retail Engineering 86

Hubspot

MAY 10, 2012

It's easy to think of ways to use social media for B2C marketing. But many B2B marketers, while noting the importance of social media, have still struggled to find their footing in the social media marketing game. 3) Promote new content with company status updates. 6) Email your LinkedIn Group members.

Networking 76

Networking B2B Lead generation Promote 76