Gong.io

FEBRUARY 1, 2023

Recognized by business leaders for Best Value for the Price, Best Feature Set, and Best Relationship At Gong, helping our customers shift to higher-value strategic business activities is a key focus as we work daily to help go-to-market teams execute against their strategies to ensure business success and boost reps’ productivity.

Price 62

Price Strategize Trust Pipeline 62

Martech

AUGUST 28, 2023

CMO turnover cripples strategic thinking Whether or not the CMO adds tech, the turnover rate means the strategic view of the stack is constantly changing. Who is in charge of knowing all the functions, all the interactions and presenting that to people who are contemplating making changes? Who is the “voice of the stack”?

Government 94

Government Technology Technology Strategize 94

Martech

APRIL 19, 2023

Strategic intelligence. Broadly, strategic intelligence means using BI insights to drive and support strategy. We also call this market intelligence which provides businesses with current industry trends and makes sense of consumer behavior to navigate a future course of action. Next, DI reduces risk and uncertainty.

Strategize 113

Strategize GTM Healthcare Strategic planning 113

Sales Hacker

DECEMBER 21, 2023

Here’s how Stytch’s SE team unblocked revenue hurdles across our go-to market at Stytch and how this team could be a secret weapon for your revenue teams. Don’t discount their impact on driving new business, expanding customers post-sale, and coordinating efforts between go-to-market and product teams.

Engineering 98

Engineering Objectives and Key Results Drivers/motivators Teamwork 98

Gong.io

FEBRUARY 15, 2023

Amidst economic challenges, companies are seeking out ways to consolidate their go-to-market capabilities to ensure business success and boost reps’ productivity. Sales leaders can manage their pipeline better, enable more accurate forecasting, and track strategic initiatives. And they are turning to Gong to do it.

Pipeline 62

Pipeline Strategize Go To Market Trust 62

ConversionXL

NOVEMBER 4, 2021

Product marketers work to understand the market and what motivates customers. They choose the market segments to target. They design an effective go-to-market plan along with the required positioning and messaging. And don’t just go with your gut. As Fritz Shoemaker puts it, strategy is circular, not linear.

Product 127

Product E-commerce Strategize B2B 127

Highspot

SEPTEMBER 26, 2023

We’re solving these challenges with Meeting Intelligence, arming enablement with the tools to not only guide coaching conversations, but also to hold managers and reps accountable for landing the strategic initiatives that drive better revenue outcomes.” “We’ve

Meeting 52

Meeting Launch Customer Relationship Management Strategize 52

Tibor Shanto

SEPTEMBER 23, 2021

The challenge has been defining Sales Enablement, is it training, sales operations, strategic, tactical, or some other thing. It’s a culmination of many performance levers, organized and aligned, to support a sales force in going to market as effectively as possible, to better serve its buyers and customers. The Big Difference.

GTM 167

GTM Sales Consult Quota 167

Salesforce

NOVEMBER 9, 2021

The best ecommerce strategies start with a firm grasp on the present. For a proper, thorough assessment, ask yourself about how you currently go to market. This will indicate whether (and how much) automating the process can help you strategically cut sales-related costs. Get the B2B Digital Commerce Playbook.

B2B 97

B2B Strategize Legal Represent 97

Sales Pop!

AUGUST 2, 2023

Analyze Your Business Needs Before hiring an external sales team, you must check your business’s strategic requirements and objectives. These include your present volume, target market, growth aspirations, and budget. Outsourcing certain aspects of your marketing cycle to a third party may seem appealing in theory.

Represent 97

Represent Lead generation Commission Sales 97

Heinz Marketing

APRIL 21, 2022

Finding such a full-time key strategic resource takes a significant investment of resources and time. Can they ensure that operational infrastructure is in place, so the new CMO can concentrate on large strategic issues rather than tactical concerns? What about losing valuable time and momentum during gaps of employment?

Strategize 104

Strategize Networking Growth B2B 104

Veloxy

FEBRUARY 15, 2024

Listening to these top sales podcasts can help professionals enhance their skills, stay informed about new developments in the field, and gain strategic advice from seasoned sales experts for career advancement and sales success. Such podcasts are hosted by seasoned sales coaches such as Jeffrey Gitomer of ‘Sell or Die’, Brian G.

Gaming 233

Gaming Sell GTM Technique 233

Martech

SEPTEMBER 8, 2023

It isn’t a lack of vision: Most marketers understand that event content that lives on for months increases post-event touchpoints, drives more leads and grows brand awareness. Event sessions are cornerstone content that can drive activations year-round in account-based marketing outreach, sales outreach and even in-product.

Campaign 117

Campaign Relationship building Pipeline Strategize 117

Martech

DECEMBER 7, 2023

He’s assisted in the effort by his strategic advisor Karen Steele, former CMO of Lean Data and a senior marketing executive at Marketo. ” For years, marketing teams just sent emails with a link to a static gift card. ” Right now, Cardii’s target audience is B2B marketers. 3D, dynamic.”

B2C 100

B2C Sports B2B Gaming 100

SaaStr

MARCH 7, 2023

Actions Companies Can Take Today To Reduce Burn Companies that have been able to beat bottom-line plans have taken various strategic actions, often in tandem, to reduce burn and extend runway. Some other strategies for creating a more efficient go-to-market are: Adjusting pricing and contract terms with customers. Sign up HERE!

GTM 67

GTM Growth Profit margin Contract 67

Highspot

OCTOBER 23, 2023

It starts with strategic actions, teamwork, and market understanding. Dive into the art of coordinated strategies, discover how hits like the iPhone and Netflix mastered market needs and brand appeal, and use key metrics to elevate your launch. A strategic product launch targets the needs and desires of its audience.

Launch 59

Launch Negotiate Product GTM 59

Martech

FEBRUARY 10, 2022

“The biggest trend we saw [in the report] was that 83% of marketers struggle to create content that can be released across all their digital platforms,” said Bianchi. There is an increasing number of channels that we go to market through.” Watch this webinar presentation at Digital Marketing Depot.

Technology 111

Technology Technology Trust Presentation 111

Heinz Marketing

APRIL 27, 2022

The way you present and promote yourself to the world along with how others perceive you all support this notion. The presentation you showcase to the world is how you will be marketed by acquaintances or professionals. Your personal brand is the image you present within the workplace and beyond.

Niche 109

Niche Networking Promote Presentation 109

SaaStr

FEBRUARY 4, 2022

Is there a key strategic issue you want the board’s thinking on? By doing this, 90% of the update content will have been covered and you can focus the agenda on more strategic topics. This should be qualitative (no slides)and present a big-picture narrative on how things are going. .

Meeting 95

Meeting GTM Strategize Follow-up 95

ConversionXL

AUGUST 24, 2021

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Everything you need to know about the marketing manager role. Source: Zippia. Know the magic.

Promote 141

Promote Campaign Pitch Niche 141

Salesforce

JANUARY 27, 2023

and risk mitigation strategy in case the idea doesn’t pan out Present the business case in the most effective way possible, including targeting the business case to your audience; i.e., what does this mean specifically for marketing, sales, finance, etc.?

Technology 98

Technology Technology Minimum Viable Product Angle 98

Hubspot

AUGUST 21, 2023

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.

Go To Market 69

Go To Market Process GTM Launch 69

SalesLoft

APRIL 25, 2024

Join us live as go-to-market experts share their best advice and insights from the frontlines of revenue — with tactics you can immediately implement at your organization. If revenue pros are thinking it, we’re saying it. Chris Turner and Rebby John get this question a lot: what does a sales engineer do? Rebby: Ownership.

Engineering 52

Engineering Sales Education Finance 52

Veloxy

MAY 3, 2022

SBI Growth Advisory, formerly Sales Benchmark Index, is one of the nation’s pioneers and leaders in go-to-market revenue growth consultation. While the free coffee and occasional door prizes are nice, the forward thinking best practices that are present in webinars are next level. SBI Growth Advisory's KPI Dashboard. Don’t wait.

Sell 182

Sell Cold Call Tradeshows Cross-sell 182

Highspot

OCTOBER 7, 2020

Our platform allows revenue leaders to land strategic initiatives by changing the behavior of their teams — driving consistent revenue performance and drawing a direct line from go-to-market initiatives to business outcomes.” Easily track rep and team adoption of any go-to-market play, along with associated training.

Launch 52

Launch High impact Go To Market Pitch 52

Highspot

SEPTEMBER 15, 2020

“Enablement has been a vital go-to-market element for us,” said Don Matejko, President and Chief Revenue Officer at Shift. Following a thorough review process, across the go-to-market leadership team, we unanimously selected Highspot due to its user interface, personalization capabilities, and ease of use.

Technology 52

Technology Technology Product Sales 52

Hubspot

JULY 6, 2021

As revenue generation is dependent on the customer, a CRO also maintains a customer-first mindset and makes strategic decisions based on their needs. For example, you may have a VP of Sales for each region your business is present in. Create alignment between all revenue-relevant teams (sales, marketing, support, etc.)

Strategize 87

Strategize Commission Territory Campaign 87

Highspot

DECEMBER 19, 2023

Facilitate Better Sales and Marketing Alignment By incorporating marketing initiatives into sales strategies, the playbook ensures that both teams work towards common goals with consistent messaging and resources. This results in a more powerful go-to market strategy.

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

SBI

OCTOBER 29, 2019

Allego and Seismic Form Strategic Partnership to Optimize Sales Readiness with Personalized Content, Learning and Collaboration, All in One Place. New integration between market leaders delivers the benefits of Allego’s sales learning and readiness platform with Seismic’s advanced sales enablement solution. Rowe Price. Needham, Mass.

Strategic partnership 20

Strategic partnership Strategize Price Technology 20

Highspot

NOVEMBER 18, 2020

As we prepare to exit 2020, the process of building your yearly go-to-market strategy is filled with unknowns: When will we return to our physical offices? How can we invest strategically? While nobody can answer these questions with exact certainty, the broader shifts shaping our markets for the next year are already happening.

Cross-sell 52

Cross-sell Sales Technique Go To Market 52

Highspot

SEPTEMBER 17, 2019

Fall ‘19 Product Release Introduces New SmartPage Marketplace, Data Slices and Web Apps, Enabling Go-to-Market Teams to Elevate Customer Conversations. SmartPage Web Apps easily integrate interactive web applications into SmartPages, powering key go-to-market use cases, from ROI calculators to meeting schedulers. ?.

Technology 56

Technology Technology Launch Go To Market 56

Hubspot

NOVEMBER 19, 2020

Document your marketing plan supporting your market development with the template above, and make adjustments to it as needed to ensure you're reaching your market in an accurate, appealing, and consistent fashion. Step 4: Go-To Market. Featured Tool: HubSpot Go-to-Market Kit. Sales Planning.

Drivers/motivators 101

Drivers/motivators Territory Growth Launch 101

Salesforce

NOVEMBER 30, 2022

Learn best practices for framing challenges, defining success, research, prototyping, go-to-market planning, alignment and more. It takes being in an organization that understands the value of making the space for strategic design,” she said. Alignment as a strategic craft. Skill Up on Strategy Design. Visit Trail.

UX 52

UX Strategize User Experience Start-ups 52

Sales Hacker

DECEMBER 21, 2017

Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Sales Ops has expanded its role to include nearly all functions that provide strategic insight needed by a sales team to achieve sustainable growth.

Territory 88

Territory Non-Profits Contract Quota 88

Outreach

MARCH 5, 2019

With more presentations, more breakout sessions, and more panel discussions than ever before, THE sales engagement conference is going to be lit!*. She currently leads a team of field-based strategic account executives and sales development representatives. Unleash ‘19 is less than one week away , guys!

A/B testing 69

A/B testing Inside sales Represent Promote 69

Outreach

JANUARY 11, 2021

It’s important to get it right not only to motivate your sales team about going to market right now, but also simply for mental health. We used that information as our guiding principles for building the strategic plan, creating our content, and implementing the technology needed for virtual engagement. What do you want to see?

Strategic planning 75

Strategic planning Sales Technology Technology 75

Miller Heiman Group

MAY 13, 2019

Chief Product Officer Dana Hamerschlag opened her presentation by describing Van Halen’s 1984 tour rider, made infamous by the clause asking show promoters to ensure backstage candy bowls included no brown M&M’s. Technology Shifts. The report finds that what sales managers do today was the responsibility of sales directors two years ago.

Technology 82

Technology Technology Pipeline Strategize 82