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Why Are You Still Using Your Old Playbooks?

Partners in Excellence

We engage in linear selling processes–Prospecting, Qualifying, Discovering, Proposing, Closing. We still train our people the way we always have, providing them endless product training and sales skills training (prospecting, qualifying, need identification, proposing, objection handling, closing).

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The B2B case for retention marketing: 7 key tactics

Martech

This presents a compelling case for a new view of the importance of investing in the service function. Dig deeper: 4 steps to turn a prospect into a loyal customer 4. Examples of successful applications of continuous selling models in B2B include: After-sales support services. Customer defection presents an opportunity.

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Top LinkedIn profile tips: Boost your professional presence

PandaDoc

But despite being ever-present and necessary for career development, it’s surprising how many profiles don’t receive passing grades. It’s also great for prospecting. Your LinkedIn profile is where you sell yourself to other professionals and prospects. It’s another channel to sell your message to prospects.

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Milton Hwang: Spotlight on the expert

Martech

Presenting at conferences is very different from a writing forum. A: Sign me up any day, I’d rather be on stage presenting! I’ve been in sales support for 25 of my 30 years in marketing. You’re not driving value and it’s not a legitimate opportunity until you can get a live, in-person or Zoom meeting with a prospect.

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A guide on Enterprise Sales – What it is and how to scale it?

Salesmate

And so I decided to consult my friend Jay, an enterprise sales expert. How do you manage to excel at Enterprise Sales, Jay?” And so he presented me with a detailed guide on how one can leverage Enterprise Sales to grow their business and scale it. When it comes to Enterprise Sales, nurturing relationships is everything.

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I Was Wrong. NPS is A Great Core Metric.

SaaStr

It doesn’t tell you much about your prospects, the future, or your most recent customers. NPS can lead to celebrations of the past … and even worse, mediocrity in the present. And importantly — use it for a cross-functional discussion across Sales, Support, Customer Success, Marketing, Engineering, and Product.

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Sales Support: What It Is and Why It’s Essential

Salesforce

Ideally, reps would spend more time with prospects and customers, but unless they have sales support to handle the 72% of non-direct-selling work, that face time won’t happen. Learn how sales support can help free your sellers up to focus on relationships, turning your sales team into a closing powerhouse.