The Customers We Visit Are Worth 40% More Than Those We Don’t
SaaStr
SEPTEMBER 8, 2023
So I use SaaStr itself as a bit of a lab to keep my learnings on sales & marketing fresh. One thing I’m a bit embarrassed to admit is we didn’t actually crunch the numbers to see what happens when we go visit our sponsors in person. We have 150+ sponsors and I continually learn from them. The answer? Maybe more so.
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