Hubspot

APRIL 23, 2025

That was the first time I really understood what a joint venture is a strategic partnership where two businesses combine strengths while staying independent. Unlike acquisitions, they let businesses share resources without giving up control. A strong JV can help businesses: Break into new markets without starting from scratch.

X-functional 57

X-functional Manufacturing Non-Profits Government 57

Sales Hacker

OCTOBER 18, 2024

Hello and welcome to The GTM Newslettr by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. With Vanta Questionnaire Automation, go-to-market teams can complete security reviews up to 5 times faster, helping you close deals in less time than ever.

GTM 103

GTM E-commerce Real Estate Networking 103

Martech

NOVEMBER 21, 2024

Assessing leadership commitment The success of any AI project starts with executive buy-in and accountability. Ensuring leadership is supportive and strategically involved is central to passing a readiness assessment for AI integration. AI requires resources and a shift in the organization’s strategic focus.

Government 66

Government Strategic partnership Consult Strategize 66

RingDNA

MARCH 26, 2025

How to Use LinkedIn to Find and Engage B2B Sales Prospects While the cold call has hardly disappeared from inside sales, social media tools such as LinkedIn give you the ability to warm up cold calls with research. Start with Your Profile When someone looks at your LinkedIn profile, this is often their first impression of you.

Closing 62

Closing B2B Sell Referrals 62

Salesforce

SEPTEMBER 13, 2023

If you want to get the most from your data, become more efficient, and scale your marketing efforts, here’s where you can start. Get articles about marketing selected just for you, in your inbox Sign up now 2. Watch Dreamforce on Salesforce+ Not in San Francisco for Dreamforce? Show me more

Referrals 136

Referrals Strategic partnership CRM Launch 136

Salesforce

APRIL 12, 2022

We now have the ability to deliver complex, trusted patient care from anywhere. The result is better, more informed, and timely care that builds trust and confidence. Hospital Sant Joan de Déu’s success relies both on strategic partnerships and a foundational data operation. Watch now.

Hospitality 96

Hospitality Healthcare Strategic partnership Appointment 96

Martech

FEBRUARY 8, 2023

The idea is that customers who spend money (as well as sign up for the program) are rewarded with things that either hold monetary value or receive exclusive, early access to sales, new products or the like. Upon signing up, customers might be at the lowest tier with basic perks. The company then ups the ante a bit.

Retail 109

Retail Strategic partnership Gaming Trust 109

Martech

MAY 10, 2024

podcast revenue is expected to grow 12% to reach $2 billion — up from 5% growth last year — according to a new IAB/PwC study. Data from media analytics firm Guideline found podcast gross media spend up 21.7% Reaching underserved groups and tastes IHeartMedia toasted its partnership with radio and TV host Charlamagne tha God.

Sports 109

Sports Strategic partnership Networking Entertainment 109

Salesforce

APRIL 1, 2022

That’s why marketers across industries are looking to marketing automation technologies to pick up the busywork and free up time for them to innovate. The best way to start is to use previous customer data to choose the best promotional channel for your campaign and then personalize your content to reach your target audience.

Campaign 98

Campaign B2B Strategic partnership Promote 98

Martech

SEPTEMBER 21, 2021

based business owners (companies employing up to 200 people) across various industries – financial services, home services, healthcare, real estate, legal services, automotive, and advertising agencies. We learned exactly where businesses are looking for agencies to step up to the plate and help. We recently surveyed 600 U.S.-based

Clients 114

Clients Real Estate Strategic partnership Strategize 114

Salesforce

JULY 25, 2024

Our newly expanded strategic partnership with Workday focuses on improving employee experiences by connecting data and, more importantly, empowering your team with an AI employee service agent. Unleash the potential: The future of work is now This is more than a product or a partnership.

Service 105

Service Strategic partnership Networking Territory 105

Salesforce

DECEMBER 6, 2021

For forward-thinking companies like Honeywell and Twitter, the pandemic sped up employee productivity, service and product innovation, and the linchpin of business success, better customer experiences. Pandemic sped up digital transformation. This will open up opportunities to drive performance in a way that it can’t today.”.

Strategic partnership 98

Strategic partnership Territory Manufacturing Technology 98

Salesforce

JUNE 15, 2022

Google Ads Our expanded strategic partnership with Google with new integration automates first-party data interoperability between Salesforce Customer Data Platform (CDP) and Google Ads. During Connections 2022, we introduced Customer 360 innovations for Marketing and Commerce Clouds that do just that. Seamless Commerce. DISCOVER HOW.

Launch 98

Launch Strategic partnership Healthcare B2C 98

ConversionXL

AUGUST 2, 2017

Chris Samila , Partnerships Manager at Optimizely shares: “We saw building and supporting a partner ecosystem as a massive opportunity. So we started building out the partner program.”. This creates a unique window of opportunity for strategic partnerships. It all starts with choosing the right partners.

Strategic partnership 84

Strategic partnership Objectives and Key Results Cross-sell Pitch 84

Salesforce

AUGUST 29, 2023

Taylor is more than a global music sensation – she’s a marketing powerhouse, The 1 who keeps fans (and marketers) wondering what’s up her sleeve. How you can get started Marketing is not always about a transactional relationship. Get articles about marketing selected just for you, in your inbox Sign up now 2.

Strategic partnership 98

Strategic partnership Campaign Trust Follow-up 98

ConversionXL

JUNE 16, 2022

Being consistent earns trust and cements brand status—qualities that add 10–20% to your overall growth, according to LucidPress research. This consistency creates familiarity, breeding trust that turns prospects into customers and customers into advocates. Consistency is equally critical for startups. Marketing strategy.

Campaign 149

Campaign Objectives and Key Results Launch Click Through Rate 149

ConversionXL

AUGUST 2, 2017

Chris Samila , Partnerships Manager at Optimizely shares: “We saw building and supporting a partner ecosystem as a massive opportunity. So we started building out the partner program.”. This creates a unique window of opportunity for strategic partnerships. It all starts with choosing the right partners.

Strategic partnership 77

Strategic partnership Objectives and Key Results Cross-sell Pitch 77

Sales Hacker

OCTOBER 30, 2018

Follow up with her updates on Twitter at @bridgegroupinc. She is the bestselling author of No More Cold Calling and Pick Up The Damn Phone. Her book Stop Selling & Start Leading is a terrific read on buyer experience and sales. Prior to starting Betts Recruiting, Carolyn has spent most of her career in Sales and recruiting.

Inside sales 111

Inside sales Sales Cross-sell Consult 111

Hubspot

OCTOBER 3, 2012

According to Bing, the social results -- which include the ability to directly ask advice from your Facebook network -- " complement the standard search results without compromising them, offering you the chance to start a conversation and get advice from your friends, experts and enthusiasts right within the search experience.".

Networking 78

Networking Strategic partnership Engineering Drivers/motivators 78

PandaDoc

MARCH 4, 2024

A VDR speeds up and simplifies the due diligence process by conveniently presenting organized data for analysis and risk evaluation in one virtual space. The centralized hub that a VDR provides streamlines the review process for underwriters, lawyers , and auditors, ensuring regulatory compliance while speeding up the IPO journey.

Strategic partnership 52

Strategic partnership Contract Legal Negotiate 52

Salesforce

JANUARY 11, 2024

Your ecommerce strategy should start with how you’ll develop a deeper understanding of these shoppers and your market. SEO is what ensures your products show up front and center as they browse. Get articles selected just for you, in your inbox Sign up now The decision/purchase phase. Business partnerships.

Customers 64

Customers Strategic partnership Engineering Price 64

Hubspot

JULY 29, 2022

Best for: Companies looking to expand their reach at the top of the funnel and get actionable insights from their PRM platform — Crossbeam highlights which partnerships are the standouts and helps you track and attribute accurately when partnerships generate deals. Set up lead or deal attribution and reporting.

Relationship Management 85

Relationship Management Referrals E-commerce CRM 85

Salesforce

NOVEMBER 13, 2024

Get Started “When you are in hospitality you need to deliver life-changing moments. Each of these is made up of many small considerations and tasks. Then GenAI takes those items and makes intelligent recommendations of follow-up experiences or services that the staff can then recommend.

Hospitality 52

Hospitality Strategic partnership Technology Technology 52

SaaStr

OCTOBER 15, 2019

Lots of us fantasize about moving upmarket, but are unsure of how to get started, is it just a matter of hiring a team of SDRs and getting them to hit the phones? Today we’ll be talking about five ways to effectively move up market. So as Lauren sort of alluded to, we started by focusing on SMB’s. Lauren A.:

Pipeline 87

Pipeline Manufacturing Up-sell Cross-sell 87

Hubspot

DECEMBER 11, 2013

I''ll stop there before my head starts to hurt. Reflecting the way that people have begun to search, Google is starting to recognize search queries in the context of the sentences around them -- even factoring location into some search queries. I hope that cleared a few things up.

CTR 78

CTR Strategic partnership Engineering User Experience 78

Highspot

NOVEMBER 7, 2022

When researching vendors, a trusted place to start is The Forrester Wave : Sales Content Solutions, Q4 2022 report. ” Finally, “the right mix of capabilities and complexity — plus a strategic partnership.” ” See a detailed comparison of the vendors in this year’s Forrester Wave report.

Government 52

Government GTM Sales Strategic partnership 52

Lead Fuze

MAY 26, 2023

Figuring out the basics of setting up a marketing agency is critical for those wishing to break into the challenging digital marketing sphere. By following these steps on how to set up a marketing agency, you’ll be well-equipped to navigate the challenges of the industry while providing exceptional service to your clients.

Niche 52

Niche Legal Technique Negotiate 52

Lead Fuze

MAY 26, 2023

Crafting Compelling Case Studies That Detail Project Outcomes To create an engaging case study, start by outlining the client’s problem or challenge they faced before working with you. But where do you start? This is a great starting point. increased sales). Let’s look into how to maximize these chances.

Referrals 52

Referrals Pitch Niche Clients 52

Highspot

JANUARY 28, 2024

Build a Content Workflow and Structure Creating a successful content governance plan starts with establishing a robust content workflow and structure. Research reveals that a recognizable brand image can enhance audience engagement, potentially boosting company revenue by up to 23%.

Government 52

Government Legal Objectives and Key Results Strategic partnership 52

Hubspot

MARCH 16, 2016

The ROI Hang Up. It was 7:30pm, my husband was away at a conference in Miami and I was sitting on the couch watching Mickey Mouse Clubhouse with my 2 year old- just moments away from heading upstairs to start her bedtime routine. Was this whole public adjuster process actually legit or was I getting my hopes up? My heart sank.

Strategic partnership 53

Strategic partnership Negotiate A/B testing Clients 53

SaaStr

JUNE 12, 2025

“That just built a lot of trust with the AI that I was speaking to. Think enterprise security, custom integrations, and multi-year strategic partnerships. Implementation : Start today. It’s about showing up as a strategic advisor, not an order-taker. The Action Item : Audit your sales process.

Legal 85

Legal Strategic partnership Pipeline Strategize 85

Understanding the Sales Force

JUNE 20, 2025

M&A and Strategic Partnerships ( “M&A for revenue growth,” “marketplace partnerships” ): 56% of CEOs plan mergers or partnerships to scale long-term value. Thought Leadership and Brand Trust ( “B2B thought leadership,” “build brand trust” ): They want authentic outreach to warm up prospects.

Objectives and Key Results 62

Objectives and Key Results Strategic partnership Pipeline Growth 62

Martech

JUNE 5, 2025

The castle and moat strategy In business school, were taught to find a valuable, rare, inimitable core competency and to build a strategic moat around it strategic partnerships, products, legal frameworks, brand, etc. How the moat mindset shows up in marketing This moat mindset is everywhere in mature marketing teams.

Strategic partnership 60

Strategic partnership A/B testing Legal Pipeline 60

Sales Hacker

JULY 17, 2019

And I wanted to create a takeaway framework that you can apply if you’re interested in moving up to a sales management role. Brittany Wroblewski – Director of Strategic Partnerships at G2. As an Individual contributor, it’s easy to get caught up in the weeds and focus on all the mini fires that need to be put out.

Promote 95

Promote Quota Sales Consult 95

ConversionXL

JANUARY 5, 2016

The law dictates that performance increases with physiological or mental arousal, but only up to a point. However, at some point increasing the incentive and thereby motivation even further, starts to backfire: we perform (a lot) worse. Create strategic partnerships (webinars, eBooks, sponsorships, etc.) Barnum Effect.

Technique 90

Technique Conversion Extrinsic Intrinsic 90

SaaStr

MARCH 12, 2019

Erica Schultz: Well I actually started in the world of SaaS back in 2005 so about 14 years ago when I was still at Oracle Corporation and it was right after we’d acquired Siebel Systems and I took on a leadership role for what at the time was known as the CRM on demand team. Erica Schultz: No question. We’re going to move now.”

Contract 84

Contract Sports Cross-sell Start-ups 84

Hubspot

JANUARY 17, 2018

Here are 18 sales podcasts to get you started. Learn about sales team management, creative business development strategies, time-saving sales tools, B2B strategic partnerships, aligning sales with marketing, effective prospecting, negotiation techniques, and more. B2B Growth Show. Length: Approximately 20 minutes.

Technique 101

Technique Sales B2B Strategic partnership 101