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Why Are You Still Using Your Old Playbooks?

Partners in Excellence

The same old (often enjoyable) shows, cycling and recycling. All entertaining, but designed for very different times and circumstances–yet we keep going back to the same old things. The world has changed, but we are still doing the stuff we’ve always done–at least in selling.

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Revive Stagnant Pipeline with These 6 Proven Tactics

Sales Hacker

It calls for extreme intentional in order to dislodge stuck deals and reinvigorate the pipeline – this week we’ve got you covered on core tactics that are working to move the needle. This week is brought to you by Demandbase: Hit Your Revenue Goal. Use Fewer Resources. Let’s get into it. Indirect ways.

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What’s new and what’s working, in B2B channel partner marketing

Martech

Traditional support methods include training, data-sharing, co-marketing campaigns, rebates, MDF (market development funds), and sales enablement, like content, events and sales playbooks. Distributors are assigned a team to help them develop an annual marketing plan and get the most out of the programs, using the Partner Central website.

B2B 106
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HubSpot brings popular enterprise features to pro-level customers in its latest release

Martech

HubSpot rolls out new product features almost every day, and some of the most exciting updates from the past month include: Playbooks, call transcription and call coaching are now available in the Professional level of Sales and Service Hub. Records imported from Salesforce to HubSpot can now be filtered using the native integration.

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Scalable, Low CAC Growth Tactics with Hypergrowth Partners Co-Founder Guillaume Cabane

SaaStr

How Can You Grow As Fast As ramp? And no, not your mother’s outbound.” Why is it still relevant? Because, as of today, there is still no tool or platform that enables you to do this off the shelf. How Do You Build a TAM? How do you find technology advantages? That’s 10x YoY. That’s important.

Growth 86
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Email excellence: The top 10 traits of highly effective email marketers

Martech

But good email results depend on more than state-of-the-art technology, beautiful email designs or all the data you want. Staying on target, keeping your eyes on the prize — however you define it, focus on your email plan and keep distractions at bay to increase your chances of success. What’s missing?

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How to Turn a Field Sales Rep Into an Inside Sales Rep (And Still Make Quota)

Gong.io

Here’s what you – aka sales professionals – need to know to make the switch. . And keep knocking your number out of the park. #1 However, unlike in-person demos, remote meetings offer fewer cues to determine whether your pitch is landing. And you don’t have a monopoly of your prospect’s attention. .