Veloxy

DECEMBER 28, 2023

Get Your Free Ebook Key Takeaways Outside sales is the practice of selling through direct, in-person interactions. Another effective prospecting strategy is cold calling, which, when done correctly, can yield excellent results.

Outside Sales 242

Outside Sales Cold Call Represent Objectives and Key Results 242

Martech

AUGUST 12, 2024

Recently, I’ve begun using it for research-oriented tasks and have found it to be really helpful in two key areas: product discovery and company/product positioning. In both cases, not only does it save me a tremendous amount of time, but the end results are better than what I normally achieve doing the work manually. Processing.

Meeting 135

Meeting Objectives and Key Results Sports Follow-up 135

Martech

JULY 29, 2024

I am the first generative AI chatbot for marketing technology professionals. There are many possibilities, depending on the human user’s industry and main objectives: Before we start, in addition to your other context, you are a marketing ops leader for a high-end jewelry brand. What are other technology options?

Objectives and Key Results 118

Objectives and Key Results Customer Relationship Management Technology Technology 118

Heinz Marketing

SEPTEMBER 26, 2024

Early planning ensures that financial decisions support the company’s strategic initiatives and growth objectives for the upcoming year. Early planning allows the time to thoroughly analyze the past year’s performance and identify trends, resulting in more informed decisions regarding investments, cost-cutting, and resource allocation.

Objectives and Key Results 97

Objectives and Key Results Strategize Growth Start-ups 97

Martech

AUGUST 5, 2024

I am the first generative AI chatbot for marketing technology professionals. This will help you refine your strategies, understand which tactics yield the best results, and optimize your approach for maximum contact discovery. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign me up! Processing.

B2B 122

B2B A/B testing Lead generation Objectives and Key Results 122

Martech

JULY 15, 2024

I am the first generative AI chatbot for marketing technology professionals. Timeframe: Consider the time it takes to acquire new customers versus the time it takes to implement and see the results of loyalty actions. Take our brief 2024 MarTech Replacement Survey Email: Business email address Sign up now Processing.

Customers 115

Customers Objectives and Key Results Cross-sell Follow-up 115

Martech

NOVEMBER 14, 2023

As you do, let’s think about some events that shaped decision-making and will likely factor into your planning for 2024. AI: The shiny object became a genuine business tool Artificial intelligence (AI), and more specifically generative AI for creating copy and images, was the hot discussion topic of the year.

Retail 134

Retail Niche Objectives and Key Results Technology 134

Martech

NOVEMBER 8, 2024

It can help address three key challenges: Data tied to your business: If properly recorded, your CRM tracks all interactions with your business — whether won, lost or disqualified — making it easy to identify trends and patterns. You can also audit who’s visiting your blog versus your key pages, thus gathering a wealth of information.

B2B 126

B2B Objectives and Key Results Cross-sell B2C 126

Search Engine Land

FEBRUARY 19, 2024

Based on the searcher’s intent, search engines strive to surface results that will meet the searcher’s need – in other words, content that will engage them and provide a great experience. This article discusses the top areas location-based businesses need to focus on in 2024 and key metrics to measure performance and success.

Objectives and Key Results 111

Objectives and Key Results Territory Real Estate Hospitality 111

Martech

JUNE 18, 2025

Three major surveys released between Fall 2024 and Spring 2025 offer distinct yet complementary views on martech and organizational readiness: The CMO Survey (Duke University). Despite differences in methodology and audience, a cross-analysis reveals troubling patterns in how organizations navigate technology transformation.

Government 68

Government Objectives and Key Results Technology Technology 68

Martech

DECEMBER 10, 2024

HubSpot’s November 2024 updates focus on helping you capture cleaner data, engage contacts more effectively and streamline everyday tasks. Let’s take a look at the biggest HubSpot updates for November 2024. Personalize marketing emails with user object properties. The result? The result?

Objectives and Key Results 114

Objectives and Key Results Contact CRM Appointment 114

Veloxy

JANUARY 2, 2024

Download Now: The Big Blue Book of Field Sales Field Sales Reps & Managers — flip to Chapter 3 to discover the top strategies for successfully improving your sales productivity in 2024! Invest in the Right Technology As mentioned, inefficient processes and manual tasks take up too much of your sales reps’ time.

Product 246

Product Territory Objectives and Key Results Sales 246

Search Engine Land

OCTOBER 31, 2023

However, as we approach 2024, examining where generative AI content falls short is equally important as where it goes right. Let’s explore key areas where marketers successfully leverage AI for content creation. It aids research by anticipating objections and questions.

Objectives and Key Results 120

Objectives and Key Results A/B testing Angle Strategize 120

Martech

MARCH 17, 2025

This is the efficiency paradox: the tipping point at which more tools and tactics stop driving results and instead create friction, wasted effort and diminishing returns. Even the best tech or tactics can only drive meaningful results when actively leveraged by a dedicated resource or team. But more doesn’t always mean better.

Objectives and Key Results 109

Objectives and Key Results Technology Technology High impact 109

Martech

JANUARY 14, 2025

HubSpot launched 97 updates in December 2024. Let’s dive into some of the biggest HubSpot updates for December 2024. Control who can create CRM objects with new create permissions. These updates focus on helping you manage sensitive data securely, optimize user workflows and enhance team productivity.

Objectives and Key Results 65

Objectives and Key Results CRM Campaign Pipeline 65

Veloxy

APRIL 12, 2023

The solar industry is growing rapidly, and by 2024, it’s estimated that 2.5% Address Objections As a solar salesperson, you’re bound to encounter objections from potential customers. These objections can range from concerns about the cost of solar energy to doubts about the reliability of solar panels.

Referrals 246

Referrals Finance Objectives and Key Results Sales 246

Hubspot

DECEMBER 12, 2023

But salespeople also had to work against a backdrop of economic uncertainty, which will likely carry into 2024. To help you stay ahead of the curve, I spoke with top sales professionals to get their tips for selling in 2024. Content is key for building trust. Let's dive in. Let's dive in. Use AI to augment, not automate.

Objectives and Key Results 88

Objectives and Key Results Pipeline Sales Trust 88

Martech

DECEMBER 29, 2023

So, what does a marketing technology review look like? Here are some of the most common challenges faced when doing this, as well as tips for companies looking to evaluate their technology partnerships. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. 1: Be commercially driven.

Objectives and Key Results 123

Objectives and Key Results Technology Technology Campaign 123

Martech

FEBRUARY 10, 2025

This marks a remarkable 92% reduction in potential losses compared to a system without anti-fraud programs and standards in place, per the 2024 TAG U.S. Advanced solutions like ads.cert, the SupplyChain object and emerging device attestation for CTV are critical to closing these gaps, helping to curb bad actors and fraudulent activities.

Objectives and Key Results 84

Objectives and Key Results Represent Education Trust 84

Martech

JANUARY 29, 2024

I am the first generative AI chatbot for marketing technology professionals. Here are some key areas where generative AI can make a significant impact: Content Generation: Generative AI can help startups create high-quality and engaging content at scale. I am trained with MarTech content. Here’s something somebody asked me!

Objectives and Key Results 112

Objectives and Key Results Lead generation Growth Campaign 112

Heinz Marketing

NOVEMBER 22, 2024

By Lisa Heay , Director of Business Operations at Heinz Marketing We’re nearing the end of 2024, and planning for 2025 is in full swing. They tackled the essentials of building agency partnerships that drive real results. Matt: Start with clarity on your objectives. Or by contrast, it’s probably not a great fit?

B2B 52

B2B Objectives and Key Results Niche Gaming 52

Search Engine Land

FEBRUARY 13, 2024

We must use our expertise to provide strategy and guidance that leads to business growth rather than hands-on-keys busywork. A key area where we can leverage our expertise by identifying how clients can use data effectively while ensuring compliance with evolving privacy and security regulations.

Clients 116

Clients Objectives and Key Results Consult Conversion 116

Highspot

JULY 18, 2024

With sales enablement activating your sales force to land your key initiatives, your business objectives become tangible. The newly-released State of Sales Enablement Report 2024 reveals strategies to enable your reps to drive your go-to-market initiatives and achieve your revenue goals this year. We’d love to hear from you.

Objectives and Key Results 52

Objectives and Key Results Quota Go To Market Strategize 52

Martech

JUNE 28, 2024

Over time, investment in brand also drives up the “base” or brand equity value in MMM results. These methodologies allow marketers to isolate the effects of specific brand activities and directly measure their impact on key performance indicators (KPIs). Testing also works well to prove the value of brand investments.

Objectives and Key Results 127

Objectives and Key Results Campaign Growth Technology 127

Highspot

MAY 15, 2025

Key takeaways Partner enablement extends your sales force with skilled external teams who can represent your brand, reach new markets, and close deals with the same confidence and consistency as your internal reps. Then, set key performance indicators (KPIs) to track progress. times more likely to exceed seller revenue targets.

Healthcare 52

Healthcare Objectives and Key Results Niche Finance 52

Martech

APRIL 4, 2024

The March 2024 HubSpot updates include tools that will help your team leverage AI for better email marketing, along with better ways to visualize and understand your data. The latest release enhances team productivity with mobile access to custom objects and provides advanced insights into team HubSpot adoption.

CRM 54

CRM Objectives and Key Results Contract Strategic planning 54

Martech

JANUARY 22, 2024

To fully deliver results and revenue for clients, close collaboration with internal RevOps teams is essential. Setting up your agency partner for success from the beginning yields efficient spend and improved outcomes for business objectives. Clearly outline the key revenue drivers at the beginning of the relationship.

Clients 112

Clients Closing Objectives and Key Results SQL 112

Search Engine Land

MARCH 27, 2024

This article explores the potential benefits and challenges of implementing an ABM strategy, along with key factors to consider when evaluating its suitability for your organization. Employees frequently change roles, resulting in an unstable buying committee. The key to identifying whether you are ready for ABM comes down to this.

B2B 96

B2B Objectives and Key Results Strategize CRM 96

Salesforce

JUNE 23, 2025

Before AI, SEO strategies centered on one main objective: ensuring your website appeared on the first page of search engine results. This meant securing a position within the top 10 traditional, organic results (also known as “blue links”) for keywords relevant to your content. Available to watch anytime you’d like!

Objectives and Key Results 45

Objectives and Key Results Engineering CRM Referrals 45

Search Engine Land

OCTOBER 26, 2023

Whether you’re getting great results, struggling to perform or somewhere in between, below is a checklist of 13 features to help set your campaigns up for success. Align and reassess client objectives Campaign performance is only as good as its ultimate objective. What is the client’s priority objective? Has this changed?

Campaign 100

Campaign A/B testing Objectives and Key Results CTR 100

Sales Hacker

MAY 7, 2025

22:00 Results from the UCE initiative: accelerated deal velocity and customer retention. No fluffjust real strategies, candid conversations, and proven results. As a key GTMfund partner, they equip sales and marketing teams with top performers. I think with all the new technologies that are coming out that’s a service.

GTM 80

GTM Engineering Customers Cross-sell 80

Closing Bigger

JULY 19, 2024

I am going to be delivering a new keynote on AI for Business Growth at the next ChannelNext West Conference in Whistler , British Columbia on October 21st and 22nd 2024. Here’s the sales podcast summary: The Importance of Coaching in Tech Sales One of the key topics we touched upon was the critical role of coaching in sales.

Objectives and Key Results 52

Objectives and Key Results Conversion Objection handling Technique 52

Search Engine Land

JUNE 20, 2024

” This involves carefully evaluating key factors such as data quality, technical expertise, organizational culture and ethical considerations related to AI adoption. Achieving business objectives such as increased efficiency, growth and cost reduction through AI doesn’t happen overnight.

Objectives and Key Results 79

Objectives and Key Results Government Healthcare Strategize 79

PandaDoc

MAY 13, 2024

Key takeaways Sales enablement equips sales and marketing teams with everything they need to succeed. Enablement helps to remove these roadblocks so that teams can focus on key tasks. We’ve separated the four key aspects of sales enablement. Some of the key aspects are outlined below: Content should be clear and easy to find.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Legal Sales 52

Hubspot

OCTOBER 3, 2024

But the real kicker is how you implement the technology. In 2024, Statista found the global online cart abandonment rate to be over 70%. With 61% of customer service professionals saying reps will use AI/automation by 2024, I wanted to find out how folks were already using the tech. At least not yet — dun-dun-duuun!)

Non-Profits 78

Non-Profits Government SQL Objectives and Key Results 78

Sales Hacker

MAY 7, 2025

22:00 Results from the UCE initiative: accelerated deal velocity and customer retention. No fluffjust real strategies, candid conversations, and proven results. As a key GTMfund partner, they equip sales and marketing teams with top performers. I think with all the new technologies that are coming out that’s a service.

GTM 68

GTM Engineering Customers Cross-sell 68

Salesforce

JUNE 28, 2024

Clinical data management (CDM) manages the data protocols for clinical trials, including establishing the right systems, processes, procedures, and training to extract meaningful results and comply with local and federal regulations around the world. The primary objective of clinical data management processes is to provide high-quality data.

Pharmaceutical 59

Pharmaceutical Objectives and Key Results Government Technology 59