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IAB Podcast Upfront highlights rebounding audiences and increased innovation

Martech

podcast revenue is expected to grow 12% to reach $2 billion — up from 5% growth last year — according to a new IAB/PwC study. billion by 2026. The growth is fueled by engaging content and the ability to measure its impact. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projects.”

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5 Interesting Learnings From Salesforce at $24B+ ARR

SaaStr

Its growth is 20% Year-over-Year, an incredible growth rate at $24B ARR … and faster than anyone has ever grown in software at $20B+ ARR … but at the edge of what it takes to be a “fast-growing” SaaS company. Below 20% growth, and you’re a mature SaaS company. Service is bigger and faster growing.

CRM 121
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NBCUniversal launches self-serve programmatic ad portal for Peacock TV

Martech

NBCUniversal has unveiled a self-serve programmatic ad portal for its Peacock TV streaming service, allowing greater access for businesses of all sizes. At current growth levels it will expand to more than one-fourth by 2026, for a total of 84.2 What it does. Get the daily newsletter digital marketers rely on. million viewers.

Launch 97
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Salesforce Grows a Stunning 23% at $24B in ARR. 5 Interesting Lessons.

SaaStr

Salesforce had its best quarter ever, exploding to 23% growth at $24B+ ARR. The customer velocity, the growth in pipeline, are just awesome.” Service Cloud has passed Sales Cloud in revenue, and Platform is the biggest percent of revenue. Projecting 22% growth going forward. Things are on fire in SaaS and Cloud.

CRM 93
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Effective Strategies: How to Market a Home Healthcare Agency

Lead Fuze

We’ll also delve into the significance of referral programs as a successful traditional approach and discuss tracking client acquisition sources for better understanding your business growth. Who is the target market for home healthcare services? “Boost your home healthcare agency’s growth with digital marketing.

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Everything You Need to Know About Mobile Commerce

Salesforce

Mobile commerce is the process of buying and selling goods or services using a mobile device, such as a smartphone or tablet. Social commerce: This is the process of buying and selling goods and services through social media platforms like Facebook, Instagram, Snapchat, or TikTok. Say hello to huge growth potential.

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Elevate Your Salesforce Career With Trailblazer Mentorship

Salesforce

Over the past years, we’ve seen a rapid pace of digital transformation fueling massive growth in cloud technology. million new jobs by 2026. Unlock career opportunities with Trailblazer Mentorship Meet Trailblazer Mentee Daphne Zhang Give back to the community as a Trailblazer Mentor Ready to dive in? Unsure how to get started?