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TikTok set to trial ad-free subscription for $4.99

Search Engine Land

TikTok may soon pilot an ad-free subscription service on its app. That number is expected to quadruple by 2026. Code within the social platform suggests that subscribers may soon be able to access content with no interruptions from adverts for $4.99 Why we care. . SUBSCRIBE See terms. billion in 2022.

Campaign 104
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5 Interesting Learnings From Salesforce at $24B+ ARR

SaaStr

This trend has been true for a while, and now both its Service Cloud and its Platform group are bigger and faster growing than the classic CRM product we all know and use. It’s super interesting that today, Salesforce is more of a Service Cloud than a Sales Cloud. Service is bigger and faster growing. And a bonus note: 6.

CRM 121
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The latest AI-powered martech products, platforms and additions

Martech

20% to 30% of customer service and support agents will be replaced with generative AI by 2026, according to Gartner. Uma Challa, Gartner’s customer service expert, says this is shortsighted because the technology isn’t yet up to the task.

Product 85
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Moving Customer Data Isn’t Cheap: How Zero Copy Can Help

Salesforce

Buyers Edge — a leading procurement optimization company in the food service industry — wanted to build a unified customer profile in a CDP while accessing purchase data stored in a data warehouse. But no data warehouse performs all the functions of a CDP, such as identity management and user-friendly analytics.

Customers 124
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NBCUniversal launches self-serve programmatic ad portal for Peacock TV

Martech

NBCUniversal has unveiled a self-serve programmatic ad portal for its Peacock TV streaming service, allowing greater access for businesses of all sizes. At current growth levels it will expand to more than one-fourth by 2026, for a total of 84.2 What it does. Get the daily newsletter digital marketers rely on. Processing.Please wait.

Launch 99
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9.3M Jobs and $1.6T in Revenue: The Salesforce Business Partner Ecosystem

Salesforce

Our Slack-first Customer 360 suite is the foundation that brings sales, service, marketing, commerce, IT, and analytics together through digital workflows. in new business revenue by 2026. According to IDC , our ecosystem of partners is on track to grow to nearly 6X the size of Salesforce itself by 2026. jobs and $1.6T

B2C 52
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Salesforce Grows a Stunning 23% at $24B in ARR. 5 Interesting Lessons.

SaaStr

Service Cloud has passed Sales Cloud in revenue, and Platform is the biggest percent of revenue. And $50B ARR by 2026. Salesforce continues to see Cloud and its own products grow at an incredible rate. Mulesoft, Tableau, and the platform are exploding. The Sales Cloud remains highly mature, only growing 11%. Not anymore.

CRM 101