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The 2026 Sales Team: 50% Humans, 50% AIs. All 1 Team.

SaaStr

Probably something similar by 2026. By 2026, these same AI systems will have evolved to manage entire sections of the sales process autonomously. By 2026, these same AI systems will have evolved to manage entire sections of the sales process autonomously. A 50/50 Sales Team. 50% of your team are humans.

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ChatGPT with ads: ‘Free-user monetization’ coming in 2026?

Martech

OpenAI appears to forecast a billion dollars in new revenue from free user monetization in 2026. Processing. The post ChatGPT with ads: Free-user monetization coming in 2026? That figure is forecast to grow to nearly $25 billion by 2029, of OpenAIs total $125 billion projection. billion by the end of next year. The report.

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How TikTok is transforming brand advertising

Martech

billion by 2026. Processing. TikTok: An essential advertising platform TikTok is quietly revolutionizing the way that brands connect with people. The social platform has now become a valuable advertising hub, with ad revenues set to hit $43.96 With over 1.9

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2025 GTM forecast: Key shifts redefining the future of go-to-market strategy

Martech

This may be the largest window into the minds of the F2000 C-suite yet assembled, including the bases for some pretty clear forecasts for 2025 and into 2026. Toward the more mundane end of the scale, 52% of the B2B leaders I spoke with plan to replace their marketing leaders with B2C marketing leaders in 2025-2026. Processing.

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Urban digital transformation: Insights for marketers from global smart cities

Martech

How to achieve an Austin-style rebrand Rebranding is a strategic process that requires careful planning and execution. Intelligent document processing (IDP) is key for cities wanting to preserve important paper archives. Processing. Austin succeeded because by building on existing strengths while pivoting towards a new identity.

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AI-powered martech news and releases: September 12

Martech

AI is expected to produce 48% of social media marketing content by 2026, according to a Capterra study. Wix.com’s AI theme assistant is designed to streamline and enhance the website design process. AI agents in Oracle Fusion Applications automate business processes and provide personalized insights. Processing.

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Why brands must bridge the knowledge gap in AI adoption

Martech

Additionally, AI is too broad a term to focus on, with generative AI taking much of the oxygen in conversations, yet with other forms of artificial intelligence, such as predictive analytics and robotic process automation (RPA), having a larger existing footprint. Processing. Unlike other recently hyped technologies (e.g.,