Hubspot

MARCH 4, 2020

To illustrate, let's say a local marketing company has a goal of boosting email sign-ups, and is hosting a networking event in a month. While bigger companies' campaigns have to be general with mass email copy, a local company's marketing team has the edge of inserting local language to communicate with customers on a deeper level.

Angle 95

Angle Click Through Rate Promote Start-ups 95

Hubspot

JUNE 20, 2018

As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. An email list is a collection of email addresses that a business can create by engaging with potential customers through lead-generating campaigns.

A/B testing 78

A/B testing Contact Promote Campaign 78

Salesmate

MAY 12, 2020

For that, you must learn how to rope-in every available channel of your business form promoting it to your audience. These angles and solutions are much more diverse and interesting than just sticking to the “basics”. Many startups decide that one their product or service is ready to market, their marketing campaigns will follow suit.

E-commerce 103

E-commerce Retail Angle Sales 103

Search Engine Land

OCTOBER 25, 2022

We can look at our campaigns from different angles and develop innovative ways to improve them. That content got promoted by our competitors, and not just my reporting manager but the owner of the 300-people company appreciated me over an email. What if the email campaign for Christmas won’t surpass the last year’s sales?

Campaign 94

Campaign Clients Consult Angle 94

Beeketing

MAY 3, 2021

Once it is implemented successfully into the business’s eCommerce system, the business simply needs to scale through a combination of new product lines, content publishing, and web promotion. . The video below can be used as a starting point for identifying your pitch angle. . <Carmine Influencer outreach.

Growth 52

Growth Niche Angle Pitch 52

ConversionXL

NOVEMBER 27, 2019

A similar disappointment has plagued many mysterious campaigns of decades past (like those billowing sheets that teased new cars—a bold choice given 1990s designs). Not every secret is a ticking-clock campaign. McDonald’s outed their own recipe for “secret sauce,” even promoting an instructional YouTube video from one of their chefs.

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

A similar disappointment has plagued many mysterious campaigns of decades past (like those billowing sheets that teased new cars—a bold choice given 1990s designs). Not every secret is a ticking-clock campaign. McDonald’s outed their own recipe for “secret sauce,” even promoting an instructional YouTube video from one of their chefs.

Customers 101

Customers Strategize Campaign Manufacturing 101

Hubspot

MARCH 29, 2013

I was impressed with the content, but more importantly, I thought the angle was spot on -- one of the pain points many marketers and business owners share with me is that it's scary to adopt a new methodology when it might not yield immediate results. Nurture leads with campaigns that bring them further down the funnel.

A/B testing 75

A/B testing Angle Education Campaign 75

Hubspot

OCTOBER 30, 2013

This dedicated day of giving is changing the way we look at corporate philanthropy and promoting social responsibility alongside turning a profit. Many companies are simply participating in Giving Tuesday by writing a blog post , sending an email to their networks , and posting on social media to raise awareness for the day.

Sports 70

Sports Angle Consult Networking 70

Hubspot

JUNE 13, 2019

Ensure it's unique : A powerful subject line should be disruptive, innovative, or offer a human interest angle. Instead, try slightly tweaking the angle of your pitch. If your release is too self-promotional , you'll probably find that journalists won't want to turn it into a story. 110 USD) each time.

Pitch 101

Pitch Angle Contact Follow-up 101

Hubspot

MARCH 28, 2012

As a marketer, it's your job to make sure you're constantly adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. 6) Promote an online contest like a free giveaway, and have entrants sign up or submit with their email address. 14) Promote one of your lead-gen offers on Twitter.

Promote 78

Promote Angle Contact Campaign 78

Hubspot

JUNE 11, 2013

They launched an ad campaign designed to convince men that the size of a diamond in an engagement ring showed how much they loved their fiancé. The campaign may have been decades ago, but DeBeers'' impact is still seen in advertising for diamonds today, and the attitude toward diamonds today. DeBeers decided to change all this.

Networking 76

Networking Gaming Campaign Retail 76

Hubspot

JANUARY 31, 2013

And remember, it's not too late to dream up your own Super Bowl campaign! Their YouTube channel has racked up thousands of views on just the promotional videos alone. But by newsjacking the Super Bowl, they're now getting national attention for their campaign. 1) Animal Planet's Puppy Bowl. Not everyone is a football fan.

Gaming 73

Gaming Non-Profits Campaign Angle 73

Hubspot

JANUARY 9, 2012

Just leverage its success by linking to new lead generation content you've created that you want to promote. If the angle with which you approached a particular topic was very popular, take advantage of the fact that not everyone consumes content in the same way. Change the Content Asset Type. Re-Market It.

Angle 54

Angle Lead generation Niche Networking 54

Hubspot

MAY 23, 2012

If you found an opportunity to write a blog post , launch a social media campaign, get press coverage, or generate some sort of sales or lead gen offer in all of those scenarios, then you're a newsjacker -- and that's a great thing to be as an inbound marketer! One more thing before you start creating content and promoting!

Angle 76

Angle Campaign Start-ups Launch 76

Search Engine Land

JULY 24, 2023

Instead of relying solely on your own expertise, use AI-generated prompts to explore different angles and viewpoints. Priming can help shape its responses and ensure they align with your desired angle. Create an advertising campaign about a health food delivery service targeting busy professionals. How would you approach it?

Objectives and Key Results 96

Objectives and Key Results Angle Healthcare Finance 96

Hubspot

MARCH 22, 2012

Performing this research will let you find a unique angle to the story that relates to your business, industry, or audience's pain point. The story was picked up by multiple local news networks and spread via Twitter, racking up 331 "likes" and 51 comments on their Facebook page alone. What do you do to stay agile on social media?

Angle 74

Angle Follow-up Service Start-ups 74

Hubspot

OCTOBER 18, 2013

Howard Wolfson , Deputy Mayor of New York City and a long-time communications advisor to Mayor Michael Bloomberg and Senator Hillary Clinton said it best: “The biggest mistake people make when it comes to PR is doing exactly what everyone else does: boring press releases, robotic executive briefings, and dry advertising and campaigns.

Launch 76

Launch Angle Pitch Start-ups 76

ConversionXL

JUNE 23, 2020

They’re a content marketing play that borrows the credibility of the site on which they’re published (if they’re “native ads”) or promoted (if they live on other sites). In a report by Facebook , native ads are responsible for 86% of impressions on the Audience Network and receive up to 60% more engagement than regular display ads.

Entertainment 105

Entertainment Angle Education Promote 105

Heinz Marketing

FEBRUARY 22, 2023

Maybe you’re putting a pause on your digital ads and relying on email for your next campaign. To get started, pull your deliverability and open rates for your various email types – newsletters, nurtures, promotions, etc., Often you have a marketing campaign and need to build your list fast.

Angle 96

Angle Campaign Follow-up Start-ups 96

ConversionXL

MAY 27, 2022

Each marketing campaign should have one specific message based on a single idea. Our advantages were almost all network-driven. This helps further the company’s reach and promotes an engaged workforce (which leads to 20% higher sales and 21% higher profitability ). What is your value offer ? The message. The channels.

Referrals 115

Referrals Drivers/motivators Angle Trust 115

Heinz Marketing

JUNE 2, 2022

Whether your marketing strategy is focused on brand awareness, promoting a product, or trying to grow your own personal following – there is a set of criteria you should consider and understand before choosing the ideal social media platforms to meet your goals. Please check it out for more in-depth detail but here it is in summary.

Promote 110

Promote B2B Follow-up Angle 110

Hubspot

JANUARY 9, 2019

Check out his five-step process for running efficient campaigns and start optimizing your Facebook advertising budget today. Choose a campaign objective. From a fifty-thousand foot view, our paid acquisition team usually pursues two types of Facebook advertising campaigns: direct response and branding. Pick a bid strategy.

Process 77

Process Angle Click Through Rate Gambling 77

Hubspot

AUGUST 19, 2019

We all dream about that one campaign that just really takes off -- I'm talking about the Game of Thrones of the content marketing world. Here, I sat down with Larry Kim to discuss one of his campaigns for WordStream, which went viral and resulted in millions of links back to WordStream's website. Impressive, right?

Campaign 77

Campaign Niche Angle Promote 77

ConversionXL

JUNE 30, 2021

FedEx is promising that they can deliver a parcel the next day; It’s tangible because FedEx has the network and infrastructure to get a package to its destination on time, and; It’s customer focussed. What’s more, the company’s branding, marketing campaigns, tone of voice, and services all align with its USP. Premium fabrics.

E-commerce 149

E-commerce Sell Angle Up-sell 149

Hubspot

OCTOBER 1, 2015

It began as an unknown start-up in California and wanted to run billboard advertising campaigns to generate awareness and traffic, but realized quickly that it couldn’t afford it. Billboards run between $30,000 and $50,000 per four-week campaign. The result: This ad campaign is still paying off.

Angle 76

Angle Campaign Gaming Networking 76

Hubspot

SEPTEMBER 17, 2018

It’s central to your outreach and campaign efforts … especially your social strategy. Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. Do all of your drafting in Google Docs to promote collaboration and real-time commenting.

Angle 101

Angle Objectives and Key Results X-functional CTR 101

Hubspot

OCTOBER 19, 2015

But of all the social networking sites out there, Instagram is the one college students use the most, according to a 2015 Pew Research Center survey. They also did a great job with campaign graphics, like the ones below on ending hazing and promoting their sweepstakes, the grand prize of which was a trip to Cancun.

Angle 78

Angle Sports Campaign Promote 78

ConversionXL

MAY 29, 2019

Others don’t distill into tidy bullet points, like choosing a unique angle for storytelling. Recent activities; Recent posts; Channels (others you want to promote). If you get too close to your product, content appears promotional, a death knell for YouTube success. was to start promoting some of our videos on Reddit [.]

Promote 106

Promote Entertainment Education Growth 106

Hubspot

FEBRUARY 6, 2019

We compiled this guide to help you better understand Google Shopping and get started with your first Shopping campaign. Create a Google Shopping campaign. Place bids on your Shopping campaign. Target and schedule your Shopping campaign. Keep reading to get started, or use the chapter links to jump ahead. Build ad groups.

Retail 74

Retail Campaign E-commerce Price 74

Sales Hacker

SEPTEMBER 7, 2021

A private membership that connects you with a network of thousands of like-minded peers, 13 different schools as part of Pavilion University, mentorship, coaching, and even mastermind groups. Marketing being told to provide lead generation through email campaigns, etc. Are they going to help me get promoted? Go to outreach.io/onoutreach

Trust 93

Trust Cold Call CRM Start-ups 93

Heinz Marketing

OCTOBER 7, 2019

For those of you joining us live on the Funnel Media Radio Network, thanks for making us part of your work day. So the fee didn’t go from very small orders to very large enterprise orders all being handled through a distribution network. We have campaigns, like in Q2 we did a retail campaign in Q3 we’re doing finance.

Pipeline 60

Pipeline Territory Healthcare Sales 60

Hubspot

JULY 12, 2012

According to a survey from Corporate Visions via MarketingProfs , 37% of B2B marketers cite content that's neither provocative nor engaging as a barrier to successful demand generation campaigns. Find a Relatable Angle. Taking a similar angle in your content can help make a dull concept a little more interesting, too.

Angle 78

Angle Entertainment Networking B2B 78

Hubspot

JULY 10, 2018

This makes it an ideal channel for top-of-the-funnel awareness -- for instance, you might promote a downloadable ebook to capture quality leads with an initial offer. It’s no surprise that LinkedIn, the go-to B2B social network, has above-the-board figures when it comes to B2B social media conversion. Facebook Lead Ad. LinkedIn Ads.

Campaign 99

Campaign B2B Lead generation CTR 99

Hubspot

JANUARY 9, 2013

Even now, when I launch a new marketing offer, I create an accompanying visual -- whether it's an infographic or just a picture to post on Facebook -- in PowerPoint to pair the campaign with visual content. Typically at HubSpot, we use simpler visuals for promoting our marketing offers -- ebooks, webinars, etc. Let's get started.

Represent 78

Represent Promote Presentation Angle 78

Pointclear

MAY 2, 2012

He also notes that all marketing organizations are becoming mini publishers that have to produce content that comes from a different angle, is unique and is well-prepared. He likes both Cisco’s The Network and Intel’s Free Press for reinventing their press rooms as media organizations.

Strategize 72

Strategize B2B Angle Cold Call 72

SaaStr

AUGUST 22, 2020

Justin Bedecarre: During the pandemic, HelloOffice, my company has promoted engineering manager, [Jaziel 00:17:46] out of Dallas, our first remote engineering manager. I literally remember handing out like T-shirts just to try and get signups just to promote where work is going. And it’s been working out phenomenally.

Real Estate 60

Real Estate Government Contract Start-ups 60