Remove blog focus-on-the-right-target
article thumbnail

The Only Two OKRs for Sales

Iannarino

The more you focus on these major outcomes, the better your results. Grove introduced OKRs in his book High Output Management , outlining his approach to getting the right things done and continually improving results. Key Result One: Second meetings with target (prospective) clients. He listened, learned, and made adjustments.

article thumbnail

ROI-driven content marketing: Aligning strategies with revenue goals

Search Engine Land

From choosing the right topics to getting your content in front of the right eyes, here’s how to turn your content efforts into real revenue drivers. You spend $10,000 creating a series of blog posts and videos promoting your new line of organic cotton t-shirts. What is content marketing ROI? The more specific, the better.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Use SEO For Amazing Lead Generation Results

ClickFunnels

I’ll never forget when, as a budding marketer, I repeatedly discovered HubSpot’s blog content through various Google searches related to online marketing. Your target market is searching for stuff in Google. Because it’s the largest search engine in the world (by far) and virtually every target market is using it. Cool, right?

article thumbnail

9 things to do when SEO is great but sales and leads are terrible

Search Engine Land

Here are some key areas to focus on: Use white space to declutter your pages. Focus on your page speed – slow sites lose 90% of leads. Optimizing this metric will require you to review key sections of your site: Blog : Your blog may be a traffic magnet, but let’s turn those visitors into sales. The good news?

article thumbnail

4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM

Search Engine Land

Use your email marketing software to segment your list by customer interests and demographics and send targeted emails that are relevant to each group. In addition to optimizing your product pages, you can also create holiday-specific content, such as blog posts, infographics, and social media posts. Personalize your emails.

Campaign 135
article thumbnail

15 Lead Generation Techniques That Will Grow Your Business

ClickFunnels

To start, let’s talk about what we believe should be the foundation of your lead-gen strategy — regardless of your industry, niche, or target market. They’re listening to the same podcasts, reading the same blogs, signing up for the same newsletters, and following the same Instagram influencers. That’d be super valuable, right?

article thumbnail

8 Proven Traffic Sources for Your Sales Funnel

ClickFunnels

The post 8 Proven Traffic Sources for Your Sales Funnel appeared first on ClickFunnels. The beauty of Internet marketing comes in the fact that you’re never tied down to a single source of revenue. With so many potential options when it comes to putting your product out there, there’s no need to restrict yourself. Why is Traffic So Important?

Niche 246