Hubspot

JANUARY 6, 2020

And, although productivity is one of the main concerns employers have when introducing remote work, it has actually been reported to increase employees' productivity. In fact, 85% of people have reported increased levels of productivity as a result of remote work. Reed has found that this contributes to her productivity.

Meeting 82

Meeting Product Closing Customers 82

Hubspot

JUNE 21, 2019

The brand new site design you've been working on is finally finished -- and it looks great. The beauty of website plugins is in their simplicity. Ultimately, this is a good tool for you if you feel your site's viewers could benefit from visualizing how popular your products or services are. But first -- what is a website plugin?

A/B testing 101

A/B testing X-functional Lead generation UX 101

ConversionXL

FEBRUARY 3, 2022

In this article, you’ll learn what growth hacking in marketing is and what it’s not. The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Why do people think growth hacking in marketing is controversial?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Sales Hacker

MAY 24, 2021

Whether you’re sales or marketing, putting out content is a never-ending task, a mountain with no peak. It teaches you exactly how to thread a story through your brand and how both sales and marketing can be part of that process. With so much competition across, it takes more and more effort to creep into the brains of your audience.

Objectives and Key Results 72

Objectives and Key Results Niche Sales CRM 72

ConversionXL

NOVEMBER 12, 2018

If you generate a $200 million quarterly profit with an online product, your website’s user experience must be world class, right? Some important details on our blog. And it linked to a blog post telling you that the site was back online after “recent scheduled downtime.” Registration. Onboarding. Coaching sessions?

UX 116

UX Growth Non-Profits User Experience 116

Hubspot

APRIL 27, 2021

Their writing style guide (or "editorial style guide" as they call it) was made to keep both their in-house contributors and their freelancers on the same page when writing and editing marketing content for clients. The simplicity is effective, and they clearly had fun designing the document to be cohesive with their brand guidelines.

E-commerce 100

E-commerce Legal Follow-up Start-ups 100

Hubspot

MAY 31, 2018

In 2017, 71% of small businesses had a website, and 92% of businesses without a website said they’d have one by the end of 2018. Today, having a website is as necessary for a company as having a phone number. Maybe you’re starting a new business venture or developing your personal brand. How to Make a Website. Choose your platform. Write content.

Service 101

Service Represent Follow-up CRM 101

Lead Fuze

MARCH 9, 2021

It also gives them a great opportunity to ask questions and learn how you would like them to navigate certain objections and other roadblocks they may come across throughout new client acquisition and beyond. Aside from being a great teaching moment in enhancing the skills of your team, it also models preparedness. Close more deals.

Objectives and Key Results 105

Objectives and Key Results Sales Clients Up-sell 105

Hubspot

OCTOBER 31, 2017

To see what I mean, check out these 13 great email examples that cleverly use personalization. Here's another great personalized email example that leverages a user's interests to provide a relevant, value-packed message. A few Halloweens ago, HubSpot's blogging team dressed as the dancing pumpkin man from this viral video.

Presentation 101

Presentation Networking Contact Follow-up 101

ConversionXL

OCTOBER 20, 2016

This is an important question, and as Conversion Consultant Jeremy Smith mentioned in a blog post , the definition itself is self-referential: “pleasant, friendly, and easy to like.”. They read your blog. There’s absolutely no question that advertisers have been using beautiful people to sell their products for decades.

Contact 115

Contact Consult Management Consulting Referrals 115

Hubspot

AUGUST 10, 2015

These catchphrases accomplish everything we as Marketers hope to accomplish with a value proposition. In a crowded CRM Market, RelateIQ’s value proposition truly stands out. Mint’s value proposition is a perfect fit for the brand and its product. 1) RelateIQ. Be good with your money.”. Plans from $7.99 What do they do?

Entertainment 69

Entertainment CRM Retail Education 69

Hubspot

MAY 29, 2019

I'm a big fan of finding the latest and greatest digital marketing tools. While digital marketing tools will only help you execute a proper strategy (they won't do the work for you), the right technology stack can really help you zoom past the competition. HubSpot Marketing. It's easily the most robust product in this space.

A/B testing 78

A/B testing Price CRM Start-ups 78

Hubspot

OCTOBER 17, 2013

As many of you know, creating remarkable content is a hallmark of both HubSpot as a company and the inbound marketing movement. Kathy notes that while trust in advertisements is down, trust in recommendations from friends and colleagues is up (inbound marketing for the win!).

Customers 70

Customers User Experience Government Trust 70

Hubspot

MARCH 18, 2019

They’re how we, as marketers, classify the people who engage with our brand -- humans with needs and desires. They’re what your product or service aims to fulfill. But, in order to fulfill these needs and desires, your business needs more than just a good product. To explain further, you obviously know your product well.

Drivers/motivators 77

Drivers/motivators Price Conversion Up-sell 77

ConversionXL

JUNE 21, 2015

Exit intent works great. Don’t do generic pitches, make specific offers on specific blog posts – offer content upgrades (e.g. blog post about 10 tips has an opt-in offer to get another 10 tips on the same subject). Don’t do generic pitches, make specific offers on specific blog posts – offer content upgrades (e.g.

A/B testing 105

A/B testing Campaign Start-ups Conversion 105

Hubspot

OCTOBER 4, 2013

Yesterday, when I started researching this post, I received a link from a colleague of mine to a research study which concluded that looking at pictures of cute dogs, kittens, baby pandas, and other bundles of happiness can actually improve your productivity. However, these images can only help with your productivity so much.

Technique 77

Technique Product Meeting Appointment 77

Hubspot

APRIL 22, 2015

When most people think about email marketing, they picture one-off emails sent to targeted portions of their database. While those emails are certainly a very important part of a healthy marketing strategy, there's another type of email that can be a powerful addition to your mix: transactional emails. What is a transactional email ?

Campaign 75

Campaign Promote Real Estate Referrals 75

SBI

AUGUST 20, 2013

In today’s blog, I’d like to ask for your input. David and Matt have discovered that simplicity in sales matters, and as a result, they’ve hit the big time book lotto. and see how it can be applied for B2B products. I love to figure out how seemingly unrelated concepts can apply to the field of sales. Here’s the subject.

Sell 51

Sell Consult B2B Follow-up 51

Hubspot

JULY 16, 2012

When we discuss calls-to-action (CTAs) in marketing, we often look at them as a key driver of lead generation. While CTAs are great for generating lead conversions, they can also help contribute to a different goal: growing your email list. The Combine offers a great example of that. 1) The Combine. 2) Crowd Track Gent.

Drivers/motivators 71

Drivers/motivators Contact Lead generation Follow-up 71

Hubspot

OCTOBER 25, 2012

In terms of digital marketing channels, email marketing is one of the oldest. More than a decade counts as a long time in digital marketing, you know. But they're the kind of misconceptions that, if marketers believe them, can really impact the effectiveness of email marketing campaigns. And nobody wants that.

Lead generation 76

Lead generation Contact Legal Campaign 76

Hubspot

JULY 23, 2010

People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Focus on the "who" of your blog.

Entertainment 72

Entertainment Networking Follow-up Engineering 72

Hubspot

JULY 25, 2012

Chances are, if you're doing any of these things that tend to make people distrust companies, nixing it from your marketing repertoire will do some serious wonders for your likeability index. And these days, simplicity and ease of navigation is key. Not even a hint of what your products or services might cost? Take a look!

Trust 74

Trust Cross-sell Price Contact 74

ConversionXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. They’re having conversations with colleagues, researching on social media, and listening to podcasts about the product or industry and learning where your brand fits in. industry conferences, marketing meetups, VC groups, etc.). What is the dark funnel? Events (e.g.,

A/B testing 103

A/B testing B2B Trust Follow-up 103

Hubspot

MAY 3, 2024

Cut to 2024 , and I lean on ChatGPT to brainstorm use cases for products, concepts, or other ideas I’m writing about. Aside from ChatGPT and my specific use for it, plenty of other AI tools on the market can help your small business. Marketing and Sales Nearly 90% of marketing professionals find that AI improves content quality.

E-commerce 53

E-commerce Niche Start-ups Service 53

Search Engine Land

SEPTEMBER 26, 2023

Williams-Cook saw it all – big names in affiliate marketing saw their traffic go down the drain, agencies were getting the boot from clients whose rankings tanked, and suddenly, folks were charging money to remove links. Every change is a new opportunity to learn. But then, Penguin happened. It was like a switch flipped overnight.

E-commerce 132

E-commerce Engineering Gaming Gambling 132

ConversionXL

MARCH 9, 2016

How familiar is the visitor with your product / service / company? How familiar is the visitor with your product / service / company? They’re likely to immediately click “Pricing” or “Demo” or “Products” or enter their email without scrolling. No, UX mistakes are foundational.

UX 90

UX Price Drivers/motivators Start-ups 90

Search Engine Land

APRIL 11, 2023

Whenever a Google algorithm rolls out, Google’s recommendations fall back on E-E-A-T factors without fail : “Google’s automated systems are designed to use many different factors to rank great content. Expertise : Local service pages, blog posts. So what is E-E-A-T? Why does E-E-A-T matter for local SEO?

Trust 142

Trust Legal Real Estate Gaming 142

Veloxy

SEPTEMBER 29, 2021

This is a conundrum for most sales managers, as sales productivity is one of the common selling points of the Salesforce CRM platform. Automation saves time, and increases data accuracy, sales productivity, and revenue growth. As a manager, how can you improve Salesforce adoption, performance, and ROI? The key is Salesforce automation.

Territory 342

Territory Represent Sales Lead generation 342

PandaDoc

FEBRUARY 8, 2024

This guide will discuss what account management software can offer you, the main benefits and features to look for, and our assessment of the best solutions on the market. First, however, it’s time to look at what makes these solutions so great. That way, you can make an educated choice about which suits your requirements the best.

Account management 52

Account management CRM Pipeline Price 52

SalesPop

DECEMBER 20, 2021

Our first blog in this series on artificial intelligence and sales discussed the reality versus fiction of AI and its real role in business. ” Sales say, “Marketing is providing us with terrible leads!” ” to which Marketing replies, “Sales just isn’t closing the leads we give them!”

CRM 59

CRM Quota Pipeline Sales 59

Sales Hacker

APRIL 1, 2019

I have sold to Marketers for a long time. So when I first realized I was thinking like a marketer, I was shocked and a little upset. It’s been a few years since this shift and I have boiled my success down to four key marketing tactics I now believe all salespeople need to learn to be successful. Was I going soft?

Pitch 81

Pitch Sales Lead generation Follow-up 81

Hubspot

JANUARY 9, 2019

That’s why we’ve compiled this guide, and our reasoning is twofold: to help consumers better understand the real estate process and to equip real estate agents to better market their business. Industrial , which includes manufacturing buildings and warehouses used for research, production, storage, and product distribution.

Real Estate 88

Real Estate Negotiate Contract Commission 88

Heinz Marketing

AUGUST 15, 2022

By Matt Heinz , President of Heinz Marketing. Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. Am I wrong?

Pipeline 89

Pipeline Objectives and Key Results Sales Sports 89

Salesforce

JANUARY 11, 2024

But before you start dreaming of the commission that comes with big-ticket business sales, there’s a lot you need to know about connecting with buyers and influencing their decision to purchase products or services for their companies. B2B sales is when a business sells a product or service to another business.

B2B 59

B2B B2C Manufacturing Government 59

Hubspot

JANUARY 9, 2019

That’s why we’ve compiled this guide, and our reasoning is twofold: to help consumers better understand the real estate process and to equip real estate agents to better market their business. Industrial , which includes manufacturing buildings and warehouses used for research, production, storage, and product distribution.

Real Estate 76

Real Estate Negotiate Contract Commission 76

SaaStr

JUNE 10, 2021

I was previously the CEO of MySQL, an open source product you may know. And I’m here to talk about SaaS products and how they can be delivered, and how you build a sustainable business for your own SaaS company as you serve customers. This episode is an excerpt of Mårten’s session at SaaStr @ Home 2020. My name is Marten Mickos.

Customers 55

Customers Price Contract Objectives and Key Results 55

PandaDoc

APRIL 12, 2022

In many cases, all aspects of the business — from product expansion to feature development — revolve around customer metrics and feedback. Sometimes, this is great. Customer insights can help you improve your product and get a better understanding of what features are most important to users. Customer Lifetime Value (CLV).

Customers 52

Customers X-functional Promote Price 52