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8 important content strategy goals to consider

Search Engine Land

Understand your audience’s needs and pains. Goal-setting is one of the most important pieces of content strategy. Every guide you’ve ever read on building a content strategy probably mentions goals somewhere. Goals matter because they give your content marketing direction and purpose.

Education 101
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Building Your Work Experience? 3 Tips for Your Career Path

Salesforce

This formula mimics what you’d do in a Salesforce job where you would find a business pain and relieve the pain with Salesforce. Think like a hiring manager Besides showing your proficiency on the technical side, you should also think about the nontechnical ways to stand out and build your professional brand.

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Sales Acceleration: A Sales Manager’s Guide

Veloxy

Those two pain points, alongside the following three, are what has created the demand for a renewed approach to sales acceleration. Salesforce is arguably the best customer relationship management system for B2B companies. This is a comprehensive guide, so we invite you to use the table of contents to skip to the juiciest parts.

Sales 290
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What Is a Sales Cycle and How Do You Optimize It for Consistent Sales?

Salesforce

Think about the last time you watched a football game. Did the game jump from the first quarter to the fourth, skipping the middle two quarters? Did the quarterback throw a pass before the ball was snapped? Probably not. There are guidelines and rules that determine who does what and when, from kickoff to when the game clock runs out.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

As it turned out, their AI interview notetaker didn’t address a huge pain point. One neglected its positioning by failing to target the biggest pain point, and the other failed to build a brand that its customers could trust above the other major players. Muun’s more well-known competitors had more features and better pricing.

Product 110
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5 AI writing assistants in action

Martech

It can’t feel the gravity of a profound moment like birth. It takes considerable time and effort to write high-quality blog posts. But there’s a caveat to generating blog posts: you never know what outcome you’ll get, its length and completeness. This is part one of a two-part article.

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Leveraging AI-Driven Content Gap Analysis for Growth

Lead Fuze

Have you ever pondered why the most prominent brands always appear to be aware of their target market’s desires? The secret lies in a powerful tool called AI-driven content gap analysis. Imagine walking through a maze, knowing exactly where to turn because you have an aerial view of the whole layout. What is gap analysis in intelligence?

Growth 52