Search Engine Land

JANUARY 6, 2023

in 2011, startup search engine Blekko launched a spam clock that estimated 155 million spam pages had been created since Jan. Read all about it in Blekko Launches Spam Clock To Keep Pressure On Google. Google My Business launches new performance reporting. StrategiQ launches Spark, an SEO deployment platform.

Sports 124

Sports Gambling Manufacturing Launch 124

Gong.io

DECEMBER 10, 2019

Now up: ‘strategy success’ based on a talk by Geoffrey Moore, author of “Crossing the Chasm” and investor at Wildcat Venture Partners. They focused on optimizing supply chain efficiencies and selling. Geoffrey reminded participants that the key to selling something disruptive is understanding technology buyers’ five personas.

Cross-sell 90

Cross-sell Engineering Up-sell Launch 90

Outreach

AUGUST 6, 2019

ABS is a hyper-personalized strategy that treats each targeted corporate client as a market of one that needs to be nurtured and grown over time. True execution is virtually nonexistent in the sales motions of most companies today, so let’s start by defining it. What is Account-Based Sales (ABS)?

Launch 40

Launch Cross-sell Finance Contract 40

Hubspot

APRIL 2, 2021

Supply-side platforms (SSP) where publishers sell their ad inventory. The ad exchange marketplace where advertisers and publishers buy or sell ad inventory through real-time bidding (RTB). Nobody knows exactly what the impact will look like yet," he added, "but we, in the industry, are crossing our fingers and hoping for the best.".

Objectives and Key Results 88

Objectives and Key Results Cross-sell Negotiate Campaign 88

Hubspot

AUGUST 3, 2023

Everyone’s talking about AI and ChatGPT, but despite the buzz, selling AI products presents challenges for salespeople. In this article, we’ll delve into the challenges and share expert tips for selling your AI products to an apprehensive buyer or within a competitive market.

Product 64

Product Sell Cross-sell Education 64

Sales Hacker

FEBRUARY 1, 2021

This is all good business practice and should be anticipated by selling organisations. The key is to align the activities of the account team (account manager, customer success manager, clients services team, etc.) There are many initiatives you can launch that will strengthen your retention numbers.

Customers 74

Customers Contract Cross-sell Account management 74

ClickFunnels

NOVEMBER 28, 2022

We believe that the most effective way to sell anything online is the Value Ladder sales funnel. We also recommend adding downsells , upsells , and cross-sells to these core offers in order to maximize your revenue. Mention credentials, relevant experience, past clients, etc. And launch your funnel! …in

Pitch 130

Pitch Consult Cross-sell Trust 130

Hubspot

JUNE 8, 2017

As an agency pro, it's your job to help your clients grow that base. One way to do that is by placing your clients in a physical location -- at least temporarily. That's why agencies should use physical locations to cross-promote their e-commerce brands. Launching a Pop-Up Store That Performs. Brand buy-in is vital.

E-commerce 77

E-commerce Cross-sell Retail Promote 77

SaaStr

FEBRUARY 14, 2023

At the earliest stages, investors typically like to see you go from launch to $1 ARR in 12 months or less. It’s much easier to sell something to a customer you’re already working with than it is to win them again and again. If you’re below 100%, you must win new clients to stay in the same place.

Profit margin 84

Profit margin Drivers/motivators Cross-sell Growth 84

Heinz Marketing

JUNE 7, 2021

Obviously, we’re there to help bring new thoughts and concepts to our clients. Over the last couple of years in this role, I have benefited greatly from being able to use a lot of the different frameworks that SiriusDecisions, formerly, now under Forrester, can bring to our clients to help with that alignment.

Pipeline 122

Pipeline B2B Sales Cross-sell 122

Salesforce

NOVEMBER 2, 2023

That’s the beauty of effective cross-selling. What you’ll learn: What is cross-selling? See how it works What is cross-selling? Cross-selling is a sales strategy where a seller offers complementary products or services to existing customers, delivering more value while increasing revenue.

Cross-sell 69

Cross-sell Sell Quota Pitch 69

Heinz Marketing

MARCH 16, 2022

By Payal Parikh , Director of Client Engagement at Heinz Marketing. Predict ad performance before launching campaigns. You can utilize it for cross-sell, upsell, renewals, and can also predict if a customer is going to churn. Create ad copy. Create visual ad creative. Hyper-personalize ad targeting. And much more.

B2B 108

B2B Technology Technology Cross-sell 108

SalesHandy

MARCH 21, 2023

Use these sales introduction email templates to begin professional communication with a potential client or prospect. Your company name}} recently worked with {{Client 1, 2, 3, etc}} and helped them with {{Benefit}}. Our clients have reported a [5% increase] in their [revenue] after using our services.

Closing 98

Closing X-functional Sales Follow-up 98

ConversionXL

NOVEMBER 4, 2021

Kumar, a marketing professor at Georgia State University, claims that there’s an optimal pace of product launches for every brand. Use curiosity to dig into products and clients. Leading product marketers never stop researching and asking questions to help their companies sell products and grow. Own the most impactful areas.

Product 127

Product E-commerce Strategize B2B 127

Sales Hacker

JUNE 3, 2021

When launching JustReachOut, I created an enticing landing page with product information that helped promote it and convince people to prepay to use it. B2C customers are usually individuals while B2B clients are companies with one or multiple contacts. How do B2C and B2B clients differ? accounting or legal services).

B2C 76

B2C CRM B2B E-commerce 76

ConversionXL

JUNE 2, 2022

Within days, they set a meeting and T-Mobile eventually became a client. GumGum now also lists similar clients, including Vodafone and Sprint, a sign of how one big-name client can attract others. instead of you knocking on their door and saying, ‘Hey, I’m going to sell you something.’ Lead generation makes sense.

Lead generation 94

Lead generation Strategize Campaign Profit margin 94

Partners in Excellence

JULY 8, 2015

It takes time to understand the reason manufacturing inventories are skyrocketing is they bought to support a new product, yet marketing hasn’t implemented it’s product launch programs and sales is selling the products they always sold, not spending time on the new products. Finally, we have to be I nterlocked across time.

Launch 93

Launch Manufacturing Cross-sell Finance 93

Hubspot

JULY 27, 2023

Finding Time to Engage in Sales While it might seem paradoxical, sales reps spend only a third of their workweek actively selling. As a result, they can spend more time selling. This will help you avoid potential data breaches and concerns from clients. Repurpose outreach messages and tailor them to different target audiences.

Cross-sell 63

Cross-sell Healthcare Contact Follow-up 63

Highspot

MARCH 13, 2024

This signifies a shift in how products and services are discovered, evaluated, and chosen, emphasizing the necessity for sales reps to use AI to meet client needs. It will suggest opportunities when sales representatives should follow up for upselling and cross-selling. will rely on AI to aid in their purchasing process.

Cross-sell 52

Cross-sell Sales Pipeline Follow-up 52

Miller Heiman Group

MARCH 6, 2018

As more and more organizations embrace enablement, it’s critical for leaders to understand how to properly launch a sales enablement practice and improve existing enablement practices to achieve the best possible outcomes. An enablement charter is the first step in launching a sales enablement practice. Determine your current state.

Cross-sell 72

Cross-sell Launch Sales Service 72

Highspot

DECEMBER 19, 2023

Product/Service Information Your sales development team needs to know what they are selling. Case Studies Case studies demonstrate real-world applications and successes, providing sales teams with concrete examples to illustrate value to potential clients.

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

Sales Hacker

MARCH 19, 2020

If your company is struggling to sell into one industry but is closing at a massive clip in another industry, you can bet that trend will continue. The data behind client success is incredibly powerful. Fully enriched client database? Client satisfaction and engagement scores? They’re organic revenue drivers.

Growth 76

Growth Customers Referrals B2B 76

InsightSquared

NOVEMBER 19, 2018

Every minute spent creating a report is a minute taken away from selling. Ensure that your sales team has a close plan that the client agrees to. Call it a close plan internally, but you won’t want to call it this with your clients. Ideally, it’s a solution procurement and launch plan. Take the sales cycle into account.

Pipeline 78

Pipeline Cross-sell Cold Call Territory 78

Martech

AUGUST 7, 2023

When I’m building a reactivation program for a client, I look at three categories of customers: Lapsing: These customers are at the outer edge of your buying cycle. The answer depends on what you sell and how often your customers buy. If you sell both, you may need different reactivation programs for these two product categories.

Objectives and Key Results 97

Objectives and Key Results Promote Drivers/motivators Cross-sell 97

Lead Fuze

OCTOBER 22, 2021

Referrals: Either from colleagues or current clients. You can’t sell to someone who’s not interested. You obviously desire to sell your products to those who need them. We’ll examine and cross-examine each one until you have a firm understanding of each. Inbound/Advertising: They’ve come to you and want answers.

Prospecting 105

Prospecting Cross-sell Lead generation Contact 105

Sales Hacker

JANUARY 9, 2018

On the flip side, some traits and behavior indicate unfitness for a sales role outright, while others can erode your chances of succeeding in the tough, stressful, and competitive world of selling. If push comes to shove, you’ll push until the client pushes back. Quit selling if pressure is not your middle name.

Cross-sell 80

Cross-sell Clients Up-sell Technology 80

ConversionXL

FEBRUARY 27, 2019

That’s what a digital marketer told me while trying to sell me his messenger bot software. If you’re starting a new campaign or selling a new product, you can create a baseline based on your current metrics. We aren’t selling a product, we’re selling customers the best version of themselves. Emotion sells.

A/B testing 133

A/B testing Click Through Rate Cross-sell Education 133

Gong.io

DECEMBER 14, 2022

A great sales objective doesn’t just give your team direction or motivate them to sell more — it also improves a portion of your sales funnel and keeps the company moving forward. . Sales efficiency is key for a high-performing sales team, especially when reps spend most of their time not selling. Or launch a new product?

Objectives and Key Results 62

Objectives and Key Results Quota Profit margin Cold Call 62

Lead Fuze

SEPTEMBER 30, 2023

They’ve already shown interest in what you have to offer, making them prime candidates for upselling or cross-selling strategies. Here are some steps to effectively use cold emails and convert potential clients into qualified leads without spending a dime. In fact, it’s a goldmine if used correctly.

Lead generation 52

Lead generation Cold Call Strategic planning Technique 52

Hubspot

JUNE 8, 2021

Inside sales reps need a number of skills to land clients from afar. Similar to SDRs, inside sales reps roles are a great launch point for a sales career. If you imagine jet-setting to new locations to pitch prospective clients, an outside sales rep role could be the career for you. Image Source. Outside Sales Rep. Image Source.

Commission 77

Commission Territory Finance Inside sales 77

Veloxy

NOVEMBER 30, 2023

This includes having up-to-date info about what they’re selling and being equipped with technology that aids their sales pitches. Field sales personnel spend the bulk of their time traveling, visiting clients, and fostering relationships in person. Such as mobile CRM and sales systems to manage client interactions on the go.

Objectives and Key Results 279

Objectives and Key Results Territory Inside sales Cross-sell 279

Gong.io

SEPTEMBER 21, 2022

But the thing is, simply asking, “how much did we sell this month?” If revenue is increasing (from whichever source, be it newly acquired customers or from cross-selling opportunities), you’ll have more space to invest in expansion and internal investments. isn’t enough. Say you have a revenue goal of $3m this quarter.

Contract 62

Contract Quota Objectives and Key Results Sales 62

SBI

MARCH 8, 2018

SAVO enables: Sales Transformation – We accelerate large sales transformations like M&A, changing sales coverage, or implementing a new sales methodology like Challenger to get sellers back to selling quickly. Kick Off Call & Focused Virtual Meetings – SAVO has a kick off call to consult with the client’s core team.

Gaming 55

Gaming Strategize Government Cross-sell 55

Martech

OCTOBER 23, 2023

During Weinberg’s cross-examination by Google, Google’s lawyer pointed out that DuckDuckGo’s market share is lower in Europe compared to the United States, even in countries where a default search engine choice screen has been introduced. The DOJ also suggested Google has the ability to influence ad prices through frequent “ad launches.”

Trust 89

Trust Objectives and Key Results Engineering Negotiate 89

Hubspot

AUGUST 30, 2019

If your business sells a physical product, your packaging is a critical part of your branding. Notable Dirigo clients include Dunkin’ Donuts, Harvard University, and The Wall Street Journal. Notable Jax Media clients include Geico, AARP, and National Geographic. Notable RP3 clients include Coca-Cola, Ripley’s Believe It or Not!,

Territory 77

Territory Clients Service Follow-up 77

Spiro Technologies

AUGUST 3, 2023

That’s how we get most of our clients and we direct people to landing pages and stuff like that and they’re trying to set up. On this podcast, I talk with company leaders about how they’re monetizing the business of making, moving, and selling products and having fun along the way. This is ridiculous.

E-commerce 52

E-commerce Cross-sell Up-sell Manufacturing 52

SaaStr

APRIL 16, 2020

We launched a lot of products in emerging markets. Because obviously at Method you work across a very broad landscape of clients and customers, and then obviously with PagerDuty, much more of a focus purview. So yeah, very much cross-functional effort for us. We had 200,000 employees and were part owned by the government.

Cross-sell 75

Cross-sell Objectives and Key Results Campaign Start-ups 75