Remove Cross-sell Remove E-commerce Remove Promote Remove Technology
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Drive growth with account-based marketing

Martech

E-commerce has been on the rise for years but has had explosive growth during the pandemic. As many e-commerce businesses experienced firsthand, COVID-19 caused a boom in online shopping. We will continue to see large upticks in e-commerce growth worldwide in two to three years. beforehand.

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Your Contact Center Can Earn Money for Your Company, Too

Salesforce

Poor experiences chip away at customer loyalty, decreasing Customer Satisfaction (CSAT) and Net Promoter Scores (NPS). That’s why it’s essential for contact centers to connect every channel — including self-service, e-commerce, post-purchase and automation — while using data to personalize every experience. The good news?

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PepsiCo’s strategies for marketing via online games and esports

Martech

Marketers have never had more opportunities to break into in-game advertising, due to the growing number of users and the evolving technology for brand placements. Instead, game publishers create and sell inventory for advertisers after the game is released. Cross-promotions in-game and on other channels.

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What Is Good Customer Service?

Salesforce

And it takes supportive, smart technology — specifically an omnichannel CRM , plus connected data , artificial intelligence (AI) and automation. Thanks to advances in technology, all this is now possible. This puts them in a unique position to spot – and act on – opportunities for cross-selling and upselling.

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Our 11 Best Business Podcasts of 2022

Salesforce

Start with episode one: Innovation isn’t just about technology — sometimes it’s about pizza! and home pizza oven designers from Breville and Ooni, we talk about how technology in baking is changing the game for pizza lovers. Podcast: Innovation isn’t just about technology — sometimes it’s about pizza! Trending Articles.

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How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

Drive internal discussions and create a consensus in favor of an e-commerce firm. For more than five years, Schneider National pushed out generic messaging around “better people, process and technology”. ABM Example 2: How an e-commerce firm used ABM to drive a buying consensus with a “stuck” manufacturer.

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How to tailor ABM to your specific needs

Martech

It changes depending on the type of product you’re selling and the market you are pursuing. Canare says that while there are elements common to all campaigns, there are significant differences depending on what you sell and who you’re selling it to. You have to sell to them differently. They buy differently.”.