Gong.io

DECEMBER 10, 2019

Now up: ‘strategy success’ based on a talk by Geoffrey Moore, author of “Crossing the Chasm” and investor at Wildcat Venture Partners. They focused on optimizing supply chain efficiencies and selling. Geoffrey reminded participants that the key to selling something disruptive is understanding technology buyers’ five personas.

Cross-sell 90

Cross-sell Engineering Up-sell Launch 90

Veloxy

AUGUST 31, 2023

Know your product Whereas inside sales reps need to speak intelligently about their products, outside sales reps also need to know how best to use their products, their industrial applications, and in some cases the products’ intricate engineering. Maybe you’re selling the right products to the wrong audience in the wrong market.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

SaaStr

FEBRUARY 21, 2024

This creates a multiple effect because you cross-sell to their customer base. At Drata, they get a SOC 2 before selling a SOC 2. Drata launches products frequently, with 20+ frameworks and a big product release every quarter. They have a quarterly launch rhythm that David Sacks coined, with set times to educate.

Cross-sell 82

Cross-sell Strategize Campaign Education 82

Search Engine Land

JUNE 21, 2023

you sell only one product to one type of audience), you should never target all previous website visitors. Retargeting with a limited budget We applied these strategies recently when a B2B client gave us a special launch budget to create awareness for a new product. Maybe you could use them as a way to upsell or cross-sell products.

Cross-sell 89

Cross-sell Networking Clients Education 89

Search Engine Land

JANUARY 21, 2023

Also on this day Google Search launches updated mobile design and interface 2021: The updated interface aimed to make the search interface easier to read for searchers while providing a cleaner and more modern experience. Are Search Engines Driving Libraries To Extinction? Google even tested this back in 2017. of organic search.

Cross-sell 89

Cross-sell Engineering Referrals Gaming 89

SaaStr

OCTOBER 17, 2023

Sell to more existing customers. It’s one thing to bring the customer over the line and sell for the first time. Your selling team will 3x, and sales will become codified. When scaling from founder-led sales to another person selling the product, customers become more demanding. Being truly cross-functional.

Cross-sell 64

Cross-sell Customers GTM A/B testing 64

Salesforce

NOVEMBER 7, 2023

Team selling is more important than ever, and sales kickoffs help us sell faster and smarter when we learn more about each other’s working styles. Often a sales kickoff will include partners from other teams, like solution engineering and customer success, who are critical to the sales cycle. Collaboration.

Cross-sell 64

Cross-sell Presentation Sales Up-sell 64

Salesforce

JULY 28, 2022

Elyse Archer , founder and CEO of She Sells, said this should start with the customer need: “What can you change in your processes, systems, and delivery to serve them best now?” Upskill and cross-train your teams. With myTrailhead, we can launch new training content in a couple of days.”. said Batrawy.

Cross-sell 98

Cross-sell GTM Quota Contract 98

ClickFunnels

AUGUST 22, 2022

It’s something you can package, market, and sell. It’s not as simple as creating a course, crossing your fingers, and waiting for raving fans to knock down your digital door. Click on “Sell Your Product.”. This funnel will allow you to sell your online course and generate leads at the same time. Write Compelling Copy.

Cold Call 242

Cold Call Cross-sell Clients Up-sell 242

SaaStr

NOVEMBER 1, 2022

Over 100 Indian founders were in town for a unique double header: SaaStr/Dreamforce and the launch of SaaSBOOMi US. We remain optimistic about the prospects of cross-border SaaS. Org Building Ideas for Cross-Border Companies. SV SaaS companies sell to other SV SaaS companies. Silicon Valley has a deep talent bench.

GTM 84

GTM Cross-sell Niche Strategize 84

Martech

OCTOBER 23, 2023

Google is on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google is ‘using clicks in rankings’ (Sept.

Trust 74

Trust Objectives and Key Results Engineering Negotiate 74

Search Engine Land

FEBRUARY 6, 2023

AdWords Express launches notifications for calls from search ads 2018: Advertisers could rate calls and be notified of missed calls. Google I/O Conference 2011 Sells Out In 59 Minutes 2011: It took 90 days and 50 days in 2009 and 2010, respectively, for the event to sellout. 2010: The “Parisian Love” commercial had 1.2

E-commerce 84

E-commerce Government Engineering Angle 84

InsightSquared

OCTOBER 2, 2020

You wanted to see cross-functionally—broad and deep. Those questions (and more) are exactly what we are answering with the first all-in-one Revenue Intelligence Platform , featuring Activity Capture, Guided Selling, Interactive Reports, AI Forecasting, Dashboards—and now Conversational Intelligence. . Robust, Comprehensive Deal Data

Cross-sell 100

Cross-sell Negotiate Meeting Closing 100

Heinz Marketing

OCTOBER 4, 2021

With Sangram’s new book, MOVE: The 4-question Go-to-Market Framework , he hopes to raise $10k for New Story to end global homelessness and do more than just sell a book. So, on its way to selling more and more copies and here to share more of it for free to you, Sangram , thank you so much for joining us today. We needed that.

Pipeline 120

Pipeline Go To Market Cross-sell Sales 120

Highspot

NOVEMBER 1, 2022

Sales performance is affected by your enablement efforts, such as sales training or content management; sales productivity; your customer experience; your cross-functional alignment across sales and marketing team members; and your company culture. The key to activating your customer engine is to create happy customers in the first place.

Objectives and Key Results 52

Objectives and Key Results Assembly Line Cross-sell Sales 52

Partners in Excellence

JULY 8, 2015

Marketing talks about their performance, sales, customer success, product management, engineering, development, finance, manufacturing, HR… Each has metrics and can go through pages and pages of data showing their performance. All of this because we aren’t aligned–cross functionally and vertically within our organizations.

Launch 92

Launch Manufacturing Cross-sell Finance 92

Highspot

MARCH 30, 2021

Sales performance is affected by your enablement efforts, such as sales training or content management; your customer experience; your cross-functional alignment; and your company culture. That’s because certain sales models are better suited to certain types of businesses, selling motions, or solutions. Make decisions with data.

Objectives and Key Results 69

Objectives and Key Results Assembly Line Cross-sell Sales 69

Highspot

DECEMBER 19, 2023

Product/Service Information Your sales development team needs to know what they are selling. Launch the Sales Development Playbook Launching the sales development playbook takes careful planning. Definition Glossary Have you ever questioned the demographic or behavior attributes of an MQL or SQL?

Growth 52

Growth Objectives and Key Results Cold Call Sales 52

Hubspot

JUNE 8, 2021

Similar to SDRs, inside sales reps roles are a great launch point for a sales career. Nearly half of their time is spent selling remotely (i.e. Their main goal is to help customers increase the ROI on a purchase, so they'll often connect with a salesperson if an opportunity to cross-sell or upsell arises. Sales Engineer.

Commission 76

Commission Territory Finance Inside sales 76

Highspot

JUNE 11, 2020

Cross-functional input into go-to-market strategies. Sales’ responsibility is, of course, to sell. New product launches or campaigns spur growth, but these initiatives can eventually become stale as growth plateaus. When buyers aren’t biting, alignment is key to reigniting your go-to-market engine.

Objectives and Key Results 59

Objectives and Key Results Cross-sell Sales Education 59

Highspot

OCTOBER 21, 2022

Sales is the engine that powers your company. in order to help them sell… well – covers a lot of ground. That’s because sales leaders know what good selling looks like. As you continue with your sales enablement plan, you can even cross-reference consumer engagement data against sales engagement data (i.e.,

Quota 75

Quota Construction Sales Pitch 75

Heinz Marketing

JUNE 7, 2021

This week’s show is called “ How Forrester is applying the SiriusDecisions frameworks both within the organization and across the revenue engine to drive results ” and our guest is Kelley Hippler , Chief Sales Officer at Forrester. And so, as we have evolved complex buying and selling, the model has evolved as well.

Pipeline 126

Pipeline B2B Sales Cross-sell 126

Sales Hacker

MARCH 29, 2021

RevOps has grown in importance as SaaS products have continued to proliferate and organizations have recognized the importance of good data, efficient workflows, and ensuring cross-department collaboration. In addition, businesses are continuing to rely on agencies, consultancies, and distributors to refer, sell, and implement products.

CRM 101

CRM Cross-sell Campaign Referrals 101

Highspot

JUNE 22, 2021

Mastering new skills in sales is challenging, even for top sellers — to say nothing of the core selling techniques that reps need to be successful. There are many ways to approach sales, but the most common methods can be summarized as transactional selling, solution selling, consultative selling, and provocative selling.

Technique 82

Technique Negotiate Cross-sell Sales 82

ConversionXL

JUNE 2, 2022

instead of you knocking on their door and saying, ‘Hey, I’m going to sell you something.’ The answer to this question depends on what you’re selling, who you’re selling to, and where you’re at in your business (i.e. Typically used to expand existing customer accounts and cross-selling for high-value accounts.

Lead generation 94

Lead generation Strategize Campaign Profit margin 94

Partners in Excellence

FEBRUARY 17, 2015

There are 1000’s of articles about transactional selling. The collective wisdom of most of those posts can be summarized as follows: “Transactional selling sucks!” Others say that it is all going the way of the web and e-procurement, so there is really no “selling opportunity.” ” It does!

Contract 93

Contract Cross-sell Manufacturing Price 93

Sales Hacker

MAY 26, 2021

Sales ops is responsible for supporting and enabling sales reps to sell efficiently and effectively. Sales operations teams bring a system of selling and structure to a sales organization. Run cross-company initiatives and build a performance-based culture. Developing your Sales Operations Skills.

Territory 60

Territory Objectives and Key Results Finance Cross-sell 60

Lead Fuze

SEPTEMBER 30, 2023

They’ve already shown interest in what you have to offer, making them prime candidates for upselling or cross-selling strategies. Making Blogs Work: SEO Optimization To maximize exposure in search engine results and attract more organic visitors, it is essential to use SEO strategies when creating blog posts.

Lead generation 52

Lead generation Cold Call Technique Strategic planning 52

Hubspot

JULY 11, 2018

They offer a marketplace for creatives to sell their goods with the aim of having a positive impact on people and the planet. GoldieBox is the award-winning children’s multimedia company disrupting the pink aisle in toy stores and challenging gender stereotypes with the world’s first girl engineer character.” Uncommon Goods.

Non-Profits 99

Non-Profits Manufacturing Healthcare Cross-sell 99

SaaStr

MARCH 31, 2020

And I compete by doing insane innovation on the marketing side, investing as much on marketing through engineering as you can invest on your product. But if we go into details, what that means is that when I build growth teams, I always get the commitment from the founders to get engineers on the team, right? That’s not growth.

Growth 52

Growth Engineering Launch Commission 52

Smarter With Gartner

JULY 2, 2021

Is this something we could be successful at selling? But building an MVP generally requires a meaningful investment from the engineering team and cross-functional involvement to introduce the MVP to market. Developing and launching a new product is risky.

Product 82

Product Minimum Viable Product Drivers/motivators Technology 82

Hubspot

AUGUST 25, 2015

Instead of launching new company-wide initiatives, start with small, focused experiments that can prove or disprove your idea. With this approach, your inventory will sell itself. It requires cross-functional attention from marketing, editorial, engineering, analytics, and dev. Start Small. Create an Inbound Strategy.

A/B testing 69

A/B testing E-commerce Cross-sell Launch 69

Sales Hacker

MARCH 19, 2020

If your company is struggling to sell into one industry but is closing at a massive clip in another industry, you can bet that trend will continue. This is why sales enablement initiatives containing a formal process for cross-functional collaboration are most likely to hit expectations ( source ). Instead, who has the power?

Growth 76

Growth Customers Referrals B2B 76

Heinz Marketing

AUGUST 30, 2021

This week’s show is called “ The Evolution of Successful Social Selling ” and our guest is Jamie Shanks , CEO @ Sales for Life and Pipeline Signals. Sort of when lots of people say that they were the godfather of social selling, you were there at the start. You can even ask Alexa! I’m giving you that credit.

Pipeline 117

Pipeline Sales Up-sell Cross-sell 117

Heinz Marketing

FEBRUARY 20, 2019

And at the bottom of the funnel, panel webinars can be used to speak to your core product capabilities with a panel of engineers or product managers, up-sell or cross-sell by promoting new features and product launches, and validate your organization with customers speaking to your expertise. Bottom of Funnel.

Cross-sell 66

Cross-sell Promote Lead generation Presentation 66

Hubspot

SEPTEMBER 5, 2019

In 2012, to answer this very question, Google launched an initiative known as "Project Aristotle". They gathered Google's top organizational psychologists, statisticians, and engineers, and asked them to study hundreds of teams at Google to figure out why some teams did remarkably better than others.

Hospitality 74

Hospitality Cross-sell Angle Growth 74

Heinz Marketing

FEBRUARY 20, 2019

And at the bottom of the funnel, panel webinars can be used to speak to your core product capabilities with a panel of engineers or product managers, up-sell or cross-sell by promoting new features and product launches, and validate your organization with customers speaking to your expertise. Bottom of Funnel.

Cross-sell 60

Cross-sell Promote Lead generation Presentation 60