Partners in Excellence

FEBRUARY 28, 2024

Introduction: Several weeks ago, I wrote, “ Sellers, Are You Really Interested In Selling? ” My good friend, Christian Mauer , challenged me, “Dave, why are you so interested in selling?” ” It was a great question and he caused me to reflect, I wrote, “ Why I Am Obsessed With Selling.

Customers 103

Customers Contract Consult Electrical Engineering 103

Veloxy

DECEMBER 28, 2023

The world of sales is vast, and if you’re a sales professional, you’ve likely been exposed to both inside and outside sales roles. However, if you’re considering a transition to outside sales or simply want to elevate your field selling game, you’re in the right place.

Outside Sales 242

Outside Sales Cold Call Represent Objectives and Key Results 242

Partners in Excellence

OCTOBER 9, 2023

It was such a fun conversation, we focused on how we increase our effectiveness and impact through deeper understanding of our customers/prospects. Sam Coit summed it up well with the comment, “Understanding how different roles think and feel allows us to better cater our approach and offer the most possible value.”

Customers 107

Customers Prospecting Clients Up-sell 107

Sales Gravy

SEPTEMBER 16, 2023

Delivering A Next-Level Customer Experience In this Sales Gravy Podcast, Jeb Blount talks to Clare Dorrian, SugarCRM's CMO, about putting people first, building human connections, and prioritizing the customer experience in a saturated market. In a highly competitive market, differentiation is key.

Customers 97

Customers Sports Pipeline Promote 97

Veloxy

FEBRUARY 15, 2024

Looking for the best sales podcasts to boost your numbers and master the art of the deal? Whether you’re a rookie learning the ropes or a vet hunting innovative tactics, our curated guide to essential sales podcasts is your ticket to leveling up your sales game.

Gaming 233

Gaming Sell GTM Technique 233

Partners in Excellence

DECEMBER 1, 2021

We’ve long known (whether we use it or not) about the “sales process.” ” Virtually every organization has some variant of a sales process with stages we move through and, possibly, critical activities we should be executing within each stage. Customers abandon the project and don’t buy any solution.

Process 118

Process Customers Manufacturing Pipeline 118

Sales Hacker

APRIL 30, 2024

In this role he oversees all aspects of G2’s revenue generation, including global sales and customer success, enablement, partnerships, and revenue operations. Prior to his tenure at Upwork, Eric held a number of leadership roles at CareerBuilder, most recently as President of Vertical Sales.

GTM 75

GTM Customers Contract Go To Market 75

Veloxy

NOVEMBER 29, 2021

Salesforce is arguably the best customer relationship management system for B2B companies. While it checks a lot of boxes for Sales Managers, there’s still a lot of work that needs to be done to unlock Salesforce’s potential to accelerate sales at your company. What is Sales Acceleration? What is Sales Acceleration?

Sales 290

Sales Quota Up-sell B2B 290

Partners in Excellence

JULY 28, 2023

When I sit down with sales organizations, we inevitably spend a lot of time talking about the Sales Process. There are always so many issues that come up in these discussions, I’ll cover these in this series. There are all sorts of activities, separated by stages, focusing on what we inflict on our customers.

Process 80

Process Customers Negotiate Sales 80

Partners in Excellence

JANUARY 22, 2024

Sometimes, I feel like a broken record talking about Customer and Business Acumen. Speaking to sales enablement executives, fewer than 10% have any sort of business acumen programs in place. Yet these same leaders complain about the ability to connect to prospects and customers. I ask: “How does your customer make money?”

Customers 102

Customers GTM Trust Up-sell 102

Partners in Excellence

DECEMBER 21, 2023

As our conversations often go, we were talking about the state of selling and how we improve. The conversation got me thinking about the issue: “Our customers desperately need help, but do we want to be helpful, do we know how to be helpful? The core issue is our customers are struggling. You already know that.

Customers 113

Customers Quota Up-sell Conversion 113

Sales Hacker

JUNE 7, 2021

We hear a lot about equipping salespeople with customer insights to help them move from simple questioning to exploring challenges and discussing solutions with customers. Sales customer insights. This is important for anyone who prospects or handles inbound calls – could be both inside sales and field sales.

Conversion 107

Conversion Customers Drivers/motivators Sales 107

Martech

NOVEMBER 29, 2023

Marketers who think of their customers’ and prospects’ best interests in everything they do tend to create marketing that resonates better and is overall more effective. While most marketers believe they’re customer-centric, certain behaviors demonstrate it. Let’s look at five ways to prove your team focuses on customers.

Customers 93

Customers A/B testing Campaign Up-sell 93

SaaStr

NOVEMBER 18, 2023

Dear SaaStr: What are some best practices for selling a new product/service to your existing SaaS clients? Here’s the bottom line: if your NPS is say > 40 or so, a significant portion of your customers love you. If your NPS is say > 60 or so, a ton of your customers love you. So my #1 best practice is get your NPS up.

Product 100

Product Sell Customers CRM 100

Search Engine Land

FEBRUARY 14, 2024

Online shopping is a dynamic experience for customers, sparked by the awareness of a specific need or desire. As explored in “Mapping the customer journey for SEO and marketing success,” understanding your customers’ purchase path is vital. What is a customer journey map for ecommerce?

Customers 103

Customers User Experience Referrals B2B 103

Martech

OCTOBER 3, 2023

To build trust and authority with customers they transformed their content strategy, broke ground on new channels like TikTok and backed everything with data. Meeting customers where they are and supporting ‘feet on the street’ Lori Dillion serves as head of enterprise marketing at Citizens Bank, with 30 years of experience at the company.

Customers 115

Customers Cold Call Territory Launch 115

Partners in Excellence

SEPTEMBER 12, 2022

I’ve been writing a series on the importance of systems thinking in buying and selling. Our customers have different systems–most are focused on accomplishing the objectives of their functional organizations and those of their enterprise. As a result we and our customers have a huge challenge.

Customers 108

Customers Up-sell Follow-up Sell 108

Martech

APRIL 20, 2023

Customer experience is the most important and toughest part of marketing. CX involves every interaction current and potential customers have with a brand — from customer service to packaging to digital presence to physical store maintenance to positioning around external events and much, much more. You need expert help.

Customers 110

Customers Non-Profits GTM Consult 110

Heinz Marketing

JULY 20, 2023

By Michelle Voznyuk , Marketing Specialist at Heinz Marketing Customer success leaders today face an increasingly challenging task of navigating post-sales efforts. Not only are they pressured to mitigate churn, but they must also simultaneously drive revenue through upsells, cross-sells, and advocacy.

Customers 98

Customers Cross-sell Growth Lead generation 98

Partners in Excellence

OCTOBER 1, 2020

“Sales is all about people!” ” It’s been one of those throw away terms all of us have heard about selling since the very first day we started selling. Customers saw through this pretty quickly. Fast forward to more modern times and the advent of things like “SaaS selling.”

Customers 158

Customers Up-sell Gaming B2B 158

SalesPop

MARCH 20, 2022

In this Expert Insight Interview, Brent Keltner discusses how to transition elegantly from sales to customer success and develop that as a continuum. This Expert Insight Interview discusses: How customer success has changed in the subscription-based economy. Customer Success. They are key to ramping up the foundation.

Customers 98

Customers Contract Sales Account management 98

Heinz Marketing

JANUARY 27, 2023

By Brittany Lieu , Marketing Consultant at Heinz Marketing What is a sales opportunity ? By most definitions, an opportunity is a qualified prospect that has a high likelihood of becoming a customer. Whether your organization leans closer to or farther from the mature side, there is always room to refine your selling process.

Customers 111

Customers B2B CRM Pipeline 111

Partners in Excellence

MAY 26, 2021

When we look at our Go To Customer strategies, we make them more complicated than we need to. Our demand gen, marketing, sales organizational design, sales processes, customer experience—all of it are generally designed around us. And then we “Go To Customer.” Inevitably, it doesn’t work.

Assembly Line 124

Assembly Line Customers Manufacturing Start-ups 124

Partners in Excellence

AUGUST 18, 2021

Probably one of the weakest areas of buying and selling I see is “qualifying.” ” As sales people, there are dozens of acronyms, if any are applied, you have a “qualified deal.” ” BANT is the grandfather of all of these, but others have come up with their own alphabet soup pushing their approaches.

Customers 165

Customers Manufacturing B2C Technology 165

Martech

OCTOBER 3, 2023

To build trust and authority with customers they transformed their content strategy, broke ground on new channels like TikTok and backed everything with data. Meeting customers where they are and supporting ‘feet on the street’ Lori Dillion serves as head of enterprise marketing at Citizens Bank, with 30 years of experience at the company.

Meeting 99

Meeting Customers Cold Call Territory 99

Partners in Excellence

APRIL 12, 2023

There seems to be an arrogance or conceit in so many of the conversations I see about the future of selling. My feeds are filled with new technologies, new selling models, new engagement strategies, new organizational structures. As a result, sellers are playing a losing game of catch up. Sales cycles are extending.

Assembly Line 85

Assembly Line Customers Tradeshows Manufacturing 85

Partners in Excellence

OCTOBER 4, 2022

” It’s best to read his research, but a net summary of one of his points is, “Buyers who have put less time in doing their homework, up front; those that engage only at a superficial level, have a much higher degree of remorse, for those decisions they make.” Or what brand damage does that customer create?

Customers 99

Customers Prospecting Up-sell Process 99

Highspot

JANUARY 18, 2024

Customers crave fast, clear, and hassle-free buying experiences. Lengthy sales pitches often fall short. But with SNAP selling’s concise and customer-centric approach, you can enhance sales performance by reducing stress and focusing on needs. What Is SNAP Selling? What Is SNAP Selling?

Sell 52

Sell Real Estate Customers Healthcare 52

Partners in Excellence

NOVEMBER 22, 2021

From my earliest days as a salesperson, I’ve been taught the “sales process,” and have tried to execute that process as effectively as possible. It’s always a structured approach to engaging the customer, working with them to make a buying decision. Usually, I’d end up regretting that. What gives???”

Process 121

Process Sell Customers Up-sell 121

Understanding the Sales Force

MARCH 20, 2024

Although this is an article about sales process, the first two paragraphs have more to do with religion than sales. I’m sure by now you’re thinking, but Dave, what the heck does that have to do with sales process? Most of that group believes that a sales process is helpful. It will be worth it!

Process 133

Process Pipeline Sales Gaming 133

Salesforce

OCTOBER 18, 2023

You can’t sell something to someone you don’t know exists yet, and they can’t buy anything from a company they’ve never heard of. Demand generation marketing (or “demand gen,” for short) means finding, learning about, and winning over potential customers. Those customers also expect more and more from brands.

Objectives and Key Results 111

Objectives and Key Results Customers Drivers/motivators Lead generation 111

Partners in Excellence

DECEMBER 13, 2021

As sales people, we know what our job is. We have to generate revenue through finding customers who have a need for our solution. We prospect to find new opportunities, we work on deals, helping the customer move through their buying process and selecting a solution. We tend to attribute the same things to our customers.

Customers 124

Customers Finance Up-sell Education 124

ConversionXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. What makes customer acquisition different from marketing?

Customers 129

Customers Retail Cross-sell Follow-up 129

Sales Hacker

MARCH 28, 2023

Building an outbound sales strategy can be challenging. Your ideal customer profile (ICP). Define exactly who you’re selling to, and you’ve got a solid foundation for growth. What is an ideal customer profile (ICP)? Ideal customer profile example: This template gives you an idea of the information you might include.

Customers 107

Customers Contract Up-sell Territory 107

SaaStr

JUNE 7, 2021

If a sales rep closed a deal, A customer success manager should take it over. An open question around smaller customers is how do you staff up Customer Success for them — if at all. Many founders wrestle with the question of if they can really afford customer success professionals for their smaller customers.

Customers 131

Customers Sales Service Sales Support 131

The 5% Institute

MAY 27, 2021

One of the most powerful tools you can have in your sales toolkit, is the ability to ask your potential customers open ended questions. In this article, I’m going to show you ten open ended questions to ask customers, which’ll help you: Open up dialogue. 10 x Open Ended Questions To Ask Customers.

Customers 144

Customers Technique Up-sell Consult 144

ConversionXL

OCTOBER 26, 2022

The New York Times named this urge to buy something the “TikTok Feta Effect,” after a viral recipe for baked feta pasta resulted in the cheese selling out nationwide in the U.S. The benefits of TikTok for ecommerce brands don’t start and end with a sale. The benefits of TikTok for ecommerce brands don’t start and end with a sale.

Customers 115

Customers Entertainment E-commerce Objectives and Key Results 115